Global Alcoholic Beverages Market

Alcoholic Beverages Market Size, Share, Growth Analysis, By Product Type( Beer, Distilled Spirits, Wine, others), By Packaging(Plastic Bottles, Glass Bottles, Tins), By Distribution Channel(Modern Trade, Convenience Stores, Specialty Stores, Online Retailers), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30C2129 | Region: Global | Published Date: February, 2024
Pages: 242 | Tables: 99 | Figures: 76

Alcoholic Beverages Market Regional Insights

North America dominated the global alcoholic beverages market in 2021, accounting for a revenue share of more than 33.0% due to rising demand for polished malt scotch whiskey in the United States and Canada. The growing trend in the United States to adopt classic alcoholic beverage brands such as Arnold Palmer Spiked Half & Half, Bergen bier, and Burgasko will aid market growth. Furthermore, private sector funding in Canada to acquire premium alcoholic beverages is expected to boost market growth. 

The alcoholic beverages market in Asia Pacific is anticipated to grow at a double-digit CAGR. This is due to the rising demand for agave-based spirits from developing nations like China and India to meet the need for alcoholic drinks. The consumption of regional alcoholic beverages including black label, VAT69, and McDowell's whiskey, is becoming more popular in India, which is boosting the market expansion. The fastest growth rate is anticipated to be seen throughout the projected period in China, where beer, gin, and tequila flavours are becoming increasingly popular. 

From 2022 to 2028, the market in Europe is expected to see the 2nd-fastest CAGR. Alcoholic beverages are mostly produced and consumed throughout Europe. Anheuser-Busch InBev SA/NV, Diageo Plc, and Carlsberg A/S are three of the market's major participants, and they all employ a variety of marketing techniques to stay competitive. 

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Alcoholic Beverages Market size was valued at USD 1624 billion in 2019 and is poised to grow from USD 1659.73 billion in 2023 to USD 2018.81 billion by 2031, growing at a CAGR of 2.2% in the forecast period (2024-2031).

Companies are primarily focused on launching old-aged rum products in order to meet the growing demand for alcoholic beverages. The primary players are focused on preserving the peculiar taste of alcoholic beverages. However, implementing e-commerce sales methodologies presents its own set of challenges and constraints. Several companies are aiming to expand and launch premium beer products in the alcoholic beverage market. 'Anheuser-Busch InBev', 'Diageo plc', 'Heineken Holding N.V.', 'Molson Coors Beverage Company', 'Pernod Ricard SA', 'Carlsberg A/S', 'Asahi Group Holdings, Ltd.', 'Constellation Brands, Inc.', 'Bacardi Limited', 'Brown-Forman Corporation', 'Beam Suntory Inc.', 'SABMiller plc (part of Anheuser-Busch InBev)', 'Kirin Holdings Company, Limited', 'Accolade Wines', 'Treasury Wine Estates', 'The Wine Group', 'Grupo Modelo S.A. de C.V. (part of Anheuser-Busch InBev)', 'Molson Coors Brewing Company (formerly MillerCoors LLC)', 'Rémy Cointreau SA', 'William Grant & Sons Ltd.'

People in emerging economies are experimenting with new forms of entertainment, such as attending nightclubs and bars, as a result of rising disposable incomes and an increase in the urban population. Alcohol sales are also fuelled by young individuals who have wealthy families, substantial social media influence, and easy access to alcoholic beverages. Due to stressful employment and the idea that drinking alcohol relaxes the mind, there is an increase in alcohol intake in metropolitan regions. New flavours are frequently added to alcoholic beverage products by producers. Customers are curious about these items, which are appropriate for the alcoholic beverage sector that encourages them to test them out, especially millennials.

Low- and no-alcohol beverages are becoming more popular, driven by sober drinkers' curiosity and contemporary social media ads. Studies show that these trends are here to stay, and major retailers like Whole Foods are exhibiting fashionable no- and low-calorie products in their top line-ups for 2022. Local breweries are also experimenting with non-alcoholic beer and other drinks. 

North America dominated the alcoholic beverages market in 2021, accounting for a revenue share of more than 33.0% due to rising demand for polished malt scotch whiskey in the United States and Canada. The growing trend in the United States to adopt classic alcoholic beverage brands such as Arnold Palmer Spiked Half & Half, Bergen bier, and Burgasko will aid market growth. Furthermore, private sector funding in Canada to acquire premium alcoholic beverages is expected to boost market growth. 

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Global Alcoholic Beverages Market

Report ID: SQMIG30C2129

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