Global Alcoholic Beverages Market

Alcoholic Beverages Market Size, Share, Growth Analysis, By Product Type (Beer, Wine), By Alcohol Content (High, Medium), By Flavor (Unflavored, Flavored), By Packaging Type (Glass Bottles, Tins), By Distribution Channel (On-Trade, Off -Trade), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30C2129 | Region: Global | Published Date: February, 2024
Pages: 242 | Tables: 99 | Figures: 76

Alcoholic Beverages Market Dynamics

Alcoholic Beverages Market Driver

  • People in emerging economies are experimenting with new forms of entertainment, such as attending nightclubs and bars, as a result of rising disposable incomes and an increase in the urban population. Alcohol sales are also fuelled by young individuals who have wealthy families, substantial social media influence, and easy access to alcoholic beverages. Due to stressful employment and the idea that drinking alcohol relaxes the mind, there is an increase in alcohol intake in metropolitan regions. New flavours are frequently added to alcoholic beverage products by producers. Customers are curious about these items, which are appropriate for the alcoholic beverage sector that encourages them to test them out, especially millennials.
  • Beer and dark liquor were in more demand during the COVID-19 pandemic. To boost the market's sales statistics, the major companies in the alcoholic beverage industry are analysing internet retailing from the e-commerce platform. This kind of procedure was increasing the product's commercial possibility, which can afterwards spur market expansion.
  • The market for alcoholic beverages is expected to expand due to the increased demand for artisanal spirits in developing nations like China and India. The market will soon have a chance to capitalize on the rising demand for value-added hard seltzer products at competitive prices. The growing preference for non-alcoholic beverages is impeding industry expansion, too. To maintain human health, major players are currently concentrating on the release of cordials and alcoholic beverages with lower alcohol content.

Alcoholic Beverages Market Restraint

  • Growing preference for non-alcoholic beverages is impeding market growth. Furthermore, in order to start a new business in the alcoholic beverages industry, vendors must invest a significant amount of capital and resources, as well as obtain government legal certifications. As a result, all of the above factors may require a significant amount of processing time, further limiting the growth of the alcoholic beverage market. Furthermore, rising health-consciousness among consumers will limit overall market growth during the forecast period..
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Global Alcoholic Beverages Market size was valued at USD 1542.09 billion in 2022 and is poised to grow from USD 1579.10 billion in 2023 to USD 1909.01 billion by 2031, growing at a CAGR of 2,4% during the forecast period (2024-2031).

Companies are primarily focused on launching old-aged rum products in order to meet the growing demand for alcoholic beverages. The primary players are focused on preserving the peculiar taste of alcoholic beverages. However, implementing e-commerce sales methodologies presents its own set of challenges and constraints. Several companies are aiming to expand and launch premium beer products in the alcoholic beverage market. 'Anheuser-Busch InBev (Belgium)', 'Asahi Group Holdings, Ltd. (Japan)', 'Accolade Wines (Australia)', 'Bacardi (Bermuda)', 'Brown-Forman (US)', 'Carlsberg (Denmark)', 'CASTEL FRÈRES (France)', 'Constellation Brands, Inc. (US)', 'Diageo (UK)', 'Halewood Sales (UK)', 'Heineken Holding N.V. (Netherlands)', 'Mike's Hard Lemonade Co. (US)', 'Miller Brewing Co. (US)', 'Molson Coors Beverage Company (US)', 'Pernod Ricard (France)', 'Suntory Holdings Limited (Japan)', 'Blossoms Aroma Private Limited (India)', 'United Spirits Limited (Food and Beverage Manufacturing) (India)', 'Kals Distilleries Private Limited (India)', 'Ashoka Distillers & Chemicals Private Limited (India)'

People in emerging economies are experimenting with new forms of entertainment, such as attending nightclubs and bars, as a result of rising disposable incomes and an increase in the urban population. Alcohol sales are also fuelled by young individuals who have wealthy families, substantial social media influence, and easy access to alcoholic beverages. Due to stressful employment and the idea that drinking alcohol relaxes the mind, there is an increase in alcohol intake in metropolitan regions. New flavours are frequently added to alcoholic beverage products by producers. Customers are curious about these items, which are appropriate for the alcoholic beverage sector that encourages them to test them out, especially millennials.

Low- and no-alcohol beverages are becoming more popular, driven by sober drinkers' curiosity and contemporary social media ads. Studies show that these trends are here to stay, and major retailers like Whole Foods are exhibiting fashionable no- and low-calorie products in their top line-ups for 2022. Local breweries are also experimenting with non-alcoholic beer and other drinks. 

North America dominated the global alcoholic beverages market in 2021, accounting for a revenue share of more than 33.0% due to rising demand for polished malt scotch whiskey in the United States and Canada. The growing trend in the United States to adopt classic alcoholic beverage brands such as Arnold Palmer Spiked Half & Half, Bergen bier, and Burgasko will aid market growth. Furthermore, private sector funding in Canada to acquire premium alcoholic beverages is expected to boost market growth. 

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Global Alcoholic Beverages Market

Report ID: SQMIG30C2129

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