Global Artificial Intelligence Based Personalization Market

Artificial Intelligence Based Personalization Market Size, Share, Growth Analysis, By Solution(Hardware, Software, and Services), By Technology(Machine Learning, Natural Language Processing (NLP), and Others), By Deployment Mode(Cloud, On-premises), By Organization Size(Large Enterprises and Small and Medium-sized Enterprises (SMEs)), By Business Function(Marketing and Sales, Security, Finance, Law), By End-User(BFSI, Retail, Law, Healthcare), By Application(Travel, Retail, Media & Entertainment, and Others), By Type(Website Personalization, Display Ads Personalization, Social Media Personalization, E-mail Personalization), By Region - Industry Forecast 2024-2031

Report ID: SQMIG45A2301 | Region: Global | Published Date: April, 2024
Pages: 202 | Tables: 233 | Figures: 81

Artificial Intelligence Based Personalization Market News

  • In February 2023, Iris.ai announced that it has received EIC Accelerator Blended funding, EIC’s flagship startup investment program. The funding consists of a total investment of approximately €12 million from the European Investment Fund and the EIC, as well as a grant of €2.4 million.
  • In April 2023, H20.ai and Geo Technologies, a Japan-based provider of mapping information and location information solutions for traffic management systems, form a strategic alliance. The business has developed an AI-powered platform of H2O AI. It uses on-board cameras for road safety through Cloud.
  • In June 2023, IBM announced a partnership with The All-England Lawn Tennis Club for the 2023 Wimbledon Championship. During the competition, the project will use IBM Watsonx’s generative AI technology to provide commentary on video highlights.
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Global Artificial Intelligence Based Personalization Market size was valued at USD 440.8 Billion in 2022 and is poised to grow from USD 461.9 Billion in 2023 to USD 672.11 Billion by 2031, growing at a CAGR of 4.80% in the forecast period (2024-2031).

Global Artificial Intelligence Based Personalization Market is highly competitive and dynamic, with multiple players vying for market share through innovation, technological advancements, strategic partnerships, and customer-centric solutions. As the demand for personalized and data-driven experiences continues to grow, companies that can effectively leverage AI, machine learning, and data analytics to deliver personalized solutions that meet the unique needs and preferences of consumers and businesses will likely succeed and thrive in this competitive market landscape. 'Intel Corporation', 'Microsoft', 'IBM', 'Google LLC', 'NVIDIA Corporation', 'SAP SE', 'Amazon Web Services Inc.', 'Oracle Corporation', 'Facebook Inc.', 'General Electric', 'Siemens AG', 'Apple Inc.', 'Baidu Inc.', 'Alibaba Group Holding Ltd.', 'Cisco Systems Inc.', 'Accenture PLC', 'Infosys Limited', 'Wipro Limited', 'Huawei Technologies Co. Ltd.', 'Tencent Holdings Ltd.'

Global collaboration based on artificial intelligence for personalization has shown tremendous growth in recent times. A key factor driving the market’s increasing performance is the increasing demand for personalized customer experience. Some key trends have been noted in the AI-based personalization market. Furthermore, the rapid adoption of artificial intelligence technologies is also considered as one of the important drivers for increasing market performance across the globe Furthermore, the movement of mobile technology, IoT and in-store shopping is expected higher will also increase market performance during the analysis period. Factors such as growing big data and analytics, cost-effective analytics of consumer data, and growing interest in real-time personalization are also likely to propel the global market in the coming years.

Growing Mass Retailers are Driving the Market Growth: The market CAGR of artificial intelligence-based personnel is driven by the increasing sales volume. Advertising a good or service to all final consumers, regardless of their preferences and buying habits, is known as mass marketing Email, direct mail, and push notifications on mobile devices are all forms of marketing customer customs. The market has a high order rate. When too many tokens are received, a significant portion of email recipients drop out of the communication. Message scheduling is important because of client behavior. The need for personalized messaging and the increasing mass marketing subscription rate are driving the demand for A-based personalization of messaging. Moreover, the market for based personalization is expanding due to increased customer data processing and increased use of online services. As a result, companies have plenty of options to leverage new data and deliver more personalized experiences to their customers. Personalization can help companies save money by reducing necessary human labor and simplifying highly focused marketing campaigns.

North America region dominates the market and holds the largest share of the global artificial intelligence based personalization market. The global artificial intelligence based personalization market has grown exponentially due to favorable government regulations encouraging North American companies to adopt AI and the demand for sophisticated hardware and software solutions for automation technologies in various vercles end-users such as Facebook, Amazon, Google, IBM, Microsoft and Apple Major tech companies have a significant impact on the growth of the market because they are present in North America.

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Global Artificial Intelligence Based Personalization Market

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