Automotive Sun Visor Market Size, Share, Growth Analysis, By Component(Conventional sun visor and LCD sun visor), By Material(Fabric, Vinyl, and Others), By Vehicle(Passenger Cars, Commercial Vehicles), By Region - Industry Forecast 2024-2031


Report ID: SQMIG25E2095 | Region: Global | Published Date: April, 2024
Pages: 223 |Tables: 87 |Figures: 70

Automotive Sun Visor Market Insights

Global Automotive Sun Visor Market size was valued at USD 8.72 billion in 2022 and is poised to grow from USD 9.50 billion in 2023 to USD 18.94 billion by 2031, growing at a CAGR of 9% in the forecast period (2024-2031).

Automotive sun visors serve as rectangular-shaped, manually operated shields positioned above the windshield to mitigate the sun's glare, ensuring safety for both drivers and passengers.

These visors, available in fixed or expandable configurations, may incorporate mirrors as part of their design. Positioned on the ceiling, they boast fully integrated ergonomic designs, housing multifunctional components to optimize usability. Two primary types, conventional and LCD sun visors, cater to varying preferences.

Leading producers are innovating with lightweight alternatives, leveraging material combinations such as recycled plastics to enhance efficiency. The sun visor assembly encompasses various components like electric cables, padding, mirror frames, and screws, with vinyl being the commonly utilized surface material, ensuring durability and functionality within vehicles.

Market Snapshot - 2024-2031

Global Market Size

USD 8.72 billion

Largest Segment

Vinyl

Fastest Growth

Growth Rate

9% CAGR

Global Automotive Sun Visor Market ($ Bn)
Country Share for North America Region (%)

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Automotive Sun Visor Market Segmental Analysis

The global automotive sun visor market has been segmented into component type, material type, vehicle type, and region. By component type, the sun visor market has been segmented into conventional sun visor and LCD sun visor. By material type, the sun visor market is segmented into the fabric, vinyl, and others. Based on the vehicle type, further, the market has been segmented into passenger cars and commercial vehicles. Based on the region, the market is segmented as APAC, North America, Europe, South America, and Middle East and Africa.

Analysis by Material

The fabric sun visor segment is projected to secure the second-largest position within the market, driven by its prevalence in luxury vehicles and its significant contribution to enhancing interior aesthetics. Its prominent installation in luxury vehicles plays a pivotal role in elevating the overall interior appearance of the vehicle. The utilization of fabric sun visors adds a touch of sophistication and enhances the visual appeal of the vehicle's interior design.

The forecast for the market indicates the vinyl material segment's anticipated dominance throughout the forecast period. This dominance is primarily attributed to the cost-effectiveness inherent in vinyl materials compared to fabric alternatives. Vinyl stands out as a more economical choice, offering a cost-effective solution for automotive sun visors. Its affordability compared to fabric materials becomes a driving factor influencing consumer preferences and industry choices. This cost advantage positions vinyl materials as a favored option within the market, appealing to manufacturers and consumers seeking efficient and budget-friendly solutions for automotive sun visors.

Analysis by Component

During the forecast period, the LCD sun visor segment is poised for significant growth, demonstrating promising prospects. This anticipated uptrend is largely attributed to the integration of features such as DVD playback within LCD sun visors. The inclusion of this functionality is expected to be a driving force sustaining the growth momentum of this segment over the forecast period. The integration of DVD playback capabilities enhances the versatility and appeal of LCD sun visors, catering to consumer preferences for in-vehicle entertainment options.

The forecast for the automotive sun visor market suggests continued dominance of the conventional sun visor segment, primarily due to its cost-effective installation. Its anticipated market leadership is attributed to several advantageous properties it possesses. Factors such as easy handling, minimal maintenance requirements, straightforward installation processes, and a sturdy design collectively contribute to its sustained prominence.

Global Automotive Sun Visor Market By Material Type

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Automotive Sun Visor Market Regional Insights

North America is projected to exhibit consistent and stable growth within the market throughout the forecast period. This estimation is founded on various factors contributing to the region's automotive industry. Factors such as technological advancements, ongoing innovations in vehicle manufacturing, and a robust emphasis on safety standards are anticipated to sustain and bolster market growth in North America.

The Asia Pacific is poised to command a substantial market share, driven by burgeoning domestic consumption, a sizable population base, and evolving industry standards. Within this region, India is anticipated to emerge as a dominant force, primarily attributable to the escalating sales and production figures in the passenger car segment. India's automotive sector is experiencing a notable surge, reflecting the increasing demand and production levels, particularly in the passenger car category.

Global Automotive Sun Visor Market By Region
  • Largest
  • Fastest

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Automotive Sun Visor Market Dynamics

Drivers

Rise in Vehicle Production

  • The dominance of the Asia Pacific in the automotive sun visor market is evident, primarily due to the widespread presence and influence of the automotive sector in countries such as China, Japan, and South Korea. This region's lead position is expected to persist and even expand further in the forecast period, given the anticipated rise in vehicle production within these areas. Key drivers propelling this market growth include a steadily increasing population, the continuous penetration of vehicles into these markets, and notable shifts in lifestyle patterns coupled with rising disposable incomes.

Restraints

The flaws in passenger car visor systems are major challenges impeding market growth

  • While sun visors remain a crucial component in modern vehicles, they are not without limitations, presenting challenges for automotive sun visor manufacturers. Positioned on the upper part of the windshield, traditional sun visors have inherent shortcomings in effectively mitigating direct sunlight. Their limited coverage area offers only partial shading, rendering them ineffective in reducing the full impact of direct sunlight. Moreover, the lack of flexibility in adjusting their position according to the sun's movements poses discomfort for both drivers and passengers.

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Automotive Sun Visor Market Competitive Landscape

The competitive environment of the Global Automotive Sun Visor Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences. They often set the trends in the industry.

Top Player’s Company Profiles

  • Irvin Automotive Products, Inc.
  • GUMOTEX
  • BRACE
  • GRIOS sro
  • Grupo Antolin
  • Atlas Holdings
  • KASAI KOGYO CO., LTD.
  • HOWA TEXTILE INDUSTRY CO., LTD.
  • BURSA OTOTRIM PANEL SANAYİ VE TİCARET A.Ş
  • FOMPAK
  • Benecke -Kaliko AG
  • Shanghai Daimay Automotive Interior Co., Ltd.
  • Hayashi Telempu Corporation
  • IAC Group

Recent Developments

  • In March 2024, Steelbird Hi-Tech India Ltd, the world's largest helmet manufacturer, celebrated its 60th anniversary by unveiling the new SBA-17 RDX helmet priced at INR 1199. Additionally, the company announced plans to establish a new manufacturing plant in Tamil Nadu, with an investment of INR 250 crore. 
  • In March 2024, Japanese automotive competitors Nissan and Honda announced their intention to explore a strategic partnership in the electric vehicle sector. This collaboration aims to address the significant transformations occurring in the automotive industry, described as a "once-in-a-century" upheaval, by leveraging their respective strengths and resources in electric vehicle technologies. 
  • In January 2024, Gentex is gearing up to launch a series of smart home devices named PLACE. This innovative lineup comprises a suite of smart home safety products, each offering room-specific functionality. PLACE is designed to be a comprehensive solution that seamlessly integrates smart home safety, comfort, and security features into a sophisticated system, all accessible and controllable through a single, user-friendly app.

Automotive Sun Visor Key Market Trends

  • The automotive sun visor market experiences substantial growth driven by several key factors. An increase in vehicle demand and production, coupled with rising traffic volumes, serves as primary drivers for the demand in automotive sun visors. Furthermore, there's a growing emphasis on vehicle and driver safety, contributing significantly to market expansion. Looking ahead, the market is poised for further growth in the forecast period, fueled by the expanding global population and the burgeoning production capabilities of emerging economies such as China and South Korea.

Automotive Sun Visor Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

The global automatic sun visor market is poised for growth, propelled by two key factors. Firstly, the rise in disposable income among consumers is anticipated to stimulate market expansion. As individuals have more spending power, there's an increased inclination towards investing in vehicle accessories, including automatic sun visors. Secondly, the burgeoning popularity of SUVs and premium vehicles among younger demographics worldwide is significantly impacting market statistics. The preferences of young consumers for these vehicle types are driving the demand for advanced and integrated features, including automatic sun visors, as part of the overall vehicle experience.

Report Metric Details
Market size value in 2022 USD 8.72 billion
Market size value in 2031 USD 18.94 billion
Growth Rate 9%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Component
    • Conventional sun visor and LCD sun visor
  • Material
    • Fabric, Vinyl, and Others
  • Vehicle
    • Passenger Cars, Commercial Vehicles
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Irvin Automotive Products, Inc.
  • GUMOTEX
  • BRACE
  • GRIOS sro
  • Grupo Antolin
  • Atlas Holdings
  • KASAI KOGYO CO., LTD.
  • HOWA TEXTILE INDUSTRY CO., LTD.
  • BURSA OTOTRIM PANEL SANAYİ VE TİCARET A.Ş
  • FOMPAK
  • Benecke -Kaliko AG
  • Shanghai Daimay Automotive Interior Co., Ltd.
  • Hayashi Telempu Corporation
  • IAC Group
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Automotive Sun Visor Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Automotive Sun Visor Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Automotive Sun Visor Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Automotive Sun Visor Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Automotive Sun Visor Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Automotive Sun Visor Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Automotive Sun Visor Market size was valued at USD 8.72 billion in 2022 and is poised to grow from USD 9.50 billion in 2023 to USD 18.94 billion by 2031, growing at a CAGR of 9% in the forecast period (2024-2031).

The competitive environment of the Automotive Sun Visor Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences. They often set the trends in the industry. 'Irvin Automotive Products, Inc.', 'GUMOTEX', 'BRACE', 'GRIOS sro', 'Grupo Antolin', 'Atlas Holdings', 'KASAI KOGYO CO., LTD.', 'HOWA TEXTILE INDUSTRY CO., LTD.', 'BURSA OTOTRIM PANEL SANAYİ VE TİCARET A.Ş', 'FOMPAK', 'Benecke -Kaliko AG', 'Shanghai Daimay Automotive Interior Co., Ltd.', 'Hayashi Telempu Corporation', 'IAC Group'

The dominance of the Asia Pacific in the automotive sun visor market is evident, primarily due to the widespread presence and influence of the automotive sector in countries such as China, Japan, and South Korea. This region's lead position is expected to persist and even expand further in the forecast period, given the anticipated rise in vehicle production within these areas. Key drivers propelling this market growth include a steadily increasing population, the continuous penetration of vehicles into these markets, and notable shifts in lifestyle patterns coupled with rising disposable incomes.

The automotive sun visor market experiences substantial growth driven by several key factors. An increase in vehicle demand and production, coupled with rising traffic volumes, serves as primary drivers for the demand in automotive sun visors. Furthermore, there's a growing emphasis on vehicle and driver safety, contributing significantly to market expansion. Looking ahead, the market is poised for further growth in the forecast period, fueled by the expanding population and the burgeoning production capabilities of emerging economies such as China and South Korea.

North America is projected to exhibit consistent and stable growth within the market throughout the forecast period. This estimation is founded on various factors contributing to the region's automotive industry. Factors such as technological advancements, ongoing innovations in vehicle manufacturing, and a robust emphasis on safety standards are anticipated to sustain and bolster market growth in North America.

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Automotive Sun Visor Market

Report ID: SQMIG25E2095

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