USD 191 billion
Report ID: SQSG25K2016 | Region: Global | Published Date: August, 2022 | Pages: 165
Global baby apparel market was valued at USD 191 billion in 2021, and it is expected to attain a value of USD 335.92 billion by 2028, at a CAGR of 8.4% over the prediction period (2022 – 2028).
Growing consumer concern for a baby's security and comfort is predicted to be a major driver of baby apparel market expansion over the coming years. Parents are also emphasizing style in line with the most recent fashion trends in addition to easy and practical baby dressing. Over the coming years, it is expected that these consumer trends will significantly contribute to the expansion of the market for different baby apparel variants. The clothing items that give babies comfort and help them better adapt to their surroundings are becoming more and more popular with parents.
Furthermore, parents and babysitters are more concerned with practical baby dressing care. They are selecting clothing free of any embellishments like buttons or fancy laces that could come undone and present a choking, tripping, or strangling hazard. The majority of clothing items are made of synthetic materials, which contain dangerous chemical dyes and can irritate young children's skin. Over the forecast period, these consumer trends are expected to broaden the market's appeal for baby clothing. To make baby wearing clothing safer, the government of various nations is regulating the textile industry and drafting new regulations. The flame-resistant standards established by the government should be met by the baby clothes to ensure their safety.
Global Market Size
USD 191 billion
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The global baby apparel market is segmented based on type, material, end-user, and region. Based on type, the baby apparel market is further sub segmented into top wear, bottom wear and other segments. On the basis of material, the market can be bifurcated into cotton, wool and other segments. Based on end-users the market can be segregated into boys and girls sub segments. The regional insights of the market are into North America, Europe, Asia-Pacific, Latin America and Middle East and Africa.
Analysis by Type
Top wear is further divided into bodysuits, tops/shirts, and other categories. As a practical option for parents in terms of diaper coverage and ease of diaper change, bodysuits are predicted to hold a sizable share of the baby apparel market. Similar to how these clothes are comfortable for adults, babies can wear them as the perfect outdoor attire. Girls frequently wear dresses and frocks, which increases the demand for tops. The wide variety of vests and jackets available as winter wear also contributes to the growth of the top wear segment, making it a dominant one.
Trousers or leggings are a subset of bottom wear products that are further divided into skirts and other categories. Skirts are only worn by young girls, whereas leggings are available in unisex styles. Additionally, all-in-one or full-body suits are becoming more popular on the market because they can effectively cover the baby's entire body.
Analysis by Material
Due to its natural softness, which is highly favored for children's clothing, the cotton baby clothing segment is predicted to hold the lion's share of the global baby apparel market. Because baby clothing comes in direct contact with the skin, which is delicate and sensitive to environmental factors, it must be made of soft materials. For instance, according to our study, about 85% of survey participants said that cotton clothing is a comfortable choice for their kids.
Additionally, woolen clothing for use in cold climates and trendy silk baby clothing are both expanding quickly, which is expected to support market expansion.
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The market in Asia Pacific had a significant baby apparel market share and was valued at US$ 23.27 billion. Sales of goods in China, India, and Southeast Asia are probably to benefit from the rising number of newborns in the area. As a result of China's decision to end its one-child policy and allow couples to have two children instead, the country is anticipated to grow to be one of the world's biggest markets for baby clothing during the forecast period.
It is projected that raising the purchasing power of working women in Europe will support regional baby apparel market expansion. Additionally, the market is expected to grow as a result of rising demand for full-body nightwear and winter clothing due to the chilly winter weather in Europe.
The market size in the region is expected to be supported by increased spending on baby products in North America. The Middle East and Africa held a comparatively smaller market share than South America. To expand their business, international brands are working to increase their market share in these untapped markets.
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Because of the industry's extreme fragmentation, players are expected to face more competition. As a result, major players are implementing strategies to strengthen their position in the baby apparel market, including supply chain improvements, mergers, and acquisitions. For instance, Gymboree and Crazy 8 assets offering various children's clothing were acquired by The Children's Place. It is anticipated that this will increase The Childrenplace's product offering.
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According to our analysis, the global baby apparel market is segmented based on fluid type, material, end-user and regions. Top wear is further divided into bodysuits, tops/shirts, and other categories. As a practical option for parents in terms of diaper coverage and ease of diaper change, bodysuits are predicted to hold a sizable share of the market. Due to its natural softness, which is highly favored for children's clothing, the cotton baby clothing segment is predicted to hold the lion's share of the global market. The market in Asia Pacific had a significant market share and was valued at US$ 23.27 billion. Sales of goods in China, India, and Southeast Asia are probably to benefit from the rising number of newborns in the area.
|Market size value in 2021||USD 191 billion|
|Market size value in appa||USD 335.92 billion|
|Forecast period||2022 – 2028|
|Forecast Unit (Value)||USD Billion|
|Regions covered||North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)|
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For the Global Baby Apparel Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Baby Apparel Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Baby Apparel Market:
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