USD 2.97 billion
Baby Food Market Size, Share, Growth Analysis, By Product Type(Milk Formula, Dried Baby Food, Ready-to-Feed Baby Food, Other), By Distribution Channel(Drugstores/ Pharmacies, Supermarkets/Hypermarkets, Convenience Stores, Online Channels), By Region - Industry Forecast 2024-2031
Report ID:
SQMIG30I2296 |
Region:
Global |
Published Date: February, 2024
Pages:
157
|Tables:
66
|Figures:
78
Baby Food Market Insights
Baby Food Market size was valued at USD 2.97 billion in 2019 and is poised to grow from USD 3.15 billion in 2023 to USD 4.94 billion by 2031, growing at a CAGR of 5.8% in the forecast period (2024-2031).
Baby food is easily ingested soft food designed primarily for newborns and toddlers, usually between the ages of six months and two years. Baby food comes in a wide range of flavours, preparations, and shapes. It might be mashed table food or anything that is easily accessible and bought from producers. Due to an increase in working women and parents' worries about nutrition, the global market for infant food has been expanding quickly. Professionally prepared baby food has aided busy women in time management. Professionally manufactured baby food that satisfies a baby's nutritional needs can cure nonlactation issues that could cause undernutrition in the child.
In this market, developing nations have seen rapid expansion. The demand for baby food has increased as a result of modern lifestyles and rising disposable income. A significant possibility for the players may be the growing urbanisation of the world. It is anticipated that new product development would draw in more customers. Infant milk intolerance and declining birth rates could be major obstacles for the infant nutrition industry.
Rising organised retail marketing activities and urbanisation rates are driving the infant food market.
Additionally, there is a greater demand for baby food as a result of declining infant mortality rates, an increase in the proportion of working mothers, and consumer awareness of innovative baby food products worldwide. As parents' concerns about their children's health grow, the baby food market is expected to grow. The market for organic infant food is expanding as more parents become aware of the harmful effects of synthetic ingredients.
The widespread use of baby food, which promotes the growth of the brain, muscles, and neurological system among other things, as well as the increased consumer awareness of the product's many benefits, are two additional factors driving the market.
As a result of the increasing number of developing parental worries about nutrition and modern time constraints, industry-processed baby food is becoming more and more crucial in providing the nutritional needs of newborns and toddlers around the world.
Recent changes in the baby food market are a result of both parents' lifestyles and their growing interest in food, particularly organics. For kids between the ages of six months and two years, parents' kitchen cabinets are packed with carefully made foods that come in a variety of liquid and solid flavours.
Market Snapshot - 2024-2031
Global Market Size
Largest Segment
Milk Formula
Fastest Growth
Milk Formula
Growth Rate
5.8% CAGR
Global Baby Food Market, 2021-2028 ($ Bn)
Country Share for Asia Pacific Region- 2021 (%)
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Baby Food Market Segmental Analysis
The Global Baby Food Market is segmented based on Type, Distribution Channel, and Region. Based on the Product Type, the Global Baby Food Market is segmented as Milk Formula, Dried Baby Food, Ready-to-Feed Baby Food and Other. Based on the Distribution Channel , the Global Baby Food Market is segmented as Drugstores/ Pharmacies, Supermarkets/Hypermarkets, Convenience Stores, Online Channels, Other Distribution Channels. Based on Region it is categorized into North America, Europe, Asia-Pacific, South America, and MEA.
Baby Food Market Analysis by Product Type
In 2021, the Milk Formulations segment dominated the Global Baby Food Market, accounting for approximately half of total market revenue. The working mothers choose packaged food for their children because it saves them time and allows them to maintain a work-life balance while also caring for domestic responsibilities.
Baby Food Market Analysis by Distribution Channel
In 2021, Supermarkets/Hypermarkets dominated the Baby Food Market. Supermarkets are becoming increasingly popular due to the availability of a diverse range of consumer goods under a single roof, ample parking space, and convenient operating hours. Also, supermarkets provide a variety of products and brands in a specific category, giving consumers more options for their baby. Furthermore, some supermarkets also have company representatives to assist customers in selecting baby food products.
Global Baby Food Market By Product Type , 2021(%)
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Baby Food Market Regional Insights
The Asia-Pacific region accounts for a sizable Baby Food Market share in the infant food industry, and it is the world's largest and fastest-growing market. The growing population, busy lifestyles, and increasing consumer spending are projected to make it more dynamic in the future years. Furthermore, countries such as Indonesia, China, and India are expected to drive region’s market growth. The growing penetration of modern retail and product awareness, combined with rising disposable incomes and increasing purchasing power, are influencing the growth of the region's baby food market.
Global Baby Food Market By Geography, 2021 - 2028
- Largest
- Fastest
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Baby Food Market Dynamics
Baby Food Market Driver
- The increased number of working women in the workforce means less time for food preparation, which necessitates the use of high-quality baby food. Ready-to-eat baby foods are popular in metropolitan areas because they provide adequate nutrition for babies. Increasing disposable income and household spending enables the consumers to widen their baskets and accommodate discretionary products as well.
Baby Food Market Restraint
- Baby food companies are constantly under the radar of law enforcement as it is a highly sensitive industry directly impacting children's health. It has been scientifically proven that baby food products do not match the nutritional standard of breast milk and are not a substitute to fulfill the nutritional requirements of a child.
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Baby Food Market Competitive Landscape
The Baby Food Market is fragmented in nature. The prominent players operating in the market are constantly adopting various growth strategies to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, and intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive market. The key market players are also constantly focused on R&D to supply industries with the most efficient and cost-effective solutions.
Baby Food Market Top Player's Company Profiles
- Nestlé S.A.
- Danone S.A.
- Abbott Laboratories
- Mead Johnson Nutrition Company
- The Kraft Heinz Company
- The Hain Celestial Group, Inc.
- Hero Group
- Bellamy's Organic
- Plum Organics
- Beech-Nut Nutrition Company
- Gerber Products Company
- Happy Family Brands
- Ella's Kitchen Group Limited
- HiPP GmbH & Co. Vertrieb KG
- Cow & Gate
- SMA Nutrition
- Organix Brands Ltd
- Parent's Choice
- Earth's Best
- Yummy Spoonfuls.
Baby Food Market Recent Developments
- In May 2022, Hembal launched plant-based hypoallergenic infant formula in the US. It is the first US-based completely vegan, soy-free, dairy-free, gluten-free, GMO-free and organic hemp seed-based hypoallergenic infant formula.
- In April 2022, Gerber announced the launch of Plant-tastic, the brand's first complete range of organic-for-toddler, plant-protein foods. The pouches, snacks, and meals are all prepared with nutrient-dense plant-based components. The new range is also certified carbon neutral by the Carbon Trust, fulfilling Gerber's Climate Forward Nutrition promise set in 2021.
- In February 2022, Tiny Organics, a firm focused on early childhood nutrition, launched a line of plant-based finger snacks aimed at encouraging youngsters to try new foods. Tiny Beginnings is the first non-puree baby food designed for baby-led weaning (BLW), a technique for encouraging young children to feed themselves at their own speed. For babies aged 4 to 8 months, the new range includes six vegetable-forward meal options with a variety of textures and easy-to-grasp sizes.
Baby Food Key Market Trends
- Eco-friendly packaging allows for product differentiation in the infant food market. Companies are attempting to create baby food packaging using recyclable raw materials. This assists the company in promoting baby food products through green marketing techniques.
Baby Food Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our Global Baby Food Market Analysis, the growing working population seeking healthy diet options for their infants, as well as the widespread availability of the food in paste forms, liquid and powder, are driving the market growth. Furthermore, rapid urbanization, an increase in organized retail marketing, and malnutrition incidences all benefit the baby food market. Furthermore, the rising demand for organic baby food and the growing popularity of enriched baby food products provide profitable opportunities for market participants during the forecast period.
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| Report Metric | Details |
|---|---|
| Market size value in 2019 | USD 2.97 billion |
| Market size value in Food | USD 4.94 billion |
| Growth Rate | 5.8% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
Baby Food Market Recent Developments
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
To get a free trial access to our platform which is a one stop solution for all your data requirements for quicker decision making. This platform allows you to compare markets, competitors who are prominent in the market, and mega trends that are influencing the dynamics in the market. Also, get access to detailed SkyQuest exclusive matrix.
Buy The Complete Report to read the analyzed strategies adopted by the top vendors either to retain or gain market share
Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Baby Food Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Baby Food Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Baby Food Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Baby Food Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Baby Food Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Baby Food Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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