Global Bubble Food & Beverages Market

Bubble Food & Beverages Market Size, Share, Growth Analysis, By Product(Fruits Snacks, Desserts, Bubble Tea, Others), By Source(Tapioca-based, Bursting Bubbles), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30G2046 | Region: Global | Published Date: April, 2024
Pages: 198 | Tables: 63 | Figures: 77

Bubble Food & Beverages Market Dynamics

Bubble Food & Beverages Market Drivers

Wide Product Portfolio will be a Prominent Attraction for Consumers

  • The market has a wide selection of flavours and types, including black, fruit-flavored, and green jasmine tea. Fruit-flavored tea comes in a variety of flavours, including sweetened fruit drinks and cream drinks that have fruit flavour. Those who cannot tolerate lactose can drink black, green jasmine, and other types of tea. The availability of numerous boba tea kinds gives the consumer more options. This marketing strategy helps to increase the number of customers. Companies are also developing novel flavours and mixes in an effort to attract customers.
  • Due to disorders like obesity and diabetes, which are connected to an increase in sugar intake, consumers are switching to sugar replacements like agave, stevia, and honey. These natural sweeteners are used in boba tea to either replace or reduce the sugar content. Diabetes patients and anyone who value their health prefer these natural sweeteners to regular sugar. The positive traits of these products, such as their anti-inflammatory, anti-carcinogenic, and antioxidant properties, are why people favour them so much.

Bubble Food & Beverages Market Restraints

Substantial Competition Pose as a Threat

  • A challenge to the rising demand for such tea as a novel beverage is the broad availability of alternative caffeinated beverages like coffee and trends in coffee consumption in western countries. The utilisation of coffee as an energy booster has expanded, and its accessibility as a ready-to-drink product has improved to meet the needs of customers who lead busy lives. A variety of useful coffee categories offer an abundance of inventive coffees, such as cold brew, snap chilled, cold brew, and effervescent canned coffee.
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Bubble Food & Beverages Market size was valued at USD 4.45 Billion in 2022 and is poised to grow from USD 4.87 Billion in 2023 to USD 9.99 Billion by 2031, at a CAGR of 9.40% during the forecast period (2024-2031).

International and domestic players might be found in the market. The main companies in the industry put their attention on tactics like innovation and the introduction of new products to expand their portfolio offerings. 'Lollicup USA Inc. (USA)', 'Kung Fu Tea (USA)', 'Gong Cha (Taiwan)', 'Coco Fresh Tea & Juice (Taiwan)', 'Chatime (Taiwan)', 'Sharetea (Taiwan)', 'Boba Guys (USA)', 'Happy Lemon (China)', 'The Alley (Taiwan)', 'Presotea (Taiwan)', 'Tiger Sugar (Taiwan)', 'Ten Ren's Tea (Taiwan)', 'Yifang Fruit Tea (China)', 'Royaltea (China)', 'Nayuki (China)', 'Heytea (China)', 'Vivi Bubble Tea (USA)', 'TP Tea (Taiwan)', 'Quickly (USA)', 'Comebuy (Taiwan)', 'HappyFresh (India)', 'Biju Bubble Tea (Canada)'

The market has a wide selection of flavours and types, including black, fruit-flavored, and green jasmine tea. Fruit-flavored tea comes in a variety of flavours, including sweetened fruit drinks and cream drinks that have fruit flavour. Those who cannot tolerate lactose can drink black, green jasmine, and other types of tea. The availability of numerous boba tea kinds gives the consumer more options. This marketing strategy helps to increase the number of customers. Companies are also developing novel flavours and mixes in an effort to attract customers.

The rise of social media has had a significant impact on the food and beverage industry, and the bubble food and beverage market is no exception. Many bubble tea shops and cafes have gained a significant following on social media platforms by creating visually stunning drinks that are designed to be shared and photographed. These drinks often feature vibrant colors, creative toppings, and unique serving vessels.

In 2021, the Asia Pacific region dominated the market and had the highest revenue share of about 36.3%. This is explained by a rise in the popularity of bubble meals and drinks in nations like China, Thailand, Australia, and New Zealand. Additionally, the segment development is projected to be aided by an increase in the number of product releases in important regions like China, Thailand.

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Global Bubble Food & Beverages Market

Report ID: SQMIG30G2046

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