Carbonated Soft Drinks Market
Report ID: SQMIG30G2023
Carbonated Soft Drinks Market Size, Share, Growth Analysis, By Flavour(Cola, Lemon, Lime, Orange), By Distribution Channel(Hypermarkets & Supermarkets, Online retail & D2C, Convenience stores, Others), By Region - Industry Forecast 2024-2031
Report ID:
SQMIG30G2023 |
Region:
Global |
Published Date: April, 2024
Pages:
260
|Tables:
65
|Figures:
75
Carbonated Soft Drinks Market Insights
Global Carbonated Soft Drinks Market size was valued at USD 416.91 billion in 2019 and is poised to grow from USD 432.6 billion in 2023 to USD 605.8 billion by 2031, growing at a CAGR of 4.3% in the forecast period (2024-2031).
The convenience of today's consumers is evident, and as a result, many daily purchases are made of single grab-and-go items rather than the more traditional bulk purchases. This prompted the development of shelf-stable innovations and environmentally friendly packaging that uses less preservatives and chemicals and clean, renewable materials. To make something for everyone, the items are continuously enhanced and reinvented. Companies are becoming more focused on integrating natural, low-calorie, and low-sugar components in their products, such as stevia sweeteners instead of traditional or synthetic sweeteners, as customer health awareness grows.
To entice customers seeking convenience and healthier options, the packaging is adopting a more "natural" aesthetic. The demand from consumers for portable drink options is still growing. It has become clear in the ready-to-drink industry that adopting inventive and eye-catching packaging can help sell the beverage to customers who are pressed for time and are increasingly looking for items that fit their active lifestyles. The demand for ready-to-drink beverages is thus being driven by convenience trends. While consumers' likes and flavour preferences are taken into consideration when designing carbonated soft drinks, these products are also now being produced to be functional beverages for consumers who are health-conscious. Customers anticipate newly released soft drinks to be free of long-term health-damaging substances and actively promote physical and mental fitness through carefully chosen components. Low-sugar soft drinks and goods that reduce stress are probably still in high demand among consumers. This trend is projected to be driven by the increasing value placed on both physical and mental health.
The manufacturing of carbonated soft drinks has changed as a result of technological advancements. Due to their numerous distinctive advantages, carbonated soft drinks market players have been labelling and packaging beverages with laser technology rather than inkjet technology. The production line can be easily integrated, the process coding is quick, and the printing is permanent. Because laser technology eliminates the need for any ink during the entire process, the final product is less expensive. It is also becoming more convenient to sell carbonated soft drinks out of small shops and vending machines as a result of packaging innovations' longer shelf lives.
US Carbonated Soft Drinks Market is poised to grow at a sustainable CAGR for the next forecast year.
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Carbonated Soft Drinks Market Segmental Analysis
Global carbonated soft drinks market is segmented based on the flavour, distribution channel, and region. Based on flavour, the market is segmented into cola, lemon, lime, orange. On the basis of distribution channel, the market is segmented into hypermarkets & supermarkets, online retail & D2C, convenience stores, others. Based on region, it is categorized into North America, Europe, Asia-Pacific, Latin America, and MEA.
Carbonated Soft Drinks Market Analysis by Flavour
Based on flavour, the carbonated soft drinks market is segmented into Cola, Lemon, Lime, Orange. In 2021, cola taste had the greatest share—more than 50.0%. Due to the first mover's advantage, carbonated soft drinks with cola flavour are the most popular. HI-CHEW introduced their cola-flavored Soda Pop Mix, the soda has a crisp flavor that precisely satisfies customers’ desire for uncommon, cutting-edge, and unconventional soft beverages. The demand for flavor has been increasing quickly and consistently in the US. Candy lovers have been savoring this effervescent sensation that is only rivaled by a sip of soda to quench their thirst. It pays tribute to the iconic soda by serving up its reviving, bubbly flavour.
During the forecast period, the citrus market is anticipated to grow at the quickest CAGR of 4.9%. Rapscallion Soda released S 01 Rhubarb. Citrus tastes are added to the carbonated soft drink for added flavour. The low-calorie beverage is made of grapefruit zest, cane sugar, Scottish rhubarb, and Sichuan pepper. It has a somewhat acidic flavour and a bubbly floral finish.
Carbonated Soft Drinks Market Analysis by Distribution Channel
On the basis of distribution channel, the market is segmented into Hypermarkets & Supermarkets, Online retail & D2C, Convenience stores, Others. The highest proportion, almost 20.0%, was held by mass merchandisers, supermarkets, and hypermarkets in 2021. Due to the shopping experiences offered by supermarkets and general merchandisers, many customers prefer to purchase soft drinks from these establishments. Modern supermarkets and hypermarkets have sprung up all over the world as a result of rising income levels and global urbanisation. The character of the food and beverage supply is changing as a result of the introduction of these supermarkets and hypermarkets.
The quickest CAGR of 6.1% is expected for the Online retail & D2C segment till 2028. This sales channel is expanding since there are more online merchants with competitive pricing. The growth can also be ascribed to generation X, millennials, and generation Z's growing familiarity and dependence on the Internet and e-commerce.
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Carbonated Soft Drinks Market Regional Insights
North America dominated the carbonated soft drinks market. The region with the highest percentage of exceeding 25.0%. The youth market for carbonated soft drinks is anticipated to drive the regional industry in the near future in nations like Brazil, Argentina, and Venezuela. Market participants for carbonated soft drinks are projected to have a strong presence among HNWIs in the years to come. The market players are being encouraged to develop goods that are in line with the consumption requirements of both the elderly and the children who live in this region by the rising consumer propensity toward these products.
Asia Pacific held the second largest market share. In terms of flavour, Cola is one of the most consumed beverages in Asia. Combinations of carbonated and dairy drinks are becoming more and more popular. The market expansion in such regions is also being fueled by rising disposable income in developing countries, particularly in the Asia Pacific region: However, the obesity epidemic hurt the market as a whole, which prompted the development of various drinks free of harmful additives.
In terms of expansion in the global market for carbonated soft drinks, the forecast period is in favour of the European market. Due to shifting dietary preferences and the early adoption of carbonated soft drinks, nations like Germany, France, and the UK are leading in Europe. Middle East and Africa is expected to be the fastest-growing regional market. Growing disposable income, rapid urbanisation, the expansion of the banking sector, and the introduction of innovative products in nations like Kenya and Nigeria are anticipated to continue to be supportive drivers for the industry's expansion.
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Carbonated Soft Drinks Market Dynamics
Carbonated Soft Drinks Market Driver
- By choosing natural methods, the manufacturers of carbonated soft drinks are making a wise decision. This effort aims to attract clients who are looking for a practical choice while also wanting to choose healthier solutions. The market's ease accessibility to these beverages is enabling them to live up to the moniker of "on-the-go drinks" and shows no indications of slowing down. Due to its capacity to target consumer demands and desire to consume such goods as a part of the market, the ready-to-drink sector is presently enjoying more prominence.
- Carbonated soft drinks market is expanding as a result of the rising popularity of carbonated soft drinks, especially among young people. Carbonated drinks help both adults and toddlers in their ability to swallow. It also delivers the feeling of fullness and lingers in the human system longer than water. As a result, manufacturers are focusing on inventiveness and choosing colourful packaging that will appeal to consumers who are pressed for time and prepared to spend money on items that are easy to consume and play a significant role in their active lifestyles.
Carbonated Soft Drinks Market Restraint
- As customers become more aware of their health requirements, the demand curve is gradually shifting in favour of goods with lower sugar content and higher stress-relieving abilities. Additionally, there are numerous awareness campaigns underway to persuade the public that these beverages are probably hazardous for the health of their bones and nervous systems. As a result, growth in the market is anticipated to be constrained throughout the forecast period.
- Contrarily, the high sugar content of carbonated drinks can cause diabetes, obesity, and a calcium deficiency. This aspect can limit the market's expansion for carbonated beverages globally. However, the launch of a new range of carbonated drinks with reduced sugar could result in considerable profits for rival brands.
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Carbonated Soft Drinks Market Competitive Landscape
The global carbonated soft drinks market is highly competitive and somewhat fragmented. To maintain a competitive edge, the major industry participants are continually implementing various growth strategies. Innovations, mergers, and acquisitions, collaborations and partnerships are adopted by these players to thrive in the competitive market. In order to provide industries with the most effective and economical solutions, the major market players are also continually concentrating on R&D.
Top Players in the Global Carbonated Soft Drinks Market
- Coca-Cola
- PepsiCo
- Nestlé
- Dr Pepper Snapple Group
- Red Bull GmbH
- Monster Beverage Corporation
- Keurig Dr Pepper Inc.
- Danone SA
- Kirin Holdings Company Limited
- Suntory Holdings Limited
- Unilever N.V.
- The Kraft Heinz Company
- National Beverage Corp.
- Britvic PLC
- Refresco Group
- Ajegroup S.A.
- Cott Corporation
- Fomento Economico Mexicano S.A.B de C.V.
- Asahi Group Holdings Ltd.
- Pepsi Bottling Ventures LLC.
Carbonated Soft Drinks Market Recent Developments
- In August 2022, PepsiCo, Inc. announced it has entered into a strategic agreement with premium Romanian spring water AQUA Carpatica under which PepsiCo will own a 20 percent equity stake in AQUA Carpatica. Under the agreement, PepsiCo will have rights to distribute the spring water in Romania and in Poland with opportunities to expand into other markets, including the United States.
- In Feb 2022, Dutch soft drink bottling giant Refresco has been acquired by US investment firm KKR.
Carbonated Soft Drinks Key Market Trends
- Carbonated soft drinks market is home to a number of technological developments that are having a significant impact on how these drinks are produced. For the labelling and packaging of beverages, producers and manufacturers have been using cutting-edge laser technology, which is taking the place of inkjet technology. This has the effect of providing special advantages to the products and their sales during the time. The producers can choose a better connection with the production lanes for the items because the processing codes are quick and permanent printing is available. As a result, the ultimate price of the goods is lower and more in line with what the target market can afford.
Carbonated Soft Drinks Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our global carbonated soft drinks market analysis, in terms of flavour, in 2021, cola taste had the greatest share—more than 50.0%. Due to the first mover's advantage, carbonated soft drinks with cola flavour are the most popular. According to distribution channel, the highest proportion, almost 20.0%, was held by mass merchandisers, supermarkets, and hypermarkets in 2021. Due to the shopping experiences offered by supermarkets and general merchandisers, many customers prefer to purchase soft drinks from these establishments.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 416.91 billion |
| Market size value in 2031 | USD 605.8 billion |
| Growth Rate | 4.3% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Carbonated Soft Drinks Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Carbonated Soft Drinks Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Carbonated Soft Drinks Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Carbonated Soft Drinks Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Carbonated Soft Drinks Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Carbonated Soft Drinks Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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