Cat Litter Products Market Size, Share, Growth Analysis, By Product(Clumping, Conventional), By Raw Material(Clay, Silica), By Distribution Channel(Retail & Supermarkets, Online), By Region - Industry Forecast 2024-2031

Cat Litter Products Market size was valued at USD 10.89 billion in 2019 and is poised to grow from USD 11.23 billion in 2023 to USD 16.63 billion by 2031, growing at a CAGR of 4.8% in the forecast period (2024-2031).

A few new entrants and veteran firms coexist on the market for kitty litter goods. The popularity of kitty litter products is drawing the attention of several major players. In order to maintain market share, players in the sector are broadening the services they offer. The following are a few of the major companies competing in the market for kitty litter products. 'Nestle Purina PetCare', 'Mars Petcare', 'Church & Dwight Co. Inc.', 'Clorox Co.', 'Oil-Dri Corporation of America', 'Fresh Step', 'Arm & Hammer', 'World's Best Cat Litter', 'Blue Buffalo Co. Ltd.', 'Precious Cat Inc.', 'SmartCat', 'Feline Pine', 'Yesterday's News', 'Dr. Elsey's Precious Cat Products', 'Tidy Cats', 'Nature's Miracle', 'PrettyLitter', 'Swheat Scoop', 'Jonny Cat', 'Okocat'

The primary driver fueling the growth of the cat litter industry is the increasing demand for houses with cats. The market for cat litter is also expected to develop as more people choose to keep pets, new products are introduced, cat populations rise, and there are an increasing number of families with multiple cats.

The demand for cat litter is being driven by the rise in the number of families with several cats and the population of pet cats. Additionally, the availability of effective products on the market makes it simpler to care for cats. In spite of the cat owner's time constraints, self-cleaning cat litter aids in maintaining the cat's hygiene. The American Pet Products Association conducted a poll, which found that the number of cats in the country increased significantly from 73 million in 2000 to roughly 95 million in 2021. This figure is rising and will likely continue to do so over the predicted period. One significant development in the industry under study, particularly in the industrialised countries, has been the transition from pet "owning" to pet "parenting." In wealthy nations, about one-third of households have a pet. The idea of "humanising" pets increased health awareness and created a market for pet products like kitty litter. The European Pet Food Industry Federation (FEDIAF) reports that the number of cats in the area has increased recently. By 2021, there will be 110.1 million cats, up from 102.7 million in 2021. Pet humanization was therefore made easier by the growing per capita income and the growing number of pet owners globally. Due to health-conscious pet owners, this aspect is expected to drive the market for sanitation products like kitty litter.

With a 40.27 % market share in 2021, Europe dominated the industry. This is a result of consumers adopting cats. Additionally, many households now need more than one cat due to the rise in the number of cats over the past few years in Europe. According to the European Pet Food Industry Federation (FEDIAF), 88 million European households were home to more than 110 million cats in 2021.