China Orange Juice Market Size, Share, Growth Analysis, By Product(Juice, Nectar, and Still Drinks), By Storage requirement(Normal Temperature, and Chilled), By Distribution Channel(Supermarkets And Hypermarkets, Convenience Stores, Specialty Food Stores, and Online Retail), By Region - Industry Forecast 2025-2032


Report ID: SQMIC30G2056 | Region: Country | Published Date: February, 2024
Pages: 157 |Tables: 90 |Figures: 71

China Orange Juice Market Insights

China Orange Juice Market size was valued at USD 766.8 Billion in 2023 and is poised to grow from USD 808.97 Billion in 2024 to USD 1241.51 Billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The China orange juice market has witnessed notable growth in recent years, driven by shifting consumer preferences towards healthier beverage options and a growing awareness of the nutritional benefits of orange juice.

With an increasing emphasis on health and wellness, consumers are turning to orange juice as a source of essential vitamins and antioxidants. The market has also been influenced by changing lifestyles and a rise in disposable income, leading to greater demand for convenient and ready-to-drink orange juice products.

Moreover, the expansion of distribution channels, including supermarkets, online retail platforms, and specialized juice bars, has made orange juice more accessible to a wider audience. As a result, both domestic producers and international brands are actively exploring opportunities in this dynamic market, aiming to meet the evolving needs of Chinese consumers.

Market snapshot - 2024-2031

Global Market Size

USD 726.82 Billion

Largest Segment

Juice {Concentrate, Not From Concentrate]

Fastest Growth

Juice {Concentrate, Not From Concentrate]

Growth Rate

5.5% CAGR

China Orange juice market ($ Bn)
Country Share for SHANGHAI Region (%)

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China Orange Juice Market Segmental Analysis

The China orange juice market is segmented on the basis of product, storage requirement, distribution channel, and region. Based on product the market is segmented as Juice {Concentrate, Not From Concentrate], Nectar, Still Drinks. On the basis of storage requirement the market is segmented as Normal Temperature, Chilled. Based on distribution channel, it is segregated into Supermarkets And Hypermarkets, Convenience Stores, Specialty Food Stores, Online Retail. Based on region, the market is segmented into Shanghai, Beijing, Guangdong and Hainan.

Analysis by Product

Not From Concentrate (NFC) Juice (JUICE) is currently the dominating product category in the China orange juice market. It holds a significant share due to its perceived freshness and nutritional benefits, aligning with the health-conscious consumer trends prevalent in the region..

However, Still Drinks are the fastest growing segment within the market. This growth can be attributed to their versatility and appeal to a broad consumer base. Still drinks offer a variety of flavors and formulations, often combining fruit juices with water or other ingredients. This innovation caters to evolving consumer preferences for lighter, refreshing beverages with reduced sugar content, making it a standout choice in the market.

Analysis by Distribution Channel

Supermarkets and Hypermarkets currently dominate the distribution of orange juice in China. These large retail outlets offer a wide variety of brands and product options, making them a preferred choice for consumers seeking convenience and choice.

Moreover, Online Retail is the fastest-growing distribution channel for orange juice in China. This growth is attributed to the increasing popularity of e-commerce platforms, particularly among younger consumers. Online retail offers the convenience of doorstep delivery and a platform for both established and emerging brands to reach a broader audience.

China Orange juice market by Product

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China Orange Juice Market Regional Insights

Shanghai is currently the dominating region for the orange juice market in China. Its high population density, strong economic development, and cosmopolitan lifestyle contribute to a consistent demand for premium and imported orange juice products.

However, Hainan is the fastest-growing region for orange juice consumption in China. This growth can be attributed to Hainan's efforts to position itself as a tropical fruit production hub and its promotion of local orange juice brands. Additionally, the region's favorable climate for fruit cultivation and tourism activities have boosted both production and consumption of orange juice. As consumers increasingly seek fresh and locally sourced products, Hainan's orange juice market is thriving, supported by regional initiatives and tourism-driven demand.

China Orange juice market by Geography
  • Largest
  • Fastest

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China Orange Juice Market Dynamics

Drivers

Consumer Health Awareness

  • One major driver in the orange juice market is the increasing awareness of consumer health benefits. Orange juice is perceived as a healthy beverage choice due to its high vitamin C content and antioxidant properties. As consumers become more health-conscious, they are seeking nutritious options, driving the demand for orange juice as a part of a balanced diet.

Restraints

Fluctuating Crop Yields and Supply Chain Disruptions

  • A significant restraint in the orange juice market is the susceptibility to fluctuating crop yields and supply chain disruptions. Factors such as adverse weather conditions, diseases affecting citrus trees, and supply chain disruptions can lead to supply shortages and price volatility. This uncertainty in supply can impact both producers and consumers in the market.

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China Orange Juice Market Competitive Landscape

The competitive landscape within the orange juice market is marked by way of severe contention among numerous agencies striving to seize marketplace proportions. Players inside the industry are targeted on product innovation, exceptional enhancement, and increasing their distribution networks to benefit an aggressive aspect. Marketing campaigns promoting the fitness advantages of orange juice are common strategies employed by means of enterprise members to attract fitness-conscious consumers. Additionally, partnerships and acquisitions play a vast position in shaping the competitive dynamics, as businesses seek to reinforce their presence in key markets and diversify their product portfolios to fulfill evolving customer preferences. Overall, the marketplace remains dynamic and competitive, with agencies always adapting to market tendencies and purchaser needs.

Top Player’s Company Profiles

  • Huiyuan Juice Group (Beijing)
  • Nongfu Spring (Zhejiang)
  • Master Kong (Guangdong)
  • Uni-President (Fujian)
  • COFCO Beverage (Beijing)
  • Tiandi No.1 Food (Guangdong)
  • China Foods Holdings (Hong Kong)
  • China Resources Beverage (Guangdong)
  • Bright Food Group (Shanghai)
  • Wahaha Group (Zhejiang)
  • Dongpeng Beverage (Guangdong)
  • Xiamen Yinlu Food (Fujian)
  • Mengniu Dairy (Inner Mongolia)
  • Yili Group (Inner Mongolia)
  • Bright Dairy & Food (Shanghai)

Recent Developments

  • February 2023: The Chinese government announced new subsidies for orange juice producers. The subsidies are designed to help the industry expand and produce more orange juice domestically.
  • March 2023: Coca-Cola China announced that it will be investing RMB 1 billion in the construction of a new orange juice processing plant in China. The plant is expected to be operational in 2024 and will produce orange juice for both the domestic and export markets.
  • April 2023: PepsiCo China announced that it will be launching a new line of orange juice products made with 100% Chinese oranges. The new products are designed to appeal to Chinese consumers who are looking for healthy and natural beverages.
  • May 2023: The China Food and Drug Administration (CFDA) released new regulations for the orange juice industry. The regulations are designed to improve the safety and quality of orange juice products in China.

China Orange Juice Key Market Trends

  • Rising Demand for Healthier Variants : A major key market trend in the China orange juice market is the increasing demand for healthier variants. Consumers are increasingly seeking low-sugar, organic, and freshly squeezed orange juice options. This trend is driven by a growing awareness of health and wellness, with consumers prioritizing products that offer more natural and nutritious choices. As a result, manufacturers are focusing on product innovation to meet this demand by introducing healthier and premium orange juice offerings.

China Orange Juice Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to China orange juice market evaluation, the marketplace has experienced a full-size boom in recent years, driven by evolving customer possibilities, growing fitness attention, and stepping forward distribution channels. With a growing emphasis on nutrients and well being, customers are gravitating closer to orange juice as a supply of crucial nutrients and antioxidants.

Supermarkets and hypermarkets have been the number one distribution channels, imparting customers a wide range of alternatives. Additionally, online retail has emerged because of the quickest-developing distribution channel. Looking beforehand, the China orange juice market is poised for enduring enlargement. Health-conscious clients are expected to preserve the call for more healthy orange juice versions, together with low-sugar and natural options.

Furthermore, the impact of e-commerce is expected to develop as online retail structures keep to advantage reputation. Domestic manufacturing of oranges is likely to boom, with regions like Hainan playing a pivotal position in boosting nearby production and intake.

Sustainability and eco-friendly packaging are expected to end up extra substantial issues for each consumer and enterprise players. Overall, the market is anticipated to witness ongoing innovation and increase because it aligns with converting customer alternatives and evolving marketplace dynamics.

Report Metric Details
Market size value in 2022 USD 726.82 Billion
Market size value in 2031 USD 1176.79 Billion
Growth Rate 5.5%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Product
    • Juice, Nectar, and Still Drinks
  • Storage requirement
    • Normal Temperature, and Chilled
  • Distribution Channel
    • Supermarkets And Hypermarkets, Convenience Stores, Specialty Food Stores, and Online Retail
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Huiyuan Juice Group (Beijing)
  • Nongfu Spring (Zhejiang)
  • Master Kong (Guangdong)
  • Uni-President (Fujian)
  • COFCO Beverage (Beijing)
  • Tiandi No.1 Food (Guangdong)
  • China Foods Holdings (Hong Kong)
  • China Resources Beverage (Guangdong)
  • Bright Food Group (Shanghai)
  • Wahaha Group (Zhejiang)
  • Dongpeng Beverage (Guangdong)
  • Xiamen Yinlu Food (Fujian)
  • Mengniu Dairy (Inner Mongolia)
  • Yili Group (Inner Mongolia)
  • Bright Dairy & Food (Shanghai)
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on China Orange Juice Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on China Orange Juice Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the China Orange Juice Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the China Orange Juice Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the China Orange Juice Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the China Orange Juice Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

China Orange Juice Market size was valued at USD 726.82 Billion in 2022 and is poised to grow from USD 766.80 Billion in 2023 to USD 1176.79 Billion by 2031, at a CAGR of 5.5% during the forecast period (2024-2031).

The competitive landscape within the orange juice market is marked by way of severe contention among numerous agencies striving to seize marketplace proportions. Players inside the industry are targeted on product innovation, exceptional enhancement, and increasing their distribution networks to benefit an aggressive aspect. Marketing campaigns promoting the fitness advantages of orange juice are common strategies employed by means of enterprise members to attract fitness-conscious consumers. Additionally, partnerships and acquisitions play a vast position in shaping the competitive dynamics, as businesses seek to reinforce their presence in key markets and diversify their product portfolios to fulfill evolving customer preferences. Overall, the marketplace remains dynamic and competitive, with agencies always adapting to market tendencies and purchaser needs. 'Huiyuan Juice Group (Beijing)', 'Nongfu Spring (Zhejiang)', 'Master Kong (Guangdong)', 'Uni-President (Fujian)', 'COFCO Beverage (Beijing)', 'Tiandi No.1 Food (Guangdong)', 'China Foods Holdings (Hong Kong)', 'China Resources Beverage (Guangdong)', 'Bright Food Group (Shanghai)', 'Wahaha Group (Zhejiang)', 'Dongpeng Beverage (Guangdong)', 'Xiamen Yinlu Food (Fujian)', 'Mengniu Dairy (Inner Mongolia)', 'Yili Group (Inner Mongolia)', 'Bright Dairy & Food (Shanghai)'

One major driver in the orange juice market is the increasing awareness of consumer health benefits. Orange juice is perceived as a healthy beverage choice due to its high vitamin C content and antioxidant properties. As consumers become more health-conscious, they are seeking nutritious options, driving the demand for orange juice as a part of a balanced diet.

Rising Demand for Healthier Variants : A major key market trend in the China orange juice market is the increasing demand for healthier variants. Consumers are increasingly seeking low-sugar, organic, and freshly squeezed orange juice options. This trend is driven by a growing awareness of health and wellness, with consumers prioritizing products that offer more natural and nutritious choices. As a result, manufacturers are focusing on product innovation to meet this demand by introducing healthier and premium orange juice offerings.

Shanghai is currently the dominating region for the orange juice market in China. Its high population density, strong economic development, and cosmopolitan lifestyle contribute to a consistent demand for premium and imported orange juice products.

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China Orange Juice Market

Report ID: SQMIC30G2056

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