Global Coastal and Maritime Tourism Market

Coastal and Maritime Tourism Market Size, Share, Growth Analysis, By Product(Passenger Ticket Services and Onboard & Other Services), By Application(Cruise Tourism, Yacht & Sailing Tourism, Water Sports & Water Activities, Others), By Region - Industry Forecast 2024-2031


Report ID: SQMIG25F2054 | Region: Global | Published Date: April, 2024
Pages: 223 | Tables: 62 | Figures: 75

Coastal and Maritime Tourism Market Insights

Global Coastal and Maritime Tourism Market size was valued at around USD 3.07 trillion in 2022 and is poised to grow from USD 3.24 trillion in 2023 to USD 5.06 trillion by 2031, at a CAGR of 5.7% over the forecast period (2024–2031).

The market growth is attributed to the younger population and millennials' growing desire for leisure travel and undiscovered places. Due to the financial crisis that important players were experiencing, the COVID-19 outbreak had a negative effect on the world's coastal and maritime tourism sector. Demand for coastal tourism was impacted by the decrease in both foreign and domestic visitors driven on by the strict lockdown orders.

The favorable government initiatives towards the tourism industry are anticipated to lead to development in the coastal and maritime tourism market. A growth driver for leisure travel is the combination of increasing infrastructure development and rising investment in the tourism industry. The desire for leisure travel is being supported by millennials and Generation Z's increasing use of social media. Additionally, learning about and appreciating various cultures continues to be crucial when deciding where to go.

The increase in holiday rental reservations is assisting the market's expansion. According to Vacasa, a platform for holiday rentals, 63% of American consumers had summer travel plans in April 2022, up from 59% in 2021. The growth of the overall industry is also being supported by the desire for cruise travel. According to Cruise.co.uk, a poll of 1,200 people conducted in February 2022 revealed that 49% of consumers would be open to taking a cruise within the next six months and 13% within the next three. Additionally, the pandemic has boosted internet leisure travel sales.

US Coastal and Maritime Tourism Market is poised to grow at sustainable CAGR for the next forecast year.

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Global Coastal and Maritime Tourism Market size was valued at around USD 3.07 trillion in 2022 and is poised to grow from USD 3.24 trillion in 2023 to USD 5.06 trillion by 2031, at a CAGR of 5.7% over the forecast period (2024–2031).

To gain a competitive edge, businesses have been implementing a variety of growth strategies, including mergers and acquisitions, partnerships, and the introduction of new onboard services on fleets. For instance, Xponential Fitness Inc., a franchisor of fitness companies, signed a five-year licensing deal with Princess Cruise in September 2022. Xponential Fitness Inc. will give its fitness programmers on the Princess Cruise Fleet as a result of the partnership. 'Royal Caribbean Cruises Ltd.', 'Carnival Corporation & plc', 'MSC Cruises', 'Norwegian Cruise Line Holdings Ltd.', 'TUI Group', 'Princess Cruises', 'Viking Cruises', 'Costa Crociere', 'American Cruise Lines', 'Hurtigruten', 'Silversea Cruises', 'Crystal Cruises', 'Seabourn Cruise Line', 'Regent Seven Seas Cruises', 'P&O Cruises', 'Celestyal Cruises', 'Disney Cruise Line', 'Lindblad Expeditions', 'Ponant', 'Azamara Club Cruises'

The natural beauty of coastal regions, beaches, and ports is one of the primary drivers of the coastal and maritime tourism market. People are attracted to the picturesque scenery and the opportunity to experience a different environment.

Sustainable tourism is becoming a more significant trend in the coastal and maritime tourism market, with consumers increasingly looking for eco-friendly travel options. Cruise lines and other companies are adopting more sustainable practices to reduce their environmental impact, such as using renewable energy sources and reducing single-use plastics.

In 2021, Europe held the majority of the market, with a share of 32.3%. The demand for coastal and maritime tourism in the area is being driven by an increase in foreign visitors as well as an increase in disposable money. The desire for more services and infrastructure in the tourism industry is being driven by the increase in the number of nights spent by foreign visitors. Due to the large number of people employed in the sector, coastal tourism represents the largest industry in the region.

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Global Coastal and Maritime Tourism Market

Report ID: SQMIG25F2054

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