Community Engagement Platform Market Size, Share, Growth Analysis, By Platform Type(Social Media Management, Online Community Forums, Customer Feedback Solutions, Collaboration and Crowdsourcing), By Deployment Type(On-premise, Cloud-based), By Organization Size(Small and Medium-sized Enterprises (SMEs), Large Enterprises), By Application(Customer Engagement and Retention, Marketing and Advertising, Human Resource Management, Sales and Commerce), By Region - Industry Forecast 2024-2031

Community Engagement Platform Market size was valued at around USD 526.26 million in 2019 and is expected to reach a value of USD 2057.98 million by 2031, at a CAGR of 15.92% over the forecast period (2024-2031).

community engagement platforms market is fiercely competitive, with multiple suppliers offering a diverse set of platforms and solutions. The market is distinguished by the presence of both established businesses and new entrants, all of whom compete for market share. For instance, Salesforce provides a community cloud platform that allows businesses to engage with consumers, partners, and workers. The platform includes tools like discussion forums, knowledge bases, and brainstorming to assist enterprises in collaborating and engaging with their communities. Furthermore, many new and growing suppliers are entering the market, offering unique solutions to meet the specific demands of enterprises and organizations. The competition for community engagement platforms is projected to remain fierce, with providers continuing to invest in innovation and differentiation in order to acquire market dominance. 'Salesforce', 'Microsoft', 'IBM', 'Oracle', 'SAP', 'Adobe', 'Hootsuite', 'Sprout Social', 'Lithium Technologies', 'Vanilla Forums', 'Higher Logic', 'Get Satisfaction', 'Telligent Systems', 'Jive Software', 'MyFeelBack', 'Zimbra', 'Verint Systems', 'Nice Systems', 'Clarabridge', 'Medallia '

With the increase in deeper and increasing public participation, the significance of community engagement platforms has become critical for well-functioning and making better judgements, positively impacting the market outlook for community engagement platforms. The platform fosters healthy partnerships between businesses and communities, making community engagement not only desired, but also required and practical in order to make more equitable, long-term decisions and increase the livability of local communities. It raises awareness and understanding of issues while also empowering communities to have a say in decisions that impact their lives, towns, cities, and neighborhoods. As a result, community participation is crucial for individuals, public groups, and governments alike, and many people are choosing to participate.

Businesses are focusing more on creating a superior client experience as digital and social media channels grow in popularity. Platforms for community engagement are being utilised to create online communities where customers can exchange feedback, ask questions, and connect with one another, providing businesses with important information on how to improve their products and services.

The North America region held the largest share of the community engagement platform market in 2021, and this leadership position is expected to continue throughout the forecast period. Due to the high adoption of digital technologies and the presence of established players in the area. Because of the country's vast number of firms and organizations, the United States is predicted to have the largest share of the North American market. Salesforce, Higher Logic, and Vanilla Forums are among the established companies in the community engagement platform market in North America. These market participants provide a variety of community engagement solutions, such as online communities, social media management, and customer feedback management. The increased adoption of digital technologies and the growing demand for businesses to promote consumer interaction are projected to drive the North American market. Businesses are seeking ways to interact with their customers and provide a consistent experience across all channels as social media and other digital platforms grow in popularity.