Customer Relationship Management Market Size, Share, Growth Analysis, By Solution(Customer Service, Marketing Automation, Social Media Monitoring, CRM Analytics), By Enterprise Size(Large Enterprise, Small Enterprise), By End-Use(Manufacturing, Retail, Health Care, others), By By Deployment(On-premise, Cloud), By Region - Industry Forecast 2024-2031

Customer Relationship Management Market size was valued at USD 51.68 billion in 2019 and is poised to grow from USD 58.82 billion in 2023 to USD 163.16 billion by 2031, growing at a CAGR of 13.9% in the forecast period (2024-2031).

Advancement in technologies such as artificial intelligence, machine learning, cloud computing, easy availability of various service models like SaaS, IaaS, and PaaS are the major driving factors for the global customer relationship management market during the forecast period. Furthermore, increasing demand for automated engagement with customers, rising scope for digital operations, and improving customer services and experience are also driving the market for customer relationship management market across the globe.

The continuously growing use of digital channels by customers globally to communicate and inter-connect with several brands and organizations is projected to fuel the market growth over the forecast period.
 
With the increasing importance of understanding customer behaviour and preferences, organizations and brands are focusing on adoption of best customer relationship management system to deliver the most efficient performance in real-time and stay one step ahead of their rivals. In addition, rapid shifts in the IoT, embedded analytics, artificial intelligence, and implement for the same in customer relationship management solutions are likely to propel market growth throughout the forecast period. 

US Customer Relationship Management Market is poised to grow at a sustainable CAGR for the next forecast year.