USD 5.54 billion
Dehydrated Potato Market Size, Share, Growth Analysis, By Nature(Organic, Conventional), By Form(Flakes, Powder, Dices, Shreds), By Flavour(Sweet Potato, Regular), By Distribution Channel(Supermarkets, Hypermarkets, Convenience Stores, Online), By Region - Industry Forecast 2024-2031
Report ID:
SQSG30H2025 |
Region:
Global |
Published Date: April, 2024
Pages:
157
|Tables:
119
|Figures:
77
Dehydrated Potato Market Insights
Dehydrated Potato Market size was valued at USD 5.54 billion in 2019 and is poised to grow from USD 5.8 billion in 2023 to USD 9.79 billion by 2031, growing at a CAGR of 6.76% in the forecast period (2024-2031).
Potatoes are high in potassium, carbs, and vitamins. Dehydration is a procedure in which fresh potatoes are dried and dehydrated entirely, eliminating moisture but keeping nutritional value. Dehydrated potatoes, often known as quick potatoes, are a popular processed meal in many countries. These are preferred by consumers because they are easier to digest than fresh potatoes. It likewise has a neutral flavour and taste until it is further treated for flavouring. There are other types of dehydrated veggies on the market, but dehydrated potatoes are the most cost-effective. It contains manganese, vitamin B6, niacin, vitamin C, phosphorus, and pantothenic acid, among other nutrients. These products have a shelf life of one to two years when kept according to USDA commodities guidelines. Because of their high reconstitution ratio, they are both efficient for storage and handy for end users.
The growth of the Global Dehydrated Potato Market is primarily driven by a number of important factors, including an increase in the popularity of dehydrated potatoes due to their longer shelf-life and all-season availability, an increase in the preference for convenience food products, and rising demand for processed food products. These are some of the factors that are assisting in the expansion of this industry. Dehydration and grinding of starchy root crops has been widely documented around the world, owing to its simplicity and portability. Dehydrated potatoes' functional and nutritional features, together with their convenience factor, have resulted in their increasing popularity, positively impacting the growth of the market.
US Dehydrated Potato Market is poised to grow at a sustainable CAGR for the next forecast year.
Market Snapshot - 2024-2031
Global Market Size
Largest Segment
Conventional
Fastest Growth
Organic
Growth Rate
6.76% CAGR
Dehydrated Potato Market, 2021-2028 ($ Bn)
Country Share for Asia Pacific Region- 2021 (%)
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Dehydrated Potato Market Segmental Analysis
Global Dehydrated Potato Market is segmented based on the nature, form, flavour, distribution channel, and region. Based on nature, the market is segmented into organic and conventional. Based form, the market is segmented into flakes, powder, dices, shreds, and others. Based on flavour, the market is categorized into sweet potato and regular. Based on distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, online, and others. By region, the market is segmented into North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa (MEA).
Dehydrated Potato Market Analysis by Nature
Although organic dehydrated potato sales will improve, the conventional segment will continue to dominate. The rate of technology penetration in the food industry has lately been demonstrated to be high, allowing food producers to accelerate the development of unique and imaginative goods. These are now available from commercial sellers for a number of uses. Main market competitors are concentrating their efforts on new product development as well as a distinctive and original product portfolio to enhance their brand positioning. This will continue to be a major source of demand for dehydrated potatoes.
The conventional dehydrated potatoes sector has a significant market share and is projected to continue to dominate in the coming years. The organic dehydrated potatoes segment is still in its infancy, but it will grow rapidly in the next years due to customer desire for natural, chemical-free food goods. The notion of organic farming has greatly influenced farming techniques, which is one of the primary reasons for the rapid expansion of organic dehydrated potatoes sector.
Dehydrated Potato Market Analysis by Form
Powder form segment to dominate the global market. Powdered dehydrated potatoes are consumed more globally than other forms because they are easier to digest. When compared to flakes and other forms, they are higher in fibre content, which aids in body fat reduction. These powder potatoes are popular among the elderly/old aged due to their easy digestion. Consumption of these powdered dehydrated potatoes promotes hair development and prevents premature greying. These powdered versions of dried potatoes include a significant level of vitamin C, which aids in immune system stimulation. Furthermore, it includes a flavonoid, which controls cholesterol levels in the body.
Dehydrated Potato Market By Nature , 2021 (%)
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Dehydrated Potato Market Regional Insights
The Global Dehydrated Potato Market is divided into five major regions: North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa (MEA).
As the primary producer, supplier, importer, and exporter of the principal raw material, Asia-Pacific will continue to be a staple for instant potato makers. As the world's largest producer of potatoes, China is likely to have the greatest Global Dehydrated Potato Market share. India is the region's second-largest market share, after only China. These two nations are big potato growers, which aids in the creation of dehydrated potatoes. Furthermore, the region's growth potential for dehydrated potatoes is enormous, accounting for a big demand from the middle-class population and nutrition-rich processed food consumption. Significant changes in the lifestyles of consumers in the region, as well as players striving to consolidate their position in the market are the key factors impacting the growth of market.
The processed food business in the United States is expanding rapidly, which promotes the expansion of the North American market. As the consumption of instant soups and salads grows, the United States has the greatest market share in the area. Dehydrated potatoes are commonly used in flavouring components and sauces. Potato output in Canada is increasing at a rate of 6.34%, which aids in the increase of dehydrated potato consumption. 65% of all dehydrated potato products are consumed as processed food, with the remainder being utilised fresh.
Dehydrated Potato Market By Region, 2021-2028
- Largest
- Fastest
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Dehydrated Potato Market Dynamics
Dehydrated Potato Market Driver
Rising Demand for Ready-to-eat Meal to Drive Market Growth
- The demand for ready-to-eat (RTE) food items is increasing, which is a main crucial driver for the dehydrated potatoes market. Consumers' spending on processed and ready-to-eat food has grown due to rising GHDI (Gross Household Disposable Income) and fast urbanisation. Rising demand for these items raises the price of dehydrated potatoes. Customers are experimenting with new ways to use these quick potatoes in a variety of culinary applications. They are also used to crisp up meat dishes and to lend consistency and texture to culinary goods. Dehydrated potatoes are abundant in carbohydrates and other critical minerals, and they will profit from the shift in customer preference toward healthier food and beverage options.
Dehydrated Potato Market Restraint
Growing Health Consciousness among Consumers to Hamper Market Growth
- The high calorie content of dried potatoes, along with the availability of more healthy options, limits market growth.
- Changes in consumption habits are influencing manufacturers to provide a range of Food items, which have hampered the target market's growth.
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Dehydrated Potato Market Competitive Landscape
Due to the rising population, dehydrated potato producers are partnering with other market participants to improve production capacity. According to the Global Dehydrated Potato Market data, companies are manufacturing record-sized potato drying drums, which aids in raising production capacity. Manufacturers are developing cutting-edge technology to boost dehydrated potato manufacturing capacity. Companies are developing drum dryers that can not only mash potatoes but also grind and mash them into desired forms such as potato flakes and powder.
Dehydrated Potato Market Top Player's Company Profiles
- Idahoan Foods
- McCain Foods Limited
- Agrarfrost GmbH & Co. KG
- Lamb Weston Holdings, Inc.
- Simplot Food Group
- Basic American Foods
- Aviko BV
- Belaya Dacha Trading LLC
- Emsland Group
- J.R. Simplot Company
- Agristo NV
- Everest Spices
- Nestle SA
- Pepsico, Inc.
- B&G Foods, Inc.
- Chaucer Foods Ltd.
- Flav-R-Pac
- Earthly Choice
- Harmony House Foods, Inc.
- Olam International Limited.
Dehydrated Potato Market Recent Developments
- In October 2022, the world's first vegan dehydrated culture media service is launched by MSL Solution Providers by the name VeganSure. It launched eight products in which Potato Dextrose Agar (PDA) - Used to prepare and maintain fungal test strains for the growth promotion test. The extract of potato and dextrose offers a nutrient-dense foundation that promotes mould sporulation and pigment synthesis.
- In June 2021, Pringles, a potato-based chip company located in the United States, introduced new product in the market under the brand name Veggie Creations. These products come in a variety of tastes, including Potato, Orange Sweet Potato, Paprika, Garlic; Potato, Tomato with Mozzarella and Herbs; and Potato, Purple Sweet Potato, and Sea Salt.
Dehydrated Potato Key Market Trends
Growing Trend of Veganism
- A large number of people practise veganism. Consumer desire for gluten-free, whole-grain, and high-fiber diets propels the baking business forward. The product has gluten-free qualities in bakery because to its usage as a binding agent. Because of its ability to provide a desirable crumbly texture and gluten-free baked product, the product is often used in muffins and breads. The product has a high nutritional value since it includes potassium, iron, vitamin C, and fibre, making it suitable for use in healthy baked foods. The bakery industry is expected to grow significantly as the number of categories expands, increasing demand for baked goods. Concerns about consumer health have fuelled demand for organic ingredients. Consumer health concerns have raised demand for organic ingredients in baked products, which is projected to fuel the dried potatoes market forecast. The increased demand for convenience meals among the working population is one of the trend for the target market's growth.
Dehydrated Potato Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our Global Dehydrated Potato Market, dehydrated potato products continue to gain favour as food additives across the world. The increasing demand for nutritional food in the food and beverage industry, as well as their traditional and cost-effective application in the sector, promises significant growth for the segment over the projection period. The desire for them as beneficial meals, as well as the ease of handling the items, remains a major pull for end-users. People's growing health consciousness and acceptance of gluten-free diets bode well for potato starch products. Because the diet is naturally gluten-free, the inclusion of gluten might result in significant conditions such as problems. Awareness of gluten-related illnesses such as anaemia and infertility promises profitable potential in major regions of North America and Europe.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 5.54 billion |
| Market size value in 2031 | USD 9.79 billion |
| Growth Rate | 6.76% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Dehydrated Potato Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Dehydrated Potato Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Dehydrated Potato Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Dehydrated Potato Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Dehydrated Potato Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Dehydrated Potato Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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