USD 27 billion
Report ID:
SQMIG45I2151 |
Region:
Global |
Published Date: November, 2024
Pages:
157
|Tables:
34
|Figures:
74
Digital Printing Packaging Market size was valued at USD 27.73 Billion in 2023 and is poised to grow from USD 30.2 Billion in 2024 to USD 59.73 Billion by 2032, growing at a CAGR of 8.9% during the forecast period (2025-2032).
Digital printing for packaging is a modern printing technique that employs electronically controlled laser and inkjet printers for the printing process. This method is particularly suitable for handling smaller to medium-sized files in various formats. The application of laser printer technology in packaging enables the creation of fresh and diverse designs in a multitude of colors. This technology is effectively utilized to imprint promotional offers onto packaging materials, and its array of advantages has captured the interest of consumers.
The surge in demand for flexible packaging and a growing emphasis on environmentally sustainable printing have been key drivers for the expansion of the digital printing packaging market. Recent advancements in digital printing technologies have significantly widened the possibilities for flexible packaging, corrugated wraps, and folded cartons.
Driven by this strong demand, many industry players have extended their production capacities, thereby fostering market growth. As an example, Elanders AB collaborated with HP Inc. and is set to enlarge its LGI plant in Germany. Colordruck Baiersbronn augmented its printing-packaging operations by incorporating the Landa S10 nano graphic press into its folded carton production plant in May 2016. Nevertheless, factors such as fluctuations in raw material prices and the high production costs could potentially constrain the growth trajectory of the digital printing packaging sector.
US Digital Printing Packaging Market is poised to grow at a sustainable CAGR for the next forecast year.
Global Market Size
USD 27 billion
Largest Segment
Flexible Packaging
Fastest Growth
Flexible Packaging
Growth Rate
8.9% CAGR
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Global Digital Printing Packaging Market is segmented on the printing ink, printing technology, packaging type, format, end-use industry, and region. By printing ink, the market is segmented into Solvent-Based Ink, UV-Based Ink, Aqueous Ink, and Other Printing Inks. By printing technology, the market is segmented into Thermal Transfer Printing Technology, Electrophotography & Electrostatic Printing Technology, Inkjet Printing Technology, and Other Printing Technologies. By packaging type, the market is segmented into Corrugated, Folding Cartons, Flexible, Labels, and Other Packaging Types. By format, the market is segmented into Full Color Printing, Large Format Printing, Variable Data Printing, and Other Formats. By end-use industry, the market is segmented into Food & Beverage, Household & Cosmetic Products, Pharmaceuticals & Healthcare, and Other End-Use Industries. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Digital Printing Packaging Market Analysis by Type of Packaging
The inkjet technology sub-segment is projected to dominate the global digital printing packaging market due to its high accuracy, low costs, and high-resolution printing capabilities. The segment includes Drop-on-Demand (DoD) and Continuous Inkjet (CIJ) technologies. Inkjet printing is widely utilized in the production of labels, corrugated packaging, cartons, and others. The growing demand for variable content printing, personalized printing, and high-quality printing is expected to drive the growth of the inkjet technology sub-segment.
The flexible packaging sub-segment is expected to witness substantial growth during the forecast period due to its cost-effectiveness, convenience, and lightweight nature. Flexible packaging is utilized across different industries, including food and beverage, cosmetics, pharmaceuticals, and others. The segment includes pouches, bags, shrink sleeves, wraps, and other flexible packaging products. The growing demand for packaged food, beverages, and personal care products is expected to fuel the growth of the flexible packaging sub-segment.
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Asia Pacific accounted for the largest portion of the global digital printing packaging market as a result of rising demand from numerous application fields. China, India, and Japan are the top three consumers as a result of the escalating demand from the food and beverage sector. This can be attributed to the high demand for food packaging as well as the growing emphasis on packaged foods disseminating information about the shelf life, makeup, and nutritional value of the food. Due to the substantial demand from the label industry, North America has the second-largest share. Take Coca-Cola's largest Cola series marketing campaign, where the message was conveyed through the packaging. The Coca-Cola marketing campaign showed how important labels and packaging could be in interacting with customers. In order to win over customers, the company's promotional strategy makes effective use of packaging. The market in North America has increased exponentially as a result.
Packaging sectors like corrugated paper, folded cartons, and flexible packaging have experienced rapid growth in Europe. Additionally, improvements in metal printing have fueled regional expansion. Leading companies in the UK and Germany are expanding their networks in order to grow their businesses in the digital printing for packaging sector. Due to the high popularity of electrophotography and electrostatic printing, which denotes their capacity to print images of immaculate quality with outstanding resistance to withstand various climatic conditions, the Middle East and Latin America are projected to experience steady growth in the market.
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Digital Printing Packaging Market Drivers
Growing Demand For Eco-Friendly And Sustainable Packaging Solutions
Digital Printing Packaging Market Restraints
High Cost Of Digital Printing Equipment And Technology
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The global digital printing packaging market has become increasingly competitive in recent years. companies have invested heavily in research and development to produce the latest digital printing technologies, enabling them to offer advanced printing services to their clients. Aside from these larger players, a number of new entrants and mid-sized companies have also entered the market, offering a range of digital printing packaging solutions. There is also growing interest in the market from niche players, such as those specializing in eco-friendly or sustainable packaging solutions. With the increasing focus on sustainable practices among consumers and businesses globally, these companies are carving out a niche for themselves as providers of digital printing packaging solutions that have a minimal impact on the environment. Overall, the digital printing packaging market is highly competitive, with numerous players offering a broad range of solutions to meet the diverse needs of their clients.
Digital Printing Packaging Market Top Player’s Company Profiles
Digital Printing Packaging Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per the analysis, the global market for digital printing packaging is experiencing rapid expansion, fueled by the escalating need for inventive packaging solutions across diverse sectors like food and beverages, pharmaceuticals, and personal care items. The market is projected to undergo substantial growth, largely attributed to advancements in digital printing technology, enabling top-tier printing quality and tailored packaging materials. The increasing inclination towards personalized and customized products has also contributed to the heightened demand for digital printing packaging. Notably, the Asia-Pacific region is anticipated to observe the swiftest growth due to surging disposable incomes and the burgeoning popularity of e-commerce. Nevertheless, concerns related to environmental impact stemming from packaging waste and the substantial initial investments required for digital printing packaging equipment might somewhat impede market expansion. Overall, the global digital printing packaging market is anticipated to maintain substantial growth in the forthcoming years.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 27.73 Billion |
Market size value in 2032 | USD 59.73 Billion |
Growth Rate | 8.9% |
Base year | 2024 |
Forecast period | 2025-2032 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Digital Printing Packaging Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Digital Printing Packaging Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Digital Printing Packaging Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Digital Printing Packaging Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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Report ID: SQMIG45I2151
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