Direct To Consumer Pet Food Market Size, Share, Growth Analysis, By Type(Meal, Treats, Supplements), By Pet Type(Dogs, Cats, others), By Distribution Channel(Online, Offline), By Region - Industry Forecast 2024-2031


Report ID: SQSG30B2012 | Region: Global | Published Date: February, 2024
Pages: 276 |Tables: 89 |Figures: 66

Direct To Consumer Pet Food Market Insights

Direct to Consumer Pet Food Market was valued at USD 1.7 billion in 2019 and it is expected to reach a value of USD 8.17 billion by 2031, at a CAGR of 25.1% over the forecast period (2024-2031).

Rising popularity of various online digital channels coupled with the increasing usage of internet and availability of high-speed internet facilities are major key factors expected to drive the growth of the global direct to consumer pet food market during the forecast period. In addition, change in people lifestyles, availability of various user-friendly websites and apps along with the growing prevalence of premium food products especially in developed regions across the globe are also likely to boost the growth of the global market exponentially over the coming years.

Furthermore, increasing pet parenting and a rapid surge in awareness among pet owners towards their pet health and wellness is anticipated to contribute significantly to the market growth over the forecast period. In the coming years, humanization and premiumization are major trends likely to influence the adoption and expansion of global direct to consumer pet food market at a strong pace.

US Direct To Consumer Pet Food Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 1.7 billion

Largest Segment

Meal

Fastest Growth

Supplements

Growth Rate

25.1% CAGR

Global Direct to Consumer Pet Food Market, 2021-2028 ($ Bn)
Country Share for North America Region- 2021 (%)

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Direct To Consumer Pet Food Market Segmental Analysis

Global direct to consumer pet food market is segmented on the basis type, pet type, distribution channel, and region. By type, the direct to consumer pet food market is sub-segmented into meal, treats, and supplements. By pet type, the direct to consumer pet food market is categorized into dogs, cats, and others. By distribution channel, the direct to consumer pet food market is bifurcated into online and offline. By region, the direct to consumer pet food market  is divided into North America, Europe, Asia Pacific, Latin America, and MEA.

Direct To Consumer Pet Food Market Analysis by Type

By type, the meal segment accounted for the largest market share in 2021 and is projected to retain its position over the forecast period owing to increasing focus by people on pet health, high spending on premium meals, and a rising popularity of customized meals mainly in developed countries including United States and Germany. Furthermore, longer shelf life, higher ingredients quality, better humanization of pets are few other factors expected to drive the adoption and demand for meals across the globe at a healthy rate of growth over the coming years.

Direct To Consumer Pet Food Market Analysis by End-Use

By end-use, the dogs segment held the largest market share and accounted for a strong rate in 2021. Rising consumer awareness towards their pet health has resulted in high focus on enhancing the dog’s weight and maintaining their health. Consumers from developed countries opt for premium brand products, which are most relying and convenient for their dogs, is likely to fuel the segment growth over the coming years. In addition, rising urbanization and growing popularity of dogs owing to several benefits like acts as a watchman for a house and protect from doubtful people, which is engaging people to adopt dogs as a pet.

Global Direct to Consumer Pet Food Market By Type, 2021 (%)

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Direct To Consumer Pet Food Market Regional Insights

Globally, North America dominated the direct to consumer pet food market in 2021 and is projected to maintain its dominance throughout the forecast period owing to increased number of millennials as pet owners, high availability of wide range of customized pet food products, and rising focus on health and diets of pets in the region. Moreover, large presence of key market players such as Mars Incorporated, General Mills Inc., The J.M. Smucker Company, and Simmon Pet Food Inc. and their rising investments on research and development activities to introduce new and more attractive food products and to get consumer attention is also anticipated to propel the growth of the DTC food market across the region at a significant growth rate in the coming years.

Furthermore, Asia Pacific region is expected to witness significant growth during the forecast period due to growing number of people own pets in their houses and rapid urbanization mainly in several developing countries such as Chin, India, and Indonesia. Moreover, rising efforts by key market companies to launch new production facilities and enhanced products for expanding their market reach and strengthen their position ahead of their competitors, as high availability of growth opportunities in the region for the next coming years.

Global Direct to Consumer Pet Food Market By Geography, 2021-2028
  • Largest
  • Fastest

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Direct To Consumer Pet Food Market Dynamics

Direct To Consumer Pet Food Market Drivers

  • Rising Awareness for Pet Health to Drive Market Growth

An extensive rise in the demand for premium and natural brand pet food products coupled with the rising consumer awareness regarding their pet health are key factors expected to drive the growth of the global direct to consumer pet food market during the forecast period. These products are high in demand owing to increased awareness regarding health & wellness, growing disposable income, and humanization trends are some other factors likely to propel the demand and expansion of DTC pet food market at a healthy growth rate over the coming years. Moreover, the global market is also being driven by increasing pet population and rising incidences of zoonotic diseases in pets across the globe.

Direct To Consumer Pet Food Market Restraint

  • Strict Regulations to Hamper Market Growth

Stringent regulations associated with pet food products especially across western market is likely to hamper the growth of the global direct to consumer pet food market over the forecast period. In developed countries, pet foods are tested and examined stringently at each stage from the ingredients and sales of products, which is likely to be major restraining factor for the growth of the global market over the coming years.

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Direct To Consumer Pet Food Market Competitive Landscape

The global direct to consumer pet food market is moderately consolidated in nature with the existence of many large market players operating across the globe. Key market players are implementing on several business developing strategies such as acquisition, partnerships, collaborations, new product launches, and technological advancements for the expansion of their geographical presence and product portfolio.

Direct To Consumer Pet Food Market Top Player’s Company Profiles

  • Nestle S.A.
  • Mars Incorporated
  • Hill’s Pet Nutrition Inc.
  • The J.M. Smucker Company
  • Diamond Pet Foods Inc.
  • Heristo Aktiengesellschaft
  • The Farmers Dog Inc.
  • NomNomNow Inc.
  • Jinx Inc.
  • General Mills Inc.

Direct To Consumer Pet Food Market Recent Developments

  • In October 2022, Wild Earth creates the "First-Ever" cell-based chicken broth for the pet food industry.
  • In October 2022, BrightPet acquired Bravo! Pet Foods to expand frozen and freeze-dried portfolio.

Direct To Consumer Pet Food Key Market Trends

  • Growing Trend of Personalized Pet Food

Rising popularity of personalized pet food across many developed countries including United States, France, and Germany is influencing the market growth exponentially since the last few years. Personalization of pet food products has very high potential to grow significantly owing to increasing consumer conscious about the food they are feeding their pets and pet owners from developing countries are also opting for these types of products, which is likely to create lucrative growth opportunities for the market in the near future.

Direct To Consumer Pet Food Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, the global direct to consumer pet food market is projected to have a strong growth during the forecast period owing to continuously growing income of consumers in developing nations, rising number of pet population, and increase prevalence of several type of disease among them, which has forced their owners to look for better and healthy food ingredients. In addition, a surge in the number of products introduced by key market players across the globe to cater the growing consumer demand is also projected to fuel the demand and market growth significantly in the coming years. However, some issues with pets like allergy and lower acceptance of premium and high-priced pet food across many regions is likely to hinder the growth of the global market over the forecast period.

Report Metric Details
Market size value in 2023 USD 1.7 billion
Market size value in 2031 USD 8.17 billion
Growth Rate 25.1%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Type
    • Meal, Treats, Supplements
  • Pet Type
    • Dogs, Cats, others
  • Distribution Channel
    • Online, Offline
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Nestle S.A.
  • Mars Incorporated
  • Hill’s Pet Nutrition Inc.
  • The J.M. Smucker Company
  • Diamond Pet Foods Inc.
  • Heristo Aktiengesellschaft
  • The Farmers Dog Inc.
  • NomNomNow Inc.
  • Jinx Inc.
  • General Mills Inc.
Customization scope

Free report customization with purchase. Customization includes:-

  • Segments by type, application, etc
  • Company profile
  • Market dynamics & outlook
  • Region

Historical Year 2019

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Direct To Consumer Pet Food Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Direct To Consumer Pet Food Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Direct To Consumer Pet Food Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Direct To Consumer Pet Food Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Direct To Consumer Pet Food Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Direct To Consumer Pet Food Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Direct to Consumer Pet Food Market was valued at USD 1.7 billion in 2019 and it is expected to reach a value of USD 8.17 billion by 2031, at a CAGR of 25.1% over the forecast period (2024-2031).

The direct to consumer pet food market is moderately consolidated in nature with the existence of many large market players operating across the globe. Key market players are implementing on several business developing strategies such as acquisition, partnerships, collaborations, new product launches, and technological advancements for the expansion of their geographical presence and product portfolio. 'Nestle S.A.', 'Mars Incorporated', 'Hill’s Pet Nutrition Inc.', 'The J.M. Smucker Company', 'Diamond Pet Foods Inc.', 'Heristo Aktiengesellschaft', 'The Farmers Dog Inc.', 'NomNomNow Inc.', 'Jinx Inc.', 'General Mills Inc.'

Rising Awareness for Pet Health to Drive Market Growth

Growing Trend of Personalized Pet Food

Globally, North America dominated the direct to consumer pet food market in 2021 and is projected to maintain its dominance throughout the forecast period owing to increased number of millennials as pet owners, high availability of wide range of customized pet food products, and rising focus on health and diets of pets in the region. Moreover, large presence of key market players such as Mars Incorporated, General Mills Inc., The J.M. Smucker Company, and Simmon Pet Food Inc. and their rising investments on research and development activities to introduce new and more attractive food products and to get consumer attention is also anticipated to propel the growth of the DTC food market across the region at a significant growth rate in the coming years.

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Direct To Consumer Pet Food Market

Report ID: SQSG30B2012

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