Global Electric Grill Market

Electric Grill Market Size, Share, Growth Analysis, By Product (Electric Smokers, Electric Gridles), By Distribution Channel (Online, Offline), By End-Use (Residential, Commercial), By Region - Industry Forecast 2025-2032


Report ID: SQMIG25H2008 | Region: Global | Published Date: December, 2024
Pages: 157 | Tables: 113 | Figures: 77

Electric Grill Market Dynamics

Electric Grill Market Driver

  • The global electric grill market is driven by unique benefits of electric grills that are unmatched by other cooking grills, such as their ability to be utilized indoors and smoke-free grilling. Other key factors driving the rapid rise in demand for these grills are people's changing lifestyles, increasing living standards, rising disposable income, a taste for nutritious grilled meals, and a preference for homemade grilled cuisine. Furthermore, customers, motivated by television cook shows, attempt to experiment with food and cooking, which significantly drive up the demand for electric grills. Increased investment in research and development, increased awareness of the product and its benefits, aggressive marketing, and breakthroughs in innovation can all pave the way for lucrative chances in the global electric grill market.
  • The Electric Grill market is expanding as a result of trends toward healthy grilled food, changing lifestyles, and preference for homemade grilled food. The World Health Organization (WHO) asserts that consumers should adopt healthier lifestyle behaviors and that international strategies have been put in place to support healthier eating habits. Due to consumers' growing preference for grilling food at home, the adoption of electric grills has increased. It is more feasible because there is no need to add charcoal, check the temperature, or deal with smoke. The majority of consumers (83%) have three or more accessories, according to the Hearth, Patio & Barbecue Association (HPBA), showing that consumers have invested in ways to personalize their grilling experiences.

Electric Grill Market Restraint

  • For a brief grilling session, electric grills are helpful. Compared to conventional charcoal grills, the heating coils and surfaces used by electric grills heat up quickly. However, a significant disadvantage of these grills is that they are unable to reach as high temperatures as conventional grills. The resistance of the heating coils used in electric grills has a limit and, if it is exceeded, may explode or melt. High temperatures are required to properly cook meat products. Another issue with electric grills' market is their small sizes. Due to their small size, these electric grills must cook meat in batches, which can be both inconvenient and time-consuming.
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Global Electric Grill Market size was valued at USD 4.2 billion in 2022 and is poised to grow from USD 4.56 billion in 2023 to USD 8.13 billion by 2031, growing at a CAGR of 7.5% during the forecast period (2024-2031). 

The Electric Grill market is fragmented in nature. The prominent players operating in the Electric Grill market are constantly adopting various growth strategies in order to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, and intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive Electric Grill market. The key market players are also constantly focused on R&D in order to supply industries with the most efficient and cost-effective solutions. 'The Middleby Corporation ', 'Char-Broil LLC, ', 'Taylor Commercial Foodservice, LLC ', 'ROLLER GRILL ', 'Zojirushi America Corporation ', 'FIRE MAGIC ', 'Glen Dimplex Americas ', 'De’ Longhi Appliances ', 'Black+Decker ', 'Breville USA ', 'Cuisinart ', 'Groupe SEB ', 'Hamilton Beach Brands Holding Company ', 'Kenyon ', 'RH Peterson Co. '

The global electric grill market is driven by unique benefits of electric grills that are unmatched by other cooking grills, such as their ability to be utilized indoors and smoke-free grilling. Other key factors driving the rapid rise in demand for these grills are people's changing lifestyles, increasing living standards, rising disposable income, a taste for nutritious grilled meals, and a preference for homemade grilled cuisine. Furthermore, customers, motivated by television cook shows, attempt to experiment with food and cooking, which significantly drive up the demand for electric grills. Increased investment in research and development, increased awareness of the product and its benefits, aggressive marketing, and breakthroughs in innovation can all pave the way for lucrative chances in the global electric grill market.

One of the key trends in the global electric grill market is the rising trend of cookouts among people across the globe. As grilled food has become a part of the fast-food enthusiast culture in many nations across the world, the popularity of cookouts has boosted sales of electric grill items. Grilled cuisine has become a new trend. Barbeque grill cuisine has become a popular option among the public in nations such as the United States and Canada during a variety of festivities. On weekends throughout the summer, a huge number of individuals engage in barbeque cooking since the electric grill allows them to cook without using gas or charcoal. Cookouts are popular on national holidays like Christmas and New Year's Eve. In addition, the growing popularity of camping and hiking is driving up product demand.

Based on the geographical viewpoint, the global Electric Grill market is segmented into North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. In 2021, the North American region is projected to hold the most substantial share of the Electric Grill market. The regional Electric Grill market is likely to be driven by the rising popularity of recreational cooking among millennials and teenagers. There has also been an increased preference of people for grilled meat and vegetables in their diet which encourages the electric grill adoption. The population's high spending power and rising average disposable income are also adding to Electric Grill market demand. According to the Bureau of Economic Analysis, consumer disposable income in the United States increased by 0.4% on average in 2019 over 2018. Further, the Asia-Pacific region is also likely to hold a significant share in the Electric Grill market during the forecast period. The regional growth of the Electric Grill market is attributed to the increased demand for street food in the countries such as China and India in the region.

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Global Electric Grill Market

Report ID: SQMIG25H2008

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