Event Management Software Market Size, Share, Growth Analysis, By Component(Software, Services), By Service(Professional services, Managed service), By Professional service(Consulting, Deployment & Integration, Support & Maintenance), By Deployment type(On-premise, Cloud), By Organization size(Small & Medium Enterprise, Large Enterprises), By Application(Event organizers & planners, Corporate, Government, Education), By Region - Industry Forecast 2024-2031

Market Drivers

High Demand for Integrated Event Management 

• Event management software solutions are becoming one stop solutions for all things event as demand for a centralized event management solution increases globally. Rising availability of event management software that can manage everything from event inception to conclusion will boost market growth in the future.

Rising Popularity of Virtual Events 

• The trend of virtual events is not showing signs of slowing down anytime soon. Growing interest of educational and corporate institutions in planning and holding virtual events is projected to uplift the demand for event management software over the coming years.  

Market Restraints 

High Initial Costs 

• Deploying event management software is quite a capital-intensive task as the software is quite expensive and complex. These high costs of deployment and integration are projected to impede the adoption of event management software in the long run as most small and medium enterprises don’t have the budget to splurge for a event management software. 

Complexity in Integration 

• Event management software has a complex integration procedure as it needs to be connected to multiple platforms and systems to function efficiently. However, this integration is quite complex as most solutions are not compatible with legacy systems or are not interoperable.