Flavored Yogurt Market Size, Share, Growth Analysis, By Flavor (Vanilla, Strawberry), By Type (Organic, Conventional), By Distribution (Supermarkets, Convenience Stores), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30I2288 | Region: Global | Published Date: December, 2024
Pages: 157 |Tables: 92 |Figures: 76

Flavored Yogurt Market Insights

Global Flavored Yogurt Market size was valued at USD 50.15 billion in 2022 and is poised to grow from USD 54.01 billion in 2023 to USD 97.77 billion by 2031, growing at a CAGR of 7.7% during the forecast period (2024-2031).

Changing dietary habits, increased health awareness among consumers, rising consumer disposable income, and growing popularity of ready-to-eat foods globally are some of the major factors driving flavored yogurt market growth. The shift in consumer dietary habits toward the consumption of flavored yogurt as a dessert and an important component of the diet has impacted the growth of the yogurt and made it a popular food item in recent years. The growing consumer awareness of lifestyle-related health concerns and the benefits of yogurt due to its composition of essential fortified vitamins, creamy, pulp-laced, and sugar-free content has a positive impact on the digestive mechanism.

The food industry has grown over the years due to the addition of innovation and continuous product development. Attributed to the presence of healthy ingredients such as proteins and sugar-free content, as well as the availability of these products in convenience stores, the market is expected to grow, encouraging international players to expand their consumer base. The demand for naturally enriched fresh fruit-flavored yogurt is extremely high, particularly for berry flavors like strawberry, blueberry, and raspberry. Aside from these flavors, mango, chocolate, and coffee are gaining popularity among consumers. Greece yogurt is in high demand in Western European countries such as France, Germany, and the United Kingdom. The product is a good source of protein and calcium, and it is now available in a variety of flavors. Vanilla is a well-known flavor that is expected to grow in popularity.

US Flavored Yogurt Market  is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 50.15 billion

Largest Segment

Supermarkets

Fastest Growth

Supermarkets

Growth Rate

7.7% CAGR

Global Flavored Yogurt Market($ Bn)
Country Share for Europe Region (%)

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Flavored Yogurt Market Segmental Analysis

Global Flavored Yogurt Market is segmented by flavor, type, distribution and region. Based on flavor, the market is segmented into vanilla, strawberry, chocolate, blueberry and peach. Based on type, the market is segmented into organic and conventional. Based on distribution, the market is segmented into supermarkets, convenience stores and e commerce. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Flavored Yogurt Market Analysis by Flavour

Strawberry accounted for the largest flavored yogurt market share of 33.0% in 2021. Strawberry is one of the major flavors driving the growth of the segment. Owing to the presence of naturally potent ingredients, berry flavored yogurts are becoming increasingly popular among consumers. Product innovations such as plant-based yogurt and Greek yogurt are gaining traction with consumers, driving the segment's growth. Strawberry flavor is the fastest-growing segment in the flavored yogurt market, with a CAGR of more than 7.6% expected during the forecast period. Increasing emphasis on health, dietary habits, and availability in convenience stores are among the key factors driving the segment.

Flavored Yogurt Market Analysis by Distribution Channel

The supermarket segment dominates the global market, accounting for more than 45.0% of the market share in 2021. Because all of the major brands of flavored yogurt are sold in supermarkets, they generate the most revenue based on the distribution channel. Furthermore, easy access, product availability, and variety are among the key factors driving the segment growth. In the United States, supermarket chains such as Walmart and The Kroger Co. have a large number of supermarket stores in the region that stock the majority of the dairy products. Aside from supermarkets, convenience stores are expected to grow significantly in the coming years.

Global Flavored Yogurt Market By Distribution Channel

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Flavored Yogurt Market Regional Insights

Europe is expected to be the largest market for flavored yogurt in 2021 owing to growing popularity of berry yogurts and flavored Greek yogurt in the region. In 2019, France was the largest market for flavored yogurt in Europe, accounting for more than 22.0% of the market. The market is being driven by factors such as changing lifestyles, rising disposable income, and the growing popularity of flavored yogurt. Furthermore, product innovation and the growing popularity of ready-to-eat foods are major factors driving the segment growth.

Asia Pacific is anticipated to have a CAGR of more than 7.8% during the forecast period. The growing acceptance of yogurt as another option for ice cream and desserts by grocery shops and restaurants is trending in countries like India and China. Consumers in the regions are attracted by the new flavours which are recently launch by the company that has led to the growth of the flavored yogurt market in the region.

Global Flavored Yogurt Market By Region
  • Largest
  • Fastest

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Flavored Yogurt Market Dynamics

Flavored Yogurt Market Driver

  • The current trend is to combine unique or unusual flavors, which is becoming extremely popular in the market. Tart flavored desserts have grown in popularity since their introduction due to their superior taste and lower sugar content when compared to traditional yogurt. According to our research and survey, more than a quarter of consumers prefer tart varieties. Increased demand, as well as consumption of tart-flavored desserts, is fueling global frozen yogurt market growth.
  • In recent years, a healthy diet has become popular, particularly among the younger generation. Frozen yogurt contains probiotics, which boost the immune system and aid digestion. It also has B1, B2, A, D, and B12 vitamins. Because of these advantages, consumers prefer frozen yogurt over other options. Top players such as Red Mango intend to open new locations near college campuses, where the younger generation is more health-conscious.

Flavored Yogurt Market Restraint

  • There is a lot of competition in the flavored yogurt market in terms of alternative products, as well as the opening and entry of new players. Ice cream is still regarded as a major product on a global scale. The majority of consumers prioritize flavor over health. However, the younger generation is becoming more health-conscious, which is a good sign for the market.

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Flavored Yogurt Market Competitive Landscape

Some of the market's major players include General Mills, Inc., Danone, Nestle S.A., Chobani LLC, Lactalis, Fonterra, and Arla Foods. Owing to the presence of big sharks and large investment amounts, the market has a moderate to high entry barrier. These market players are engaged in product innovations and are investing heavily in R&D in order to provide the best eatable product to consumers and gain a competitive advantage. The market for flavored yogurt is also being driven by various mergers and acquisitions, as well as the market's major players expanding into new regional markets. Lactalis Group, for example, has acquired Stonyfield Farm, one of the leading producers of yogurt varieties such as grass-fed and soy.

Top Players in the Global Flavored Yogurt Market

  • Danone (France) 
  • Nestlé (Switzerland) 
  • General Mills (USA) 
  • Chobani (USA) 
  • Fonterra Co-operative Group (New Zealand) 
  • Lactalis (France) 
  • Arla Foods (Denmark) 
  • Yili (China) 
  • Mengniu Dairy (China) 
  • Fage International (Greece) 
  • Müller (UK) 
  • Yoplait (France) 
  • Oikos (Greece) 
  • Siggi's (USA) 
  • Wallaby Organic (USA) 
  • Noosa Yoghurt (USA) 
  • Stonyfield Organic (USA) 
  • Dannon (France) 
  • Activia (France) 
  • Oikos (Greece)

Flavored Yogurt Market Recent Developments

  • In 2021, Danone’s “Silk” launched a plant-based Greek yogurt. After several years of R&D, the company launched its new Silk Greek yogurt in four varieties, namely strawberry, blueberry, vanilla, and lemon.
  • In 2021, Lactalis India forayed into the yogurt category with the launch of Lactel Turbo, a yogurt drink for INR 15.

Flavored Yogurt Key Market Trends

  • Adoption of advanced packaging technology for yogurt by key manufacturers is driving flvaored yogurt market growth. For example, barrier technology is an advanced solution. By blocking light, barrier technology helps to extend the shelf-life of the product without the need for refrigeration. This packaging also aids market growth in low-income areas as well as in remote locations where refrigerated distribution channels do not exist, such as in several African and Southeast Asian countries.

Flavored Yogurt Market SkyQuest Analysis

SkyQuest’s ABIRAWA (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, with the broad consumer acceptance of packaged flavored yogurt products due to the presence of healthy ingredients like proteins, sugar-free content, and availability of these products in convenience stores, the market is expected to grow, and encourage international players to expand their consumer base. Top players in the market for Flavored yogurts such as Danone, Nestle, and General Mills are focusing on expanding their distribution channels as the demand across developing regions. This, in turn, is spurring the growth of the market. The product is good source of protein and calcium and is now available in varieties of flavours.

Report Metric Details
Market size value in 2022 USD 50.15 billion
Market size value in 2031 USD 97.77 billion
Growth Rate 7.7%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Flavour
    • Vanilla, Strawberry, Chocolate, Blueberry, Peach
  • Type
    • Organic, Conventional
  • Distribution
    • Supermarkets, Convenience Stores, E Commerce
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Danone (France) 
  • Nestlé (Switzerland) 
  • General Mills (USA) 
  • Chobani (USA) 
  • Fonterra Co-operative Group (New Zealand) 
  • Lactalis (France) 
  • Arla Foods (Denmark) 
  • Yili (China) 
  • Mengniu Dairy (China) 
  • Fage International (Greece) 
  • Müller (UK) 
  • Yoplait (France) 
  • Oikos (Greece) 
  • Siggi's (USA) 
  • Wallaby Organic (USA) 
  • Noosa Yoghurt (USA) 
  • Stonyfield Organic (USA) 
  • Dannon (France) 
  • Activia (France) 
  • Oikos (Greece)
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Flavored Yogurt Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Flavored Yogurt Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Flavored Yogurt Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Flavored Yogurt Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Flavored Yogurt Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Flavored Yogurt Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Flavored Yogurt Market size was valued at USD 50.15 billion in 2022 and is poised to grow from USD 54.01 billion in 2023 to USD 97.77 billion by 2031, growing at a CAGR of 7.7% during the forecast period (2024-2031).

Some of the market's major players include General Mills, Inc., Danone, Nestle S.A., Chobani LLC, Lactalis, Fonterra, and Arla Foods. Owing to the presence of big sharks and large investment amounts, the market has a moderate to high entry barrier. These market players are engaged in product innovations and are investing heavily in R&D in order to provide the best eatable product to consumers and gain a competitive advantage. The market for flavored yogurt is also being driven by various mergers and acquisitions, as well as the market's major players expanding into new regional markets. Lactalis Group, for example, has acquired Stonyfield Farm, one of the leading producers of yogurt varieties such as grass-fed and soy. 'Danone (France) ', 'Nestlé (Switzerland) ', 'General Mills (USA) ', 'Chobani (USA) ', 'Fonterra Co-operative Group (New Zealand) ', 'Lactalis (France) ', 'Arla Foods (Denmark) ', 'Yili (China) ', 'Mengniu Dairy (China) ', 'Fage International (Greece) ', 'Müller (UK) ', 'Yoplait (France) ', 'Oikos (Greece) ', 'Siggi's (USA) ', 'Wallaby Organic (USA) ', 'Noosa Yoghurt (USA) ', 'Stonyfield Organic (USA) ', 'Dannon (France) ', 'Activia (France) ', 'Oikos (Greece)'

The current trend is to combine unique or unusual flavors, which is becoming extremely popular in the market. Tart flavored desserts have grown in popularity since their introduction due to their superior taste and lower sugar content when compared to traditional yogurt. According to our research and survey, more than a quarter of consumers prefer tart varieties. Increased demand, as well as consumption of tart-flavored desserts, is fueling global frozen yogurt market growth.

Adoption of advanced packaging technology for yogurt by key manufacturers is driving flvaored yogurt market growth. For example, barrier technology is an advanced solution. By blocking light, barrier technology helps to extend the shelf-life of the product without the need for refrigeration. This packaging also aids market growth in low-income areas as well as in remote locations where refrigerated distribution channels do not exist, such as in several African and Southeast Asian countries.

Europe is expected to be the largest market for flavored yogurt in 2021 owing to growing popularity of berry yogurts and flavored Greek yogurt in the region. In 2019, France was the largest market for flavored yogurt in Europe, accounting for more than 22.0% of the market. The market is being driven by factors such as changing lifestyles, rising disposable income, and the growing popularity of flavored yogurt. Furthermore, product innovation and the growing popularity of ready-to-eat foods are major factors driving the segment growth.

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