Report ID: SQMIG25Q2005
Report ID:
SQMIG25Q2005 |
Region:
Global |
Published Date: February, 2024
Pages:
157
|
Tables:
61 |
Figures:
75
The food service industry is relatively fragmented, with a high level of competition. The prominent players operating in the market are constantly adopting various growth strategies to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, and intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive market. For example, NBA Africa and KFC Africa today signed a marketing alliance via which they would work together on many campaigns. As a result of the collaboration, KFC Africa and NBA Africa will roll out co-branded product campaigns, limited-edition giveaways of merchandise, and limited-edition KFC x NBA promotions. Basketball fans will have the chance to win tickets to NBA games in person in the United States as well as free access to NBA League Pass, the league's premium live game subscription service, as well as other prizes. The key market players are also constantly focused on R&D to supply industries with the most efficient and cost-effective solutions.
Top Players in the Global Food Service Market
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Report ID: SQMIG25Q2005