Who are the key vendors in the Global Fresh Pet Food Market?

The fresh pet food market is highly competitive and characterized by the presence of several key players. Leading companies have been using a combination of product launches, expansions, mergers and acquisitions, contracts, agreements, partnerships, and collaborations as their main strategies to grow and expand their market share. A variety of strategies have been used by the companies to strengthen their position and aim to penetrate the market effectively. Manufacturing organic fresh pet food is a key trend that almost all fresh pet food market players will be focusing on in the future. 'Agrolimen SA', 'Champion Petfoods', 'Better Choice Company Inc.', 'K9 Natural Foods', 'Merrick Pet Care', 'BrightPet Nutrition Group', 'Stella & Chewy's Freshpet', 'Whitebridge Pet Brands', 'Nature's Variety', 'Natural Balance', 'Pet Foods', 'Real Pet Food Company', 'WellPet', 'Natures Menu'

What is the key driver of Global Fresh Pet Food Market?

Pet abuse has been widely reported in mainstream media around the world in recent years. According to a study conducted by the American Pet Products Association (APPA) as part of the National Pet Owner Survey (2019-20), more than 88.9 million households in the United States have one or more pets, and dogs are said to have a large amount of debt of animals population .Therefore, the increasing humanization of animals will drive the fresh pet food market.

What is the key market trend for Global Fresh Pet Food Market?

There are a growing number of customizable fresh pet foods on the market. Pet owners can choose specific ingredients or formulas tailored to their pet's nutritional needs, age, breed or health status, promoting customer satisfaction and loyalty. Companies can focus on creating customized pet food products designed for individual pets to capitalize on this trend and generate more sales and revenue.

Which region accounted for the largest share in Global Fresh Pet Food Market?

North America is estimated to dominate the global fresh pet food market. Growing pet ownership and increasing willingness of pet owners to spend more on their pets are projected to be key factors allowing this region to hold sway over the global fresh pet food demand outlook. High consumer spending potential and the growing availability of different types of fresh pet food products are forecasted to bolster market growth in the future. The United States is the leading market in this region for fresh pet food providers followed by Canada. The US and Canadian end users are more invested in improving the nutritional intake of their pets as pet humanization picks up pace in these countries.

Fresh Pet Food Market Size, Share, Growth Analysis, By Pet type(Dogs, Cats, Others), By Product Type(Fresh Wet Pet Food, Fresh Dry Pet Food, Fresh Semi-Moist Pet Food), By Ingredients(Animal-Based Proteins, Plant-Based Proteins (Carrots, Beet, Sweet Potato), By Sales Channel(Online Channel, Offline Channel (Supermarkets & hypermarkets, Convenience stores)), By Region - Industry Forecast 2024-2031

Report ID: SQMIG30I2381 | Region: Global | Published Date: July, 2024
Pages: 198 | Tables: 146 | Figures: 72

Fresh Pet Food Market Insights

Global Fresh Pet Food Market size was valued at USD 10.8 Billion in 2022 and is poised to grow from USD 11.9 Billion in 2023 to USD 25.5 Billion by 2031, growing at a CAGR of 10% in the forecast period (2024-2031).

People are treating their pets more like humans and taking care to keep them healthy, which is fueling global expansion in the fresh pet food industry. Customers treat their pets as members of their family; thus, they require healthier, higher-quality food. One of the major drivers for the fresh pet food market is increased pet humanization. Nowadays, consumers consider their dogs as part of the family and insist on feeding them good quality food. The rising demand in pet health and wellness is another major factor boosting the demand for the fresh pet food market. Consumers are increasingly eating fresh foods and pet foods that provide benefits such as better digestion and immunity.

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The competitive scenario in this market is moderately consolidated, with multinational corporations fighting to accommodate strong demand from large clients and end-users. In the future, prominent industry participants are expected to adopt new marketing tactics and employ current technology to expand their consumer base and generate more money. Furthermore, organizations' strategic plans include expansion, mergers, and acquisitions. 'WellPet LLC', 'Freshpet, Inc.', 'Mars Petcare Inc.', 'Big Heart Pet Brands', 'Merrick Pet Care', 'Nutro Products, Inc.', 'Instinct Pet Food', 'Ziwi Peak', 'Bil-Jac Foods, Inc.', 'Nestle Purina Petcare', 'Colgate-Palmolive Company', 'LUPUS Alimentos', 'Total Alimentos', 'Ollie', 'PetPlate'

Pet Food Manufacturers are Expanding their Product Development to Drive Market Growth

Opening New Stores to Boost Market Development

North America now has the greatest share of the worldwide market, and the region is predicted to maintain its lead during the projection period. One of the main reasons for the district's success is the widespread acceptance of pets in American homes. According to a study done by the American Pet Products Association (APPA), over 85 million American families, or approximately 67% of all families in the US, own a pet. The positive attitude of North American customers toward pet refinement, as well as its widespread acceptance, is driving the market development of healthy pet food products.

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