USD 131.6 billion
Fruit and Vegetable Juice Market Size, Share, Growth Analysis, By Product(Fruit Juices, Fruit & Vegetable Blend, and Vegetable juices), By Flavor(Sweet, Salty, Spicy, and Others), By Category(Carbonated, and Non-carbonated), By Packaging Type(Bottles, and Cans), By Distribution Channel(Offline, and Online), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG30I2129 |
Region:
Global |
Published Date: February, 2024
Pages:
157
|Tables:
171
|Figures:
79
Fruit and Vegetable Juice Market Insights
Fruit and Vegetable Juice Market size was valued at USD 0 Billion in 2023 and is poised to grow from USD 0 Billion in 2024 to USD 0 Billion by 2032, growing at a CAGR of 6% during the forecast period (2025-2032).
The global market is experiencing rapid growth, fueled by various factors such as changes in consumer preferences, adoption of healthier diets, and the popularity of cold-pressed juices. To maintain a healthy body weight and prevent chronic illnesses, consumers are increasingly turning to healthy food options. According to a report by the American Heart Association and the International Food Information Council (IFIC) Foundation, 95% of US consumers seek healthy food choices at least some of the time. This trend toward healthy eating is likely to drive the demand for juices in the future. A recent article from November 2021 revealed that fresh fruits are the most expensive food item in US households, accounting for 36% of the market.
This highlights the growing importance of health concerns among consumers, and the consequent shift in consumption patterns from aerated soda to healthy juices. Compared to soft drinks and other sugar-sweetened beverages, fruit and vegetable juices offer significant nutritional benefits, making them a preferred choice among health-conscious consumers. As a result, the natural juices segment is expected to have multiple growth opportunities. The development and introduction of novel products into the market is likely to be influenced by the rising number of health-conscious consumers and growing understanding of the advantages of organic vegetables and clean-label products. The shift towards healthier diets and lifestyles is expected to continue, which will likely accelerate the growth of the market globally.
US Fruit and Vegetable Juice Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2023-2030
Global Market Size
Largest Segment
Bottles
Fastest Growth
Bottels
Growth Rate
6% CAGR
Global Fruit and Vegetable Juice Market 2022-2030 ($ Bn)
Country Share for North America Region- 2022 (%)
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Fruit and Vegetable Juice Market Segmental Analysis
Fruit and Vegetable juice Market is segmented by product, flavor, category, packaging type, distribution channel, and region. Based on product, the market can be segmented into Fruit Juices, Fruit & Vegetable Blend, and Vegetable juices. Based on flavor, the market is segmented into Sweet, Salty, Spicy, and Others. Based on category the market is segmented into Carbonated, and Non-carbonated. Based on packaging type the market is segmented into Bottles, and Cans. Based on distribution channel the market is segmented into Offline, and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Fruit and Vegetable Juice Market Analysis by Packaging Type
By packaging type, the market can be segmented into bottles and cans. Bottles are the most commonly used packaging type and account for the largest market share, owing to their convenience and ease of use. The demand for bottled juices is driven by their availability in various sizes, shapes, and materials and their ability to preserve the freshness and flavor of the juice.
Cans, on the other hand, are the fastest-growing segment of the fruit and vegetable juice market. The increasing demand for convenience and portability, along with the rise in on-the-go consumption, has fueled the demand for canned juices. Canned juices are also popular due to their longer shelf life and easy availability in retail stores and supermarkets. Additionally, cans are lightweight and easily transported, making them popular for outdoor activities and events.
Fruit and Vegetable Juice Market Analysis by Distribution Channel
By distribution channel, the market can be segmented into offline retail and online retail. Offline retail, which includes supermarkets, hypermarkets, convenience stores, and specialty stores, dominated the market and accounts for the largest market share. Offline retail allows consumers to physically inspect the products, compare prices, and make informed purchasing decisions. Moreover, the widespread availability of retail stores and supermarkets has made it easier for consumers to access a wide variety of fruit and vegetable juices.
However, online retail is the fastest-growing segment of the fruit and vegetable juice market. The increasing penetration of the internet, coupled with the growing trend of online shopping, has fueled the demand for online retail. The convenience of online shopping, including doorstep delivery and a wider selection of products, is driving the growth of this segment. Online retail also offers consumers the ability to compare prices, read reviews, and make informed purchasing decisions from the comfort of their homes.
Global Fruit and Vegetable Juice Market Size By Type, 2022 (%)
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Fruit and Vegetable Juice Market Regional Insights
North America dominated the global market, driven by the increasing trend towards healthy eating and a growing awareness of the health benefits of consuming fruit juices. The rise in obesity rates and chronic diseases in the region has led to a greater emphasis on healthy living and the importance of maintaining a balanced diet. This has created a growing demand for healthier beverage options like natural fruit juices. The increasing popularity of cold-pressed juices has also boosted the market growth in the region.
In contrast, the APAC region is a fastest growing region driven by a combination of factors such as population growth, urbanization, and rising disposable incomes. The increasing health awareness and a preference for healthy and natural food and beverage products among the middle-class population have also contributed to the growth of the market. The growing demand for premium and innovative products, particularly in China and India, is further driving the growth of the market in the region.
Global Fruit and Vegetable Juice Market By Geography, 2022-2030
- Largest
- Fastest
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Fruit and Vegetable Juice Market Dynamics
Fruit and Vegetable Juice Market Drivers
Growing awareness of the health benefits
- An important factor driving the global market is the rising popularity of healthy eating and the growing understanding of the advantages of drinking fruit juices for your health. The importance of eating a balanced diet to prevent chronic diseases and maintain a healthy body weight is growing as consumers become more health-conscious. The demand for healthier beverage options, such as natural fruit juices, which have significant nutritional advantages, is rising as a result.
Fruit and Vegetable Juice Market Restraints
High sugar content present in many fruit juice
- One of the significant restraint for the market is the high sugar content in many fruit juices. Excessive sugar consumption is linked to obesity, type 2 diabetes, and other health problems. Consumers are becoming health-conscious, and there is growing concerned over the sugar content of many fruit juices, particularly those that contain added sugars. The increasing popularity of low sugar and sugar-free options is expected to challenge the growth of the market. This presents a challenge for manufacturers who will need to focus on developing healthier and more natural products to meet consumer demands.
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Fruit and Vegetable Juice Market Competitive Landscape
The global fruit & vegetable juice market is highly competitive with numerous players competing on factors such as price, product quality, and innovation. The market is characterized by the presence of several established players and small to medium-sized players. To remain competitive, players in the market are adopting strategies Like mergers and acquisitions, partnerships, and product launches. The increasing demand for organic and natural products is leading to a focus on product innovation and new product development. Moreover, players are also investing in marketing and advertising campaigns to increase their brand awareness and expand their market presence.
Fruit and Vegetable Juice Market Top Player’s Company Profiles
- Nestle S.A. (Switzerland)
- Ocean Spray Cranberries, Inc. (US)
- Dr Pepper Snapple Group, Inc. (US)
- Huiyuan Juice Group Ltd. (China)
- Del Monte Pacific Limited (Singapore)
- Tampico Beverages, Inc. (US)
- Florida's Natural Growers (US)
- Minute Maid (US)
- Dole Food Company, Inc. (US)
- POM Wonderful LLC (US)
- Welch Foods Inc. (US)
- BluePrint (US)
- Evolution Fresh (US)
- Innocent Drinks (UK)
- Lassonde Industries Inc. (Canada)
- Grupo Peñaflor S.A. (Argentina)
- Odwalla (US)
Fruit and Vegetable Juice Market Recent Developments
- In March 2023, Indian fruit and vegetable juice company, Manpasand Beverages, announced a $50 million investment to expand its production capacity and distribution network.
- In February 2023, Coca-Cola European Partners announced plans to launch a new organic fruit and vegetable juices line in Europe.
- In January 2023, Spanish fruit and vegetable juice company, Zumosol, announced plans to invest €5 million in a new production plant.
- In October 2022, Japanese beverage company, Asahi, announced plans to launch a new line of vegetable and fruit juices made from locally-grown produce.
- In August 2022, PepsiCo announced plans to acquire the Brazilian fruit and vegetable juice company, Amacoco, for $560 million.
Fruit and Vegetable Juice Key Market Trends
- One of the key global market trends is the growing demand for organic and natural products. Consumers are becoming more health-conscious, and there is increasing awareness of the potential health benefits associated with consuming natural fruit juices. Manufacturers are focusing on developing organic and natural products to meet the growing demand and differentiate themselves from their competitors. Another trend is the increasing popularity of cold-pressed juices, which are perceived to be healthier and fresher. Additionally, there is a growing interest in exotic fruit juices, which offer unique and interesting flavors to consumers.
Fruit and Vegetable Juice Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our global fruit and vegetable juice market analysis, the market is driven by the increasing demand for healthy and natural products, the rising popularity of cold-pressed juices, and the growing interest in exotic fruit juices. However, the high sugar content of some fruit juices remains a significant restraint for the market. The market is expected to grow in the coming years due to increasing consumer demand for healthier beverage options.
| Report Metric | Details |
|---|---|
| Market size value in 2021 | USD 131.6 billion |
| Market size value in 2030 | USD 228.9 billion |
| Growth Rate | 6% |
| Base year | 2023 |
| Forecast period | 2023-2030 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Fruit and Vegetable Juice Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Fruit and Vegetable Juice Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Fruit and Vegetable Juice Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Fruit and Vegetable Juice Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Fruit and Vegetable Juice Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Fruit and Vegetable Juice Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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