Gluten-Free Products Market Size, Share, Growth Analysis, By Product(Bakery Products, Dairy/ Dairy Alternatives, Meats/ Meats Alternatives, Condiments), By Distribution Channel(Convenience Stores, Supermarkets & Hypermarkets, Specialty Stores, Online), By Region - Industry Forecast 2025-2032


Report ID: SQMIG30C2124 | Region: Global | Published Date: February, 2024
Pages: 157 |Tables: 72 |Figures: 69

Gluten-Free Products Market Insights

Gluten-Free Products Market size was valued at USD 2 Billion in 2023 and is poised to grow from USD 2.22 Billion in 2024 to USD 5.1 Billion by 2032, growing at a CAGR of 10.8% during the forecast period (2025-2032).

The rising prevalence of food allergies and intolerances within the general populace has spurred a noticeable surge in the demand for consumer products finely tuned to cater to specific dietary requirements. This upsurge is markedly influenced by heightened awareness and a deeper understanding among consumers regarding various allergies, such as gluten sensitivities, celiac disease, and more.

Moreover, the increase in disposable income further bolsters this demand, fostering a significant market for wholesome, gluten-free food options tailored to meet the needs of individuals navigating these dietary restrictions. Consequently, this trend underscores a pivotal shift in the food industry towards providing diverse, allergen-sensitive options that resonate with a growing segment of health-conscious consumers.

Market snapshot - 2024-2031

Global Market Size

USD 1.82 Billion

Largest Segment

Seasonings

Fastest Growth

Growth Rate

10.8% CAGR

Global Gluten-Free Products Market ($ Bn)
Country Share for North America Region (%)

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Gluten-Free Products Market Segmental Analysis

The global gluten-free products market is segmented into three segments i.e. by Product, Distribution Channel, and Region. Based on product, the market is segmented as, Bakery Products, Dairy/ Dairy Alternatives, Meats/ Meats Alternatives, Condiments, Seasonings, Spreads, Desserts & Ice Creams, Prepared Foods, Pasta and Rice, and Others. Based on Distribution Channel, the market is segmented as Convenience Stores, Supermarkets & Hypermarkets, Specialty Stores, Online, and Others. Based on Regional the market is segmented as, North America, Asia Pacific, Latin America, Middle East & Africa (MEA).

Analysis by Distribution Channel

The dominance of supermarkets and hypermarkets, capturing the market share of revenue at 28.3% in 2022, underscores their pivotal role in the gluten-free products market. These expansive retail spaces offer consumers unparalleled accessibility to a diverse array of items conveniently located under one roof. This accessibility fosters an environment where consumers can seamlessly navigate through a multitude of options, simplifying their selection process.

The projected rapid growth of the online segment at a CAGR of 11.9% between 2023 and 2030 signifies a significant shift in consumer behavior within the Gluten-Free Products Market. The surge in online shopping within the market is propelled by a myriad of advantages that particularly resonate with millennials and the younger demographic. At the core of this appeal lies the unparalleled convenience afforded by online shopping platforms. These platforms empower consumers with the ability to effortlessly browse and make purchases from the comfort of their homes, eliminating the constraints of physical stores and offering a seamless shopping experience.

Analysis by Product

In 2022, the bakery products segment emerged as a frontrunner, commanding a significant 28.5% share of the total revenue, a dominance expected to persist throughout the forecast period. This leadership position is buoyed by a burgeoning consumer consciousness focused on fostering healthy eating habits, exemplified by a distinct preference for natural, organic, and gluten-free food choices. This evolving awareness serves as a robust driving force propelling the sustained growth of the bakery products segment within the gluten-free products market.

Additionally, the seasonings segment plays a pivotal role within this market landscape, serving as a crucial component offering a diverse array of flavor-enhancing options meticulously tailored to meet stringent gluten-free dietary needs. These offerings span a rich assortment of herbs, spices, sauces, and meticulously crafted blends designed to elevate the taste profile and diversity of gluten-free meals while rigorously adhering to dietary restrictions.

Global Gluten-Free Products Market By Product

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Gluten-Free Products Market Regional Insights

North America firmly established its market dominance, capturing a substantial revenue share of 36.7%, a trend anticipated to endure well into the forecast period. A key catalyst fueling this sustained growth is the prevailing perception surrounding gluten-free foods, widely regarded as beneficial in alleviating digestive issues, lowering cholesterol, and supporting weight management. This favorable perception serves as a pivotal driver poised to fuel heightened demand in the foreseeable future.

The Gluten-Free Products Market in the Asia-Pacific is poised for substantial growth, anticipated to be marked by significant strides in the foreseeable future. This upsurge finds its momentum in the region's escalating appetite for healthier and more nourishing food alternatives. As consumer preferences veer towards options that promote well-being and nutritional value, the market for gluten-free products experiences a notable boost.

Global Gluten-Free Products Market By Region
  • Largest
  • Fastest

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Gluten-Free Products Market Dynamics

Drivers

Increased Diagnosis of Celiac Disease and Other Food Allergies

  • Gluten intolerance or celiac disease represents an autoimmune condition that adversely affects the small intestine lining, hindering the absorption of vital nutrients from ingested foods. When left untreated, this condition can instigate various health complications, ranging from the development of additional autoimmune disorders to severe outcomes such as osteoporosis, thyroid disease, and even certain forms of cancer. The damage inflicted upon the small intestine impedes its ability to efficiently absorb nutrients, potentially triggering a cascade of health issues that extend beyond digestive discomfort, underscoring the critical importance of timely diagnosis and management of this condition to avert long-term health ramifications.

Restraints

Gluten-Free Products Lacks an Adequate Amount of Dietary Fibers

  • Gluten-free flours, frequently used in the production of various staples such as breads, pasta, and bakery goods, can indeed lack essential nutrients and fiber while boasting a higher glycemic index due to refining processes. In an effort to mimic the taste and texture of gluten-containing counterparts, manufacturers often augment these gluten-free ingredients with added fats and sugars, potentially leading to health concerns.

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Gluten-Free Products Market Competitive Landscape

The competitive environment of the global Gluten-Free Products Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences.

Top Player’s Company Profiles

  • Kellogg Company
  • Katz Gluten Free
  • General Mills
  • Schar
  • Bob's Red Mill
  • Udi's Gluten Free
  • Simple Mills
  • Pamela's Products
  • Enjoy Life Foods
  • Kinnikinnick Foods
  • Canyon Bakehouse
  • Boulder Brands
  • Glutino
  • Hain Celestial Group

Recent Developments

  • In November 2023, enforces reveal a strategic partnership with rich products corporation which is a major player in the food products industry. The collaboration aims to smooth and increase rich business processes and customer experience by implementing SAP S/4HANA solutions. Both will work to simplify operations and ensure a seamless customer journey across various sectors, including food service, retail in store, bakery and prepared foods.

     

  • In May 2023, the free from food Expo, Node has Europe's premier innovation platform for the free form, organic, vegan, functional and healthy ingredient food Industries collaborated with UAE Food & Beverage Business Group.

Gluten-Free Products Key Market Trends

  • The flourishing gluten-free products market presents a dynamic industry brimming with substantial opportunities for manufacturers, distributors, and retailers. This burgeoning sector, fueled by shifting consumer preferences towards gluten-free options, has created a fertile ground for innovation and expansion. This growth trajectory finds its fuel in the rising awareness surrounding conditions such as celiac disease, gluten intolerance, and wheat allergies, alongside a notable shift in dietary inclinations towards healthier choices. Moreover, the market's expansion is propelled by the widening array of distribution channels, encompassing not only mainstream supermarkets but also the vast realm of online retailers.

Gluten-Free Products Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyzes the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

The global gluten-free products market analysis reveals a dynamic marketplace with a number of standout trends and difficulties. The growing prevalence of conditions such as celiac disease, alongside a spectrum of health issues attributed to unhealthy lifestyles, is poised to significantly propel the demand for tailored products in the market. This surge in demand is primarily fueled by a proactive approach towards preventing a myriad of health disorders including heart disease, diabetes, obesity, chronic pulmonary disease, and metabolic syndrome. As awareness grows about the profound impact of lifestyle choices on these ailments, there's a discernible shift towards seeking preventive measures through dietary modifications and specialized products.

Report Metric Details
Market size value in 2023 USD 1.82 Billion
Market size value in 2031 USD 4.6 Billion
Growth Rate 10.8%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Product
    • Bakery Products, Dairy/ Dairy Alternatives, Meats/ Meats Alternatives, Condiments, Seasonings, Spreads, Desserts & Ice Creams, Prepared Foods, Pasta and Rice, and Others
  • Distribution Channel
    • Convenience Stores, Supermarkets & Hypermarkets, Specialty Stores, Online, and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Kellogg Company
  • Katz Gluten Free
  • General Mills
  • Schar
  • Bob's Red Mill
  • Udi's Gluten Free
  • Simple Mills
  • Pamela's Products
  • Enjoy Life Foods
  • Kinnikinnick Foods
  • Canyon Bakehouse
  • Boulder Brands
  • Glutino
  • Hain Celestial Group
Customization scope

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  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Gluten-Free Products Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Gluten-Free Products Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Gluten-Free Products Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Gluten-Free Products Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Gluten-Free Products Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Gluten-Free Products Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Gluten-Free Products Market size was valued at USD 1.82 Billion in 2022 and is poised to grow from USD 2.0 Billion in 2023 to USD 4.6 Billion by 2031, growing at a CAGR of 10.8% in the forecast period (2024-2031).

The competitive environment of the Gluten-Free Products Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences. 'Kellogg Company', 'Katz Gluten Free', 'General Mills', 'Schar', 'Bob's Red Mill', 'Udi's Gluten Free', 'Simple Mills', 'Pamela's Products', 'Enjoy Life Foods', 'Kinnikinnick Foods', 'Canyon Bakehouse', 'Boulder Brands', 'Glutino', 'Hain Celestial Group'

Gluten intolerance or celiac disease represents an autoimmune condition that adversely affects the small intestine lining, hindering the absorption of vital nutrients from ingested foods. When left untreated, this condition can instigate various health complications, ranging from the development of additional autoimmune disorders to severe outcomes such as osteoporosis, thyroid disease, and even certain forms of cancer. The damage inflicted upon the small intestine impedes its ability to efficiently absorb nutrients, potentially triggering a cascade of health issues that extend beyond digestive discomfort, underscoring the critical importance of timely diagnosis and management of this condition to avert long-term health ramifications.

The flourishing gluten-free products market presents a dynamic industry brimming with substantial opportunities for manufacturers, distributors, and retailers. This burgeoning sector, fueled by shifting consumer preferences towards gluten-free options, has created a fertile ground for innovation and expansion. This growth trajectory finds its fuel in the rising awareness surrounding conditions such as celiac disease, gluten intolerance, and wheat allergies, alongside a notable shift in dietary inclinations towards healthier choices. Moreover, the market's expansion is propelled by the widening array of distribution channels, encompassing not only mainstream supermarkets but also the vast realm of online retailers.

North America firmly established its market dominance, capturing a substantial revenue share of 36.7%, a trend anticipated to endure well into the forecast period. A key catalyst fueling this sustained growth is the prevailing perception surrounding gluten-free foods, widely regarded as beneficial in alleviating digestive issues, lowering cholesterol, and supporting weight management. This favorable perception serves as a pivotal driver poised to fuel heightened demand in the foreseeable future.

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