Global Hair Accessories Market

Hair Accessories Market Size, Share, Growth Analysis, By Type(Clips and Pens, Head bands, Wigs and Extension, Elastic & Ties), By Distribution Channel(Online, Offline), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30L2084 | Region: Global | Published Date: April, 2024
Pages: 198 | Tables: 64 | Figures: 79

Hair Accessories Market Dynamics

Drivers

Recent fashions and the influence of social media have altered how people view hair accessories

  • The hair accessories market is being driven forward by the rising awareness of the most recent hair accessory trends. The introduction of social media and digital media has increased the distribution of fashion trends and the newest hair accessory goods available on the market. The public's perspective of hair accessories has evolved because to tutorials, makeover videos, and other kinds of digital media that feature celebrity connections through paid partnerships and businesses as well as the expanding number of social media influencers. The growth of the market for hair accessories will also be significantly impacted by the e-commerce sector's expansion.

Product design and quality are constantly being improved

  • To increase the quality of the finished hair product and give the hair a fashionable and smooth appearance, major companies are investing in automated manufacturing processes like designing, weaving, washing, and colouring. The natural qualities of the raw materials used in various hair products must be preserved, thus manufacturers are concerned with employing high-quality chemicals and conditioners. Market expansion is anticipated to be fuelled by ongoing improvements in product quality and design.

Restraints

Damage to hair scenarios

  • Hair damage is more likely when hair accessories are worn. The most often used hair accessories in the world are rubber bands and hairpins, yet using these products can cause hair to tangle and fall out. Moreover, using the incorrect accessories can cause damage to hair and cause a lot of hair to fall out. A person should be aware of their hair type before selecting a hair item that complements it.

Changing Fashion Trends

  • Changing fashion trends can be both a driving force and a restraint for the global hair accessories market. On one hand, consumers are always looking for the latest and trendiest hair accessories, which can create opportunities for manufacturers to introduce new products and stay relevant in the market. On the other hand, keeping up with rapidly changing fashion trends can be challenging and costly for manufacturers, especially small and medium-sized ones. Additionally, some trends may be short-lived and not have a lasting impact on the market, while others may become staples and lead to long-term growth. Moreover, the changing fashion trends can also result in a saturated market with a lot of competition, making it difficult for new entrants to establish themselves. It can also result in the need for frequent updates and product launches to keep up with consumer demand, leading to increased production costs and lower profit margins. Additionally, if manufacturers fail to accurately predict and respond to the latest trends, they may end up with excess inventory that becomes difficult to sell, leading to financial losses.
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FAQs

Global Hair Accessories Market size was valued at USD 20.39 billion in 2022 and is poised to grow from USD 22.00 billion in 2023 to USD 40.42 billion by 2031, at a CAGR of 7.9% during the forecast period (2024-2031).

The Global Hair Accessories Market is increased product accessibility via all channels, both offline and online, is the primary goal of hair accessory makers. Due to the presence of numerous local and unstructured companies in different locations, the sector has moderate-to-low entry barriers. As a result of the product's specialised market, marketers concentrate on grabbing consumers' attention through various forms of advertising and promotional campaigns. 'LVMH Moët Hennessy Louis Vuitton SE', 'L'Oréal S.A.', 'Procter & Gamble Co.', 'Johnson & Johnson', 'Unilever PLC', 'Kao Corporation', 'Goody Products, Inc.', 'Conair Corporation', 'Scünci International Ltd.', 'Ficcare, Inc.', 'Lady Jayne Ltd.', 'Tasha Apparel LLC', 'ALEXANDRE DE PARIS', 'American Hair Tie Co.', 'DEXEUS LLC', 'Claire's Stores, Inc.', 'Bellefixe Paris', 'Marianna Industries, Inc.', 'WIG-O-MANIA GmbH', 'Scunci Accessories', 'In February 2024, GIMME Beauty, a health and beauty company dedicated to creating innovative hair solutions, unveiled the introduction of new products to its lineup, including the Double Claw Clip Duo available in black and tan, as well as the Large Barrel Double Claw Clip in black. ', 'In March 2024, Claire’s is set to roll out its collection of fashion accessories and related products in over 4,400 Walgreens stores across the country by the end of the month. ', 'In February 2024, Beyoncé unveiled her latest venture: a hair care line named 'Cécred'. ', 'In October 2023, Emi Jay, known for its fashion-forward hair accessories like claw clips, introduces a new addition to its product lineup: Angelstick, marking the brand's foray into haircare products.'

The hair accessories market is being driven forward by the rising awareness of the most recent hair accessory trends. The introduction of social media and digital media has increased the distribution of fashion trends and the newest hair accessory goods available on the market. The public's perspective of hair accessories has evolved because to tutorials, makeover videos, and other kinds of digital media that feature celebrity connections through paid partnerships and businesses as well as the expanding number of social media influencers. The growth of the market for hair accessories will also be significantly impacted by the e-commerce sector's expansion.

Growing Demand for Organic and Natural Hair Accessories: The growing demand for organic and natural hair accessories is one of the significant trends in the global hair accessories market. Consumers are becoming increasingly conscious about the impact of products on the environment and their health, leading to a shift towards natural and eco-friendly hair accessories. The trend is expected to continue as people are now looking for products that are sustainable, cruelty-free, and free from harmful chemicals. Organic and natural hair accessories are made from natural materials such as wood, bamboo, cotton, and other plant-based materials. These materials are biodegradable, and they do not harm the environment. Besides, these products are free from synthetic chemicals such as phthalates, parabens, and sulfates that can be harmful to the body. The demand for organic and natural hair accessories is being driven by the increasing awareness about sustainability and environmental protection. Consumers are now more concerned about the impact of their purchases on the environment, and they are looking for products that are eco-friendly and sustainable. The trend is expected to continue as more people become conscious of the need to protect the environment. Companies in the hair accessories market are responding to the trend by developing organic and natural hair accessories. They are using natural and eco-friendly materials to manufacture their products, and they are also ensuring that their production processes are sustainable. Companies are also adopting sustainable packaging practices to reduce waste and promote environmental protection.

Asia Pacific dominated the global hair accessory market. Demand has been fuelled by the growing number of working women, particularly in the corporate sector and fashion business, in developing nations throughout the region like India, Indonesia, and China. According to BRINK News, there were 49.8% of working women in Asia, with a high proportion of these women living in East Asia (63.3%). Wigs serve as simpler alternatives to hair transplant operations, and the region's abundant supply is anticipated to increase product demand throughout the course of the projection period. According to a World’s Top Exports article in June 2021, Hong Kong, India, and Myanmar were responsible for more than 70% of the total global wigs’ exports.

Global Hair Accessories Market size was valued at USD 20.39 billion in 2022 and is poised to grow from USD 22.00 billion in 2023 to USD 40.42 billion by 2031, at a CAGR of 7.9% during the forecast period (2024-2031).

The Global Hair Accessories Market is increased product accessibility via all channels, both offline and online, is the primary goal of hair accessory makers. Due to the presence of numerous local and unstructured companies in different locations, the sector has moderate-to-low entry barriers. As a result of the product's specialised market, marketers concentrate on grabbing consumers' attention through various forms of advertising and promotional campaigns. 'LVMH Moët Hennessy Louis Vuitton SE', 'L'Oréal S.A.', 'Procter & Gamble Co.', 'Johnson & Johnson', 'Unilever PLC', 'Kao Corporation', 'Goody Products, Inc.', 'Conair Corporation', 'Scünci International Ltd.', 'Ficcare, Inc.', 'Lady Jayne Ltd.', 'Tasha Apparel LLC', 'ALEXANDRE DE PARIS', 'American Hair Tie Co.', 'DEXEUS LLC', 'Claire's Stores, Inc.', 'Bellefixe Paris', 'Marianna Industries, Inc.', 'WIG-O-MANIA GmbH', 'Scunci Accessories', 'In February 2024, GIMME Beauty, a health and beauty company dedicated to creating innovative hair solutions, unveiled the introduction of new products to its lineup, including the Double Claw Clip Duo available in black and tan, as well as the Large Barrel Double Claw Clip in black. ', 'In March 2024, Claire’s is set to roll out its collection of fashion accessories and related products in over 4,400 Walgreens stores across the country by the end of the month. ', 'In February 2024, Beyoncé unveiled her latest venture: a hair care line named 'Cécred'. ', 'In October 2023, Emi Jay, known for its fashion-forward hair accessories like claw clips, introduces a new addition to its product lineup: Angelstick, marking the brand's foray into haircare products.'

The hair accessories market is being driven forward by the rising awareness of the most recent hair accessory trends. The introduction of social media and digital media has increased the distribution of fashion trends and the newest hair accessory goods available on the market. The public's perspective of hair accessories has evolved because to tutorials, makeover videos, and other kinds of digital media that feature celebrity connections through paid partnerships and businesses as well as the expanding number of social media influencers. The growth of the market for hair accessories will also be significantly impacted by the e-commerce sector's expansion.

Growing Demand for Organic and Natural Hair Accessories: The growing demand for organic and natural hair accessories is one of the significant trends in the global hair accessories market. Consumers are becoming increasingly conscious about the impact of products on the environment and their health, leading to a shift towards natural and eco-friendly hair accessories. The trend is expected to continue as people are now looking for products that are sustainable, cruelty-free, and free from harmful chemicals. Organic and natural hair accessories are made from natural materials such as wood, bamboo, cotton, and other plant-based materials. These materials are biodegradable, and they do not harm the environment. Besides, these products are free from synthetic chemicals such as phthalates, parabens, and sulfates that can be harmful to the body. The demand for organic and natural hair accessories is being driven by the increasing awareness about sustainability and environmental protection. Consumers are now more concerned about the impact of their purchases on the environment, and they are looking for products that are eco-friendly and sustainable. The trend is expected to continue as more people become conscious of the need to protect the environment. Companies in the hair accessories market are responding to the trend by developing organic and natural hair accessories. They are using natural and eco-friendly materials to manufacture their products, and they are also ensuring that their production processes are sustainable. Companies are also adopting sustainable packaging practices to reduce waste and promote environmental protection.

Asia Pacific dominated the global hair accessory market. Demand has been fuelled by the growing number of working women, particularly in the corporate sector and fashion business, in developing nations throughout the region like India, Indonesia, and China. According to BRINK News, there were 49.8% of working women in Asia, with a high proportion of these women living in East Asia (63.3%). Wigs serve as simpler alternatives to hair transplant operations, and the region's abundant supply is anticipated to increase product demand throughout the course of the projection period. According to a World’s Top Exports article in June 2021, Hong Kong, India, and Myanmar were responsible for more than 70% of the total global wigs’ exports.

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Global Hair Accessories Market

Report ID: SQMIG30L2084

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