Hair Styling Tools Market Size, Share, Growth Analysis, By Product (Hair Dryer, Hair Straightener), By Distribution Channel (Hypermarkets & Supermarkets, Online), By Application, By Region - Industry Forecast 2025-2032

Hair Styling Tools Market size was valued at USD 27.47 Billion in 2023 and is poised to grow from USD 28.82 Billion in 2024 to USD 40.24 Billion by 2032, growing at a CAGR of 4.9% during the forecast period (2025-2032).

The primary reason driving the market for hair styling products is the expanding consumer behaviour around the world that involves styling hair to seem appealing. Due to their attention to looks, millennials and Generation Z are the key drivers of the market for hair styling tools. Even in the middle of the pandemic, people are focusing on self-care because they need to appear good while working digitally. The on-screen persona must be appealing. Additionally, because salons were closed during lockdowns, a large portion of the public turned to hairstyling kits to help them keep themselves groomed at home. As a result, the growth rate statistics for the market for hair styling tools may increase during the projection period.

Manufacturers of hair styling tools like straighteners, curlers, crimpers, and other tools now have a plethora of prospects because to the expanding professional salon services sector in emerging countries. According to market sales of hair styling equipment, the leading countries in the market are China, India, and Australia.

US Hair Styling Tools Market is poised to grow at a sustainable CAGR for the next forecast year.