What is the global market size of Hand Sanitizer Market?

Hand Sanitizer Market size was valued at USD 6.02 billion in 2021 and is poised to grow from USD 6.43 billion in 2022 to USD 11.62 billion by 2030, growing at a CAGR of 6.8% in the forecast period (2023-2030).

What is the key driver of Global Hand Sanitizer Market?

Another major aspect that drives the industry growth includes new product launches and innovations in existing products. Companies are constantly attempting to implement personal care product innovations in order to attract customer purchases and expand their market reach. The addition of fragrance-effective chemicals to various skincare categories is an example of innovation, as it raises customer awareness of the cleansing products' efficiency. Furthermore, the inclusion of various components such as glycerin, propylene glycol, water, and others in the development of anti-aging skin sanitizing lotions produces a major solution for skin ageing problems and propels market growth.

Hand Sanitizer Market Size, Share, Growth Analysis, By Product Type(Gel/Liquid, Spray, Foam, Sanitizing Wipes), By Distribution Channel(Hypermarkets/Supermarkets, Convenience Stores, Pharmaceutical, Drug Stores), By Product(Foaming hand sanitizers, foaming instant hand sanitizers, instant hand sanitizer gels, and spray hand sanitizers), By Region - Industry Forecast 2024-2031

Q: What is the key market trend for Global Hand Sanitizer Market?

One of the key trends in the global hand sanitizer market is the wide availability and adoption of sustainable personal hygiene products. Consumers’ shift towards personal hygiene products made of sustainable and herbal ingredients such as aloe Vera, ocimum sanctum, and others to avoid skin rashes from the alcoholic hygiene items influences the growth of the market. Furthermore, people's growing preference for organic personal care items including naturally manufactured washers and cleansers is driving up demand for skin rub accessories in the organic market. In addition, as the internet becomes more widely used around the world and the e-commerce industry evolves, small businesses will have more opportunity to expand their brand reach.

Q: Which region accounted for the largest share in Global Hand Sanitizer Market?

The Global Hand Sanitizer Market is segmented into North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. In 2021, the North American region is projected to hold the most substantial share in the market. The regional market is likely to be driven by the majority of the population in the region's growing concern for health and hygiene. The market in the region is growing due to increasing product availability and increased penetration of both online and offline channels. There is biggest penetration of several types of hand sanitizers, such as gel based, foam based, spray, and wipes, is shown in this region, which has a larger number of market players. Furthermore, the US controls the industry, with customers preferring to spend more on personal care and hygiene items.

Report ID: SQMIG30L2121 | Region: Global | Published Date: February, 2024
Pages: 242 | Tables: 95 | Figures: 76

Hand Sanitizer Market Insights

Hand Sanitizer Market size was valued at USD 6.02 billion in 2019 and is poised to grow from USD 6.43 billion in 2023 to USD 11.62 billion by 2031, growing at a CAGR of 6.8% in the forecast period (2024-2031).

Hand sanitizing products are skin care products that are designed to clean and protect the palms and fingers against disease-causing germs and viruses. People's increasing awareness of hygiene and cleaning practices is driving up demand for skin sanitization solutions all around the globe. Manufacturers are concentrating their efforts on introducing newer beneficial substances into disinfection solutions, such as Aloe Vera, Tea oil, and others, in order to give more protective hygiene solutions. In order to attract customers, corporations focus on inventing several types of skin washes, such as foam, gel, liquid, and sprays. Merger and acquisition strategies as well as television and online marketing strategies, are used by prominent companies associated with skin cleansing accessories, such as Unilever and P&G, for brand building and business expansion; which encourages the growth of the market during the forecast period.

US Hand Sanitizer Market is poised to grow at a sustainable CAGR for the next forecast year.

Hand Sanitizer Market Report Snapshots

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The market is fragmented in nature. The prominent players operating in the market are constantly adopting various growth strategies in order to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive market. The key market players are also constantly focused on R&D in order to supply industries with the most efficient and cost-effective solutions. 'Reckitt Benckiser Group Plc', 'Unilever Plc', 'Best Sanitizer Inc', 'The Procter & Gamble Company', '3M Company', 'GOJO Industries, Inc.', 'Vi-Jon, Inc.', 'Henkel AG & Co. KGaA', 'SC Johnson & Son Inc.', 'Chattem Inc.', 'PDI Inc.', 'Deb Group Ltd.', 'Ecolab Inc.', 'Kutol Products Company Inc.', 'Purell (GOJO Industries, Inc.)', 'The Himalaya Drug Company', 'The Clorox Company', 'The Dow Chemical Company', 'Givaudan SA', 'Kimberly-Clark Corporation'

The key factor that drives the industry growth includes governmental support in promotion of hygiene products. Various government programs promoting personal hygiene and cleanliness are assisting in the growth of the market. For example, in May 2021, the World Health Organization (WHO) launched a campaign called "Seconds Save Lives, Clean Your Hands!" to raise public awareness about hand cleanliness. Furthermore, rising doctor and health association advice for maintaining clean and healthy hygiene practices are raising personal care awareness and impacting demand for skin washing products. infrastructural facilities include schools and colleges, hospitals, hotels and restaurants, and residential facilities have grown. Retail outlets, shopping malls, and specialized stores are expanding their infrastructure, which will help to alleviate the supply of personal care items and fuel market growth. In addition, as consumers' preferences for scented beauty and personal care products grow, demand for aromatic hand cleansers further contributes to the market growth.

One of the key trends in the hand sanitizer market is the wide availability and adoption of sustainable personal hygiene products. Consumers’ shift towards personal hygiene products made of sustainable and herbal ingredients such as aloe Vera, ocimum sanctum, and others to avoid skin rashes from the alcoholic hygiene items influences the growth of the market. Furthermore, people's growing preference for organic personal care items including naturally manufactured washers and cleansers is driving up demand for skin rub accessories in the organic market. In addition, as the internet becomes more widely used around the world and the e-commerce industry evolves, small businesses will have more opportunity to expand their brand reach.

The Hand Sanitizer Market is segmented into North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. In 2021, the North American region is projected to hold the most substantial share in the market. The regional market is likely to be driven by the majority of the population in the region's growing concern for health and hygiene. The market in the region is growing due to increasing product availability and increased penetration of both online and offline channels. There is biggest penetration of several types of hand sanitizers, such as gel based, foam based, spray, and wipes, is shown in this region, which has a larger number of market players. Furthermore, the US controls the industry, with customers preferring to spend more on personal care and hygiene items.

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Hand Sanitizer Market Insights

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