USD 395.51 million
Hookah Tobacco Market Size, Share, Growth Analysis, By Flavor(Fruits, Mint, Chocolate, and Others), By Age group(Below 18 Years, 18 to 30 Years, 30 to 50 years, and Above 50 years), By Distribution Channel(Bars and Cafes, Specialty Stores, Online, and Others), By Region(Asia Pacific, Europe, North America, Middle East & Africa), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG30J2019 |
Region:
Global |
Published Date: July, 2024
Pages:
198
|Tables:
122
|Figures:
79
Hookah Tobacco Market Insights
Hookah Tobacco Market size was valued at USD 421.22 Million in 2023 and is poised to grow from USD 448.6 Million in 2024 to USD 742.42 Million by 2032, growing at a CAGR of 6.50% during the forecast period (2025-2032).
Growing hectic and stressful lifestyles have resulted in an increase in the number of both male and female smokers. People between the age of 18 and 30 fall under the category of the largest number of hookah tobacco users. Most of the time it is peer pressure that people adopt such habits, ultimately creating revenue generation opportunities for this market in the coming years.
North America holds the maximum share in the market due to an increase in percentage of female smokers. It also has the largest number of hookah manufacturers in the world.
Major players are investing heavily on R&D to introduce new products such as herbal tobacco into the market. Herbal tobacco is gaining popularity as the traditional tobacco causes lots of health issues. However, it can also be a restraining factor challenging growth of the hookah tobacco market.
US Hookah Tobacco Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Mint
Fastest Growth
Growth Rate
6.50% CAGR
Global Hookah Tobacco Market 2022-2030 ($ Bn)
Country Share for North America Region- 2022 (%)
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Hookah Tobacco Market Segmental Analysis
On the basis of flavor, the global hookah tobacco market is segmented into fruits, mint, chocolate, and others. On the basis of age group, Hookah Tobacco Market is segmented into Below 18 Years, 18 to 30 Years, 30 to 50 years, and Above 50 years. On the basis of distribution channel, Hookah Tobacco Market is segmented into bars and cafes, specialty stores, online, and others. On the basis of region, the Hookah Tobacco Market for hookah tobacco is segmented into Asia Pacific, Europe, North America, Middle East & Africa, and Latin America
Hookah Tobacco Market Analysis by Flavor
Based on classification by flavor, the mint segment holds the largest market share and is also expected to continue so in the forecast period. Most consumers prefer mint flavor in their tobacco due to its refreshing taste and cooling effect after consumption. Mint flavor contains methanol which interacts with receptors inside the mouth to produce a cold sensation. Growing stress due to hectic work has also been attributed to the usage of mint flavored hookah, thereby supporting its growth.
Hookah Tobacco Market Analysis by Age group
By age group, customers between the age group 18 and 30 have the largest market share due to the large number of smoking population. It is also due to social acceptability of hookah tobacco usage among college and university students which has escalated the incidents of peer influence on hookah initiation and use. According to a survey it is found that hookah tobacco is as addictive as cigarettes among youths. The curiosity among the younger generation to try new things is driving the market growth.
Global Hookah Tobacco Market By Flavor 2022 (%)
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Hookah Tobacco Market Regional Insights
North America holds the largest share across the globe and is expected to increase sales rate in coming years. Most of the products in this region are sold in bars and cafes. The USA holds the highest share in the region due to the existence of numerous hookah tobacco producers in the country. According to a report there is an increase of 20% of female smokers in the region.
The Asia-Pacific region is expected to increase in the coming years at a healthy rate. It is due to the increase in disposable income and higher involvement in leisure activities due to rapid urbanization and increase in workloads among individuals.
Global Hookah Tobacco Market By Geography, 2022-2030
- Largest
- Fastest
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Hookah Tobacco Market Dynamics
Hookah Tobacco Market Driver
Growing Hectic and Stress Working Environment
- Nowadays people are experiencing high pressure at their office. The stress level of the people is projected to increase with time. The consumption of hookah tobacco gives an energizing and relaxing effect to beat the stress. Hookah tobacco contains nicotine which creates an immediate sense of relaxation in the human body. Nicotine stimulates the release of chemical dopamine in the brain. Dopamine is involved in triggering positive feelings.
Hookah Tobacco Market Restraint
Increased Awareness for Health Risk Associated with Tobacco
- There is an increasing awareness among people about health related risks due to the consumption of tobacco. The cases related to health such as coronary heart failures, oral and lung cancer are also increasing due to the ill effects of smoking tobacco. Many developed nations are putting stringent regulation on tobacco products due to its negative health consequences. China has implemented rules such as a ban on smoking in public places which can hamper the growth of the market.
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Hookah Tobacco Market Competitive Landscape
Global hookah tobacco market is highly competitive due to the presence of a large number of local manufacturers across the globe. Large manufacturers are focusing on new product launches and partnerships with restaurants to secure their market share in this highly competitive market..
Hookah Tobacco Market Top Company Profiles
- Al Fakher
- Starbuzz
- Fantasia
- Social Smoke
- Alchemist Tobacco
- Haze Tobacco
- Fumari
- Tangiers Tobacco
- Trifecta Tobacco
- Ugly Hookah Tobacco
- Nakhla
- Hookafina
- Adalya
- Black Lava
- Nirvana Super Shisha
- Al Waha
- Mazaya Tobacco
- Al Rayan
- Al Sultan
- Al Tawareg
Hookah Tobacco Market Recent Developments
- In October 2022, NFL Biosciences partnered with Themis Medicare for the development of NFL-101 in India. It is a clinically developed, botanical drug that contains an insignificant amount of nicotine and is composed of well characterized, natural tobacco leaf proteins.
- In April 2022, Al Fakher partnered with Dubai Duty Free to launch the Double Kick range.
Hookah Tobacco Key Market Trends
- Growth of Herbal tobacco: The adverse effect is limiting the growth of the market due to which there is a growing demand for several low risk tobacco products. Key manufacturers are investing heavily to launch low risk tobacco flavors and quality products to gain a competitive edge in the global market competition. Herbal tobacco is gaining popularity due to less side-effects as compared to the traditional ones.
Hookah Tobacco Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyzes the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our global hookah tobacco market analysis, flavor-infused hookah tobacco is gaining popularity among the millennial population. The circulation of hookah tobacco through restaurants and cafes is developing a new culture among the younger generation. Leading manufacturers are focusing on launching new flavors to secure their market share. Rising cases of different types of diseases like cancer, heart diseases and lung cancer due to smoking tobacco will hamper the growth of the market.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 421.22 Million |
| Market size value in 2032 | USD 742.42 Million |
| Growth Rate | 6.50% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Million |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
Hookah Tobacco Market Recent Developments
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Hookah Tobacco Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Hookah Tobacco Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Hookah Tobacco Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Hookah Tobacco Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Hookah Tobacco Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Hookah Tobacco Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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