The key players operating in the Ice Hockey Equipment Market are . Ice hockey is a collision sport and major injuries occur due to contact with other players, sticks, the puck, and boards. Other serious injuries like concussions, broken teeth, and spinal cord injuries are also witnessed in this sport. According to the British Columbia Injury Research and Prevention Unit, Ice Hockey has been ranked third in emergency room visits and about 15% of injuries are head concussions. Such surveys are influencing manufacturers to invest in product innovation to provide maximum safety to the players. This is expected to fuel the product demand from 2019 to 2025., Ice hockey sticks is another prominent segment anticipated to witness significant growth in the forecast period. Shelf life of the sticks is the major factor driving the consumption of this product. On average, a novice hockey player changes his hockey stick at least twice a year even if he does not play regularly. Durability of hockey sticks depends on factors such as the raw material used to construct the stick, the playing position in the team, and frequency of play. Increased frequency of play reduces the stiffness of the stick due to which an upgrade is recommended. These factors are expected to fuel the segment growth during the projected period., Distribution Channel Insights, Offline distribution of ice hockey equipment occupied 86.6% share of the revenue in 2018. Major reason for sales via offline channel is the presence of retail outlets of manufacturers across the world. High visibility of sports specialty stores is another factor driving the sales through offline channel. In addition, players require hockey equipment of the correct size and fit to ensure comfort during the play., Moreover, sizing guides have been provided by USA Hockey to help the players choose their equipment. For instance, USA hockey has mentioned that a hockey stick is supposed to measure 63 inches from heel to the end of the shaft. In case of equipment violation, the player or goalkeeper can attract a minor penalty. Hence, players tend to personally visit the offline stores to buy equipment., Moreover, various training camps that have their own ice arenas for training and organizing championships drive the offline sales of ice hockey equipment. This segment is expected to maintain its lead owing to increasing market penetration in countries like Japan, Korea, Australia, and South Africa, which are witnessing an increase in the number of hocKEY PLAYERS., Online sales of ice hockey equipment are expected to expand at a CAGR of 4.2% from 2019 to 2025. manufacturers are launching their own websites to introduce product launches and display their product portfolio. Due to the increased penetration of internet services all over the world, companies are focusing on leveraging digital technology to expand their customer base. Moreover, due to increase in consumption of mobiles and tablets, many sports manufactures are launching their apps to promote online sales., Other factors contributing to the segment growth are reviews and blogs about the products on various e-commerce websites by consumers who have completed the purchase. This feature is beneficial to both the consumer and product manufacturers. Moreover, online channels do not require heavy investment as the need to maintain an inventory is eliminated. This is expected to fuel investment in digital marketing by companies to drive online sales during the forecast period., Regional Insights, In terms of revenue, the market in North America accounted for a share of 67.2% in 2018. Majority of the sales were driven by Canada owing to ice hockey being the national sport in the country. U.S. is another important nation witnessing a rise in participation rate due to increase in U.S. based championships and tournaments for kids and young adults under 19-8 years of age., Rest of the world including Asia Pacific and Middle East countries are anticipated to witness substantial growth during the forecast period. Increase in availability of synthetic ice rinks, along with rising interest in sports, is expected to positively influence market demand in this region. The Commonwealth of Independent States is expected to expand at a CAGR of 4.4% over the forecast period. Russia dominated the regional market with an 89.5% share in 2018. Increasing participation from countries like Kazakhstan and Belarus is anticipated to fuel market growth in this region., KEY MARKET SEGMENTS, By Product Type , Protective Wear, Sticks, Skates, Other, By Distribution Channel , Online, Offline, By Region, North America, Europe, Asia Pacific, Latin America, MEA, KEY PLAYERS , Peak Achievement Athletics Inc. (Bauer), Birch Hill Equity Partners (CCM), Canadian Tire Corp. (SherWood), New Balance (Warrior), Grafskates AG, Vaughn Hockey, Jofa.
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