USD 4.6 billion
Invisible Orthodontics Market Size, Share, Growth Analysis, By Product(Clear Aligners, Ceramic Braces, Lingual Braces), By Age(Teens, Adults), By End-use(Hospitals, Stand Alone Practices, Group Practices, Others), By Dentist Type(General Dentists, Orthodontists), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG35A2504 |
Region:
Global |
Published Date: October, 2024
Pages:
157
|Tables:
61
|Figures:
75
Invisible Orthodontics Market Insights
Invisible Orthodontics Market size was valued at USD 7.59 Billion in 2023 and is poised to grow from USD 9.76 Billion in 2024 to USD 72.99 Billion by 2032, growing at a CAGR of 28.60% during the forecast period (2025-2032).
The main driving factors in the recent remarkable growth of the global invisible orthodontics industry have mainly been the ever-escalating demand for esthetically acceptable dental procedures and technological advancements in orthodontic devices. As conventional braces are largely considered unattractive, they are often seen as an unappealing option, regardless of how effective they might be. On the other hand, those who consider a more cosmetically appealing approach to aligning their teeth may find that invisible orthodontic treatments, such as clear and transparent aligners, offer a discreet alternative. These are highly popular solutions as they provide detached and painless alternatives to the patient. The occurrence of malocclusion and other dental misalignments also has contributed a lot to the invisible orthodontics market growth. Rising oral health awareness is an imperative driver for the market. People have become increasingly conscious of their appearance and general oral health, and the requirements for orthodontic treatments that are minimally apparent yet effective are growing in number. Advancements in orthodontic technology, such as 3D scanning and personalized aligners, also have played a large role in the advancement of invisible orthodontics, which allows for increased comfort and accuracy in treatments. Growing use of invisible orthodontic procedures by those wishing to correct their teeth without the use of traditional metal braces has further driven the industry. In the coming years, market growth is predicted to also be driven by a combination of shifting patient preference and technological innovation in the case of invisible orthodontics.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
adults
Fastest Growth
adults
Growth Rate
22.6% CAGR
Global Invisible Orthodontics Market ($ Bn)
Country Share for North America (%)
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Invisible Orthodontics Market Segmental Analysis
Global Invisible Orthodontics Market is segmented by Product, Age, End-use, Dentist Type, and region. Based on Product, the market is segmented into Clear Aligners, Ceramic Braces, Lingual Braces. Based on Age, the market is segmented into Teens, Adults. Based on End-use, the market is segmented into Hospitals, Stand Alone Practices, Group Practices, and Others. Based on Dentist Type, the market is segmented into General Dentists, and Orthodontists. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Analysis by Product
Based on the 2023 invisible orthodontics market forecast, the clear aligners segment accounted for the highest revenue share of 84.1%. Clear aligners have gained popularity because of the increased use of telemedicine and tele dentistry. In addition, a rise in public awareness of the existence of invisible orthodontics accelerates market growth. As the effectiveness of treatment with clear aligners increases, it is predicted that this would expand the segment. According to the Parkwood Dental study, Invisalign has a very high success rate. The overall success rate for Invisalign is about 96%. Market growth is driven by large companies' increasing adoption of organic or inorganic strategies. Angel Aligner launched its transparent, customized aligners and aligner technology in the United States in July 2023.
As per the invisible orthodontics market analysis, the ceramic braces segment is predicted to grow at a substantial rate. Among the most important factors driving demand for ceramic braces is the increasing importance of aesthetics to orthodontic therapy. Teenagers and adults increasingly seek orthodontic treatments that can naturally enhance their looks and at the same time deal with misalignments of their teeth successfully. A discreet alternative to traditional metal braces, ceramic braces consist of brackets and wires that mimic the color of the patient's teeth. To sustain the growing demand for ceramic braces, major players are adopting several strategies. For ceramic AM dental braces, LightForce Orthodontics raised USD 80 million in Series D funding in August 2023.
Analysis By Age
The adults category, in 2023 accounted for the largest share of the revenue, in the global invisible orthodontics market. With more people adopting orthodontic treatments, there is an increasing demand for equipment that looks good and does its work well. For adults seeking a subtle alternative to conventional braces, CAT has become a popular choice because it is discrete and removable. For several malocclusion conditions, CAT is an adaptable mode of treatment that offers several applications and variations in alternatives. According to an article in Smile Doctors, approximately 27% of American and Canadian adults wear braces, and this trend itself emphasizes that out of four adults in a room, at least one is predicted to wear braces. This trend towards adult orthodontics is anticipated to continue driving the expansion of the market.
Over the forecast period, the teens segment is anticipated to register the fastest growth. The popularity of ceramic, lingual braces, and clear aligners is driven by their discretion and the comfort as well as control they provide for conscious teenagers looking to avoid traditional treatments such as metal braces. Eighty percent of teens in the US are now undergoing orthodontic care, says Becher & Gil Orthodontics. In its latest innovation-the advancement of the lower jaw, with the introduction of Invisalign Teen with Mandibular Advancement-hampered the ability of dentists to treat Class II dental problems found in teenagers. Orthodontists can then create trays from the 3D images based on their estimations of where the teeth are located.
Global Invisible Orthodontics Market By Age
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Invisible Orthodontics Market Regional Insights
In 2023, the market share in North America was 54.5%, leading the industry. The factors that are expected to spur growth include high personal disposable income and health expenditures, availability of certified professionals, a well-established healthcare infrastructure, ease of access to aesthetic services, high acceptance of aesthetic treatments, and rise in aesthetic consciousness. According to Align Technology, North American orthodontists have seen an increase in cases from 67.3 cases per doctor in 2020 to 89.2 cases per doctor in 2022. Meanwhile, the use by general practitioners has experienced an increase from 9.6 cases per doctor in 2020 to 13.9 cases per doctor in 2022. In other words, invisible orthodontics are becoming part of both general dental as well as orthodontic services.
However, the market is expected to surge highly in Asia Pacific. Growth opportunities arise through the increasing number of patients and the growing presence of well-known healthcare providers in rapidly emerging countries like China and India. According to an article published in Express Healthcare, the desire of Indians to appear young, attractive, and modern has led to the increase in cosmetic treatments. The upsurge in demand for these treatments reflects the increasing use of cosmetic operations, previously popularly assumed to be exclusive for celebrities. These considerations attracted domestic and international businesses to participate in the sector.
Global Invisible Orthodontics Market By Geography
- Largest
- Fastest
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Invisible Orthodontics Market Dynamics
Invisible Orthodontics Market Drivers
Increased Demand for Aesthetically Appealing Tooth Therapy
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Greater awareness of one's looks has made people want smoother, more aesthetic dental treatment. Clear orthodontic aligners have become the favored alternative to conventional braces mainly because they are transparent and virtually invisible, primarily among adults. Invisible orthodontics are generating market potential as the consumer is demanding aesthetic treatments for orthodontic therapy.
Advancements in Treatment Technologies
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Orthodontic treatment has dramatically changed because of technological innovations, including scanning using digital technology, 3D imaging, and artificial intelligence. These technologies have ensured precise, comfortable, and effective decisions. Though the outcomes of planning in AI are higher in precision, the adjusted output from the digital impression enhances the effectiveness of the treatment. With improved patient satisfaction, and along with this technological advancement, the demand for invisible orthodontics is what's driving it.
Invisible Orthodontics Market Restraints
High Costs of Treatment
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One of the major hurdles for many patients seeking invisible orthodontic options is the high cost of treatment, particularly with clear aligners. On the other hand, clear aligners are also more expensive when compared to traditional braces that restrain accessibility to a broader population. Such a cost-based barrier would convince a few patients to not try these cosmetic alternatives, which in turn might hinder the overall industry growth.
Longer Treatment Time
-
Clear aligners are a discreet and pleasant alternative to conventional braces, although sometimes longer to achieve the desired effects. Since conventional braces usually have faster results, many patients will opt for them if they seek faster results. Such patients will be discouraged by this longer aligner therapy period, especially those who seek speed and instant results.
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Invisible Orthodontics Market Competitive Landscape
Leaders of the market, which consist of major companies dominating the industry with a variety of products and services, include SmileDirectClub, 3M, and Align Technology (Invisalign). New entrants emphasize at-home therapy models, tailored treatment options, and affordable solutions. Innovations are emerging from the hands of leading companies with the use of digital technology to expand market share and enhance consumer satisfaction.
Top Player’s Company Profiles
- Angel Aligner (China)
- SmarTee (China)
- Dentsply Sirona (US)
- Institut Straumann AG (Switzerland)
- SCHEU DENTAL GmbH (Germany)
- Ormco Corporation (Envista) (US)
- Henry Schein, Inc. (US)
- SmileDirectClub (US)
- Align Technology, Inc. (US)
- TP Orthodontics, Inc. (US)
- K Line Europe GmBH (Germany)
- 3M (US)
- ClearPath Healthcare Services Pvt Ltd (India)
- DB Orthodontics, Inc. (UK)
- G&H Orthodontics (US)
- Orthodontics SDC (US)
- Candid Co. (US)
- Byte, Inc. (US)
- ClearCorrect (US)
- Invisalign (Align Technology, Inc.) (US)
- Kool Smiles (US)
Recent Developments
- SmileDirectClub launched the newest premium aligner treatment brand, CarePlus, in February 2023. The platform enables customers to initiate and manage aligner care online or in-person.
- Henry Schein, Inc. successfully acquired majority ownership of Biotech dentistry, a company that produces digital dentistry software, dental implants, and clear aligners, in April 2023.
- Align Technology publicly released the newest version of its iTero-exocad Connector in October 2022. It enables NIRI pictures and the iTero intraoral camera to be completely integrated into the exocad DentalCAD 3.1 Rijeka software.
Invisible Orthodontics Key Market Trends
- Growing Use of Options for At-Home Treatment: Patients looking for rapid, affordable orthodontic treatments are eager to embrace the growing trend of at-home orthodontic treatments, including DIY aligner systems and tele dentistry consultations. These technologies reduce total costs and provide patients with a more accessible and flexible treatment option by allowing them to receive treatment without having to make regular in-office appointments. This tendency is expected to play a significant role in market expansion for invisible orthodontics.
- Growing Adoption of Tailored Treatment Programs: Modern technology has actually made possible state-of-the-art orthodontic treatments in a way increasingly personalized even in the digital arena. Presently, treatment planning can be much more customized and thus rapid and efficient through individualized scanning and artificial intelligent algorithms according to patient-specific dental anatomy. This trend increases the demand for invisible orthodontic treatments, thus also fueling advancements in treatment results and patient satisfaction.
Invisible Orthodontics Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the growing demand for aesthetically oriented and invisible dental treatments is driving the rapid growth of the invisible orthodontics industry. Adult consumers, and those who prefer less visible orthodontic treatments, favor the almost unobtrusive and "clear" aligners as a more attractive alternative to traditional metal orthodontics. Technological breakthroughs such as 3D scanning, digital impressions, and AI-driven treatment planning have greatly improved the precision, comfort, and efficacy of these treatments. The rising trend toward at-home treatment choices and towards individualized, patient-specific regimens is driving future development, even while higher cost and longer treatment durations may be obstacles for some. Invisible orthodontics market will continue to grow further with the advancement of digital technologies that have more affordable and efficient options.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 5.9 billion |
| Market size value in 2031 | USD 56.76 billion |
| Growth Rate | 28.60% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Invisible Orthodontics Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Invisible Orthodontics Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Invisible Orthodontics Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Invisible Orthodontics Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Invisible Orthodontics Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Invisible Orthodontics Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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