Kefir Market Size, Share, Growth Analysis, By Distribution Channel(Online, and Offline), By Product(Animal-based, and Plant-based), By Region - Industry Forecast 2024-2031

Global Kefir Market size was valued at USD 1480 million in 2022 and is poised to grow from USD 1565.84 million in 2023 to USD 2458.29 million by 2031, at a CAGR of 5.8% during the forecast period (2024-2031).

The driving factors in the kefir market is the increasing awareness and preference for probiotic-rich foods and beverages among consumers. Probiotics are beneficial bacteria that support gut health and overall well-being. Challenges in the kefir market include competition from other fermented and probiotic products, as well as the need for consistent quality control and product innovation to meet consumer preferences. Market players need to continuously develop new flavors, formulations, and packaging to attract and retain consumers in this competitive landscape.

The global Kefir market represents the industry involved in the production and distribution of kefir, a fermented milk beverage known for its probiotic properties and health benefits. Kefir is made by fermenting milk with kefir grains, which contain a combination of bacteria and yeast cultures. It is known for its creamy texture, tangy flavor, and numerous health benefits, including improved digestion and immune system support. The purpose of the kefir market is to meet the growing consumer demand for healthy and functional food and beverage products.

The global kefir market serves the purpose of meeting consumer demand for healthy and probiotic-rich food and beverages. The driving factors include the increasing awareness of probiotics and their benefits. However, challenges such as limited availability of kefir grains and the need for quality control and innovation exist. The market presents opportunities for growth through product diversification and addressing emerging consumer trends.

US Kefir Market is poised to grow at sustainable CAGR for the next forecast year.