Report ID: SQMIG30K2037
Report ID:
SQMIG30K2037 |
Region:
Global |
Published Date: April, 2024
Pages:
198
|
Tables:
127 |
Figures:
77
The global knives market is highly competitive, with numerous players vying for market share. Some of the key players in the market include Zwilling J.A. Henckels, Wüsthof, Victorinox, and Global Knives. These companies have a strong brand presence and are known for their high-quality products, which has helped them to establish a loyal customer base.
In addition to these established players, there are several smaller manufacturers and emerging players in the market who are seeking to capture market share by offering innovative products at competitive prices. These companies are leveraging end use and social media platforms to reach a wider audience and increase their visibility in the market. Another trend in the competitive landscape is the rise of private label knives. Retailers and supermarkets are launching their own private label knives to cater to price-sensitive consumers. These knives are often produced by third-party manufacturers and sold under the retailer's brand name. The growing popularity of private label knives is posing a challenge to established players in the market, who are struggling to compete on price. One example of a retailer that has launched its own private label knives is Walmart. The company has introduced a line of kitchen knives under its Mainstays brand, which are sold at a lower price point than comparable knives from established manufacturers. These knives are manufactured by a third-party manufacturer, but are sold under the Mainstays brand name.
Knife Market Top Player’s Company Profiles
Knife Market
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Report ID: SQMIG30K2037