Konjac Market Size, Share, Growth Analysis, By Type(Konjac powder, Konjac noodles, Konjac jelly, and Konjac supplements), By Region - Industry Forecast 2025-2032


Report ID: SQMIG30C2134 | Region: Global | Published Date: February, 2024
Pages: 157 |Tables: 37 |Figures: 74

Konjac Market Insights

Konjac Market size was valued at USD 0 Billion in 2023 and is poised to grow from USD 0 Billion in 2024 to USD 0 Billion by 2032, growing at a CAGR of 10.5% during the forecast period (2025-2032).

The global Konjac market is experiencing significant growth due to various factors. The market is driven by the rising consumer demand for natural and healthy food ingredients.

Konjac, with its low-calorie and gluten-free properties, is gaining popularity as a dietary supplement and an ingredient in various food products. Additionally, the increasing awareness about the health benefits of Konjac, such as its ability to aid in weight loss and regulate blood sugar levels, is driving its market growth.

The market is also witnessing growth in the beauty and skincare sector, where Konjac is used in the production of natural and eco-friendly skincare products. Overall, the global Konjac market is poised for expansion as consumers seek healthier alternatives and the demand for natural ingredients continues to rise.

US Konjac Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 3.20 billion

Largest Segment

Konjac powder

Fastest Growth

Konjac powder

Growth Rate

10.5% CAGR

Global Konjac Market ($ Bn)
Country Share for Asia Pacific Region (%)

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Konjac Market Segmental Analysis

The global konjac market is segmented by type, application, and region. Based on type, the market can be segmented into konjac powder, konjac noodles, konjac jelly, and konjac supplements. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Konjac Market Analysis by Type

Among these types, the dominant sub-segment is konjac powder. Konjac powder is widely used in the food and beverage industry as a thickening agent, stabilizer, and gelling agent. It is also used in the production of skincare and cosmetic products due to its moisturizing and soothing properties.

The fastest growing sub-segment in the Konjac market is konjac noodles. Konjac noodles are gaining popularity as a low-calorie, gluten-free alternative to traditional wheat-based noodles. They are widely used in various Asian cuisines and are favored by health-conscious consumers looking for healthier food options.

Global Konjac Market By Type

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Konjac Market Regional Insights

One dominant region in the global konjac market is Asia-Pacific. This region has a long history of Konjac cultivation and consumption, particularly in countries like China, Japan, and South Korea. Asia-Pacific accounts for a significant share of the global konjac market due to its traditional use of Konjac in various food products, such as noodles, snacks, and dietary supplements. The region benefits from the availability of abundant Konjac resources and a strong cultural preference for natural and healthy ingredients.

One of the fastest-growing regions in the global konjac market is North America. The demand for Konjac in North America is driven by the increasing consumer interest in plant-based and gluten-free products. The region is witnessing a rise in the adoption of healthy eating habits and a growing awareness of the health benefits offered by konjac. As a result, food manufacturers are introducing Konjac-based products, such as alternative pasta and rice, to cater to the changing dietary preferences of consumers. The market growth in North America is also supported by the expanding distribution channels and the promotion of konjac as a sustainable and eco-friendly ingredient.

Global Konjac Market By Geography
  • Largest
  • Fastest

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Konjac Market Dynamics

Konjac Market Drivers

Growing Consumer Demand For Healthy And Natural Food Products

  • One driver of the market is the growing consumer demand for healthy and natural food products. Konjac is recognized for its low-calorie, high-fiber, and glucomannan-rich composition, making it popular among health-conscious individuals. The increasing awareness of Konjac's potential health benefits, such as weight management, blood sugar control, and improved digestion, is driving the market growth. Moreover, Konjac's versatility as a functional ingredient in various food applications, including noodles, snacks, and dietary supplements, further contributes to its market demand.

Konjac Market Restraints

Limited Availability And Sourcing Challenges

  • On the other hand, a restraint in the market is the limited availability and sourcing challenges. Konjac is predominantly cultivated in certain regions, primarily in Asia, which can result in supply chain limitations and increased transportation costs for international markets. Moreover, weather conditions and natural disasters can impact the Konjac harvest, leading to fluctuations in supply. The sourcing challenges and limited availability of Konjac may pose difficulties for manufacturers in meeting the growing demand, potentially affecting the market growth.

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Konjac Market Competitive Landscape

The global konjac market is characterized by a mix of established companies and emerging players. Market participants are focusing on research and development activities to enhance the efficiency and performance of konjacs. Additionally, strategic collaborations, partnerships, and mergers and acquisitions are prevalent strategies adopted by companies to expand their market presence. The competitive environment is further influenced by factors such as technological advancements, government regulations, and the ability to provide cost-effective and sustainable solutions.

Konjac Market Top Player’s Company Profiles

  • Amorphophallus Konjac Co., Ltd. (China)
  • Koyo Chemical Co., Ltd. (Japan)
  • Hubei Yizhi Konjac Biotechnology Co., Ltd. (China)
  • Jangsu Maotai Konjac Biotechnology Co., Ltd. (China)
  • Fujian Longyan Zhuoyue Konjac Biotechnology Co., Ltd. (China)
  • Shanghai Brilliant Gum Co., Ltd. (China)
  • Taian Aoyou Konjac Biotech Co., Ltd. (China)
  • Shandong Jinruida Biotechnology Co., Ltd. (China)
  • Thailand Konjac International Co., Ltd. (Thailand)
  • B&G Foods, Inc. (United States)
  • DowDuPont Inc. (United States)
  • The Konjac Sponge Company (United Kingdom)
  • The Mushroom Company (United States)
  • Shaanxi Fuheng (FH) Biotechnology Co., Ltd. (China)
  • NOW Foods (United States)
  • KONNYAKU PARK Inc. (Japan)
  • Tianjin Konjac Biotechnology Co., Ltd. (China)

Konjac Market Recent Developments

  • In January 2023, Konjac Innovations Inc. introduced a new line of konjac-based vegan meat alternatives, catering to the growing demand for plant-based protein options. The innovative products offer a healthy and sustainable alternative to traditional meat products, further expanding the konjac market's reach in the plant-based food industry.
  • In March 2023, Konjac Beauty Co. launched a new line of konjac-infused skincare products. The products, including cleansers, masks, and moisturizers, harness the natural benefits of konjac to provide gentle exfoliation, deep hydration, and improved skin texture. The introduction of these skincare products aims to tap into the rising consumer preference for natural and organic skincare solutions.
  • In May 2023, Konjac World Ltd. collaborated with a renowned chef to develop a series of konjac-based gourmet recipes. These innovative culinary creations showcase the versatility of konjac as a healthy and low-calorie ingredient. The partnership aims to promote konjac as a culinary delight and increase its adoption in the culinary industry.

Konjac Key Market Trends

  • One key market trend in the global konjac market is the growing demand for natural and healthy food ingredients. Consumers are increasingly seeking out plant-based and clean label products, and konjac fits this trend perfectly. Konjac is a natural fiber-rich ingredient that offers various health benefits, including promoting weight loss, improving digestion, and supporting blood sugar management. As consumers become more health-conscious and conscious of their dietary choices, the demand for konjac-based products such as noodles, snacks, and dietary supplements is expected to continue to rise. The market trend reflects the shift towards a healthier and more sustainable lifestyle, driving the growth of the global konjac market.

Konjac Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

The global konjac market is experiencing significant growth due to increasing consumer demand for natural and healthy food ingredients. Konjac, a natural fiber-rich ingredient, is gaining popularity for its various health benefits, including weight loss and digestive health. The market is driven by the rising trend of plant-based and clean label products, as well as the growing awareness of the health benefits associated with konjac consumption. The market is witnessing a wide range of konjac-based products such as noodles, snacks, and dietary supplements. With the increasing focus on health and wellness, the global Konjac market is expected to continue its upward trajectory in the coming years.

Report Metric Details
Market size value in 2023 USD 3.20 billion
Market size value in 2031 USD 7.86 billion
Growth Rate 10.5%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Type
    • Konjac powder, Konjac noodles, Konjac jelly, and Konjac supplements
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Amorphophallus Konjac Co., Ltd. (China)
  • Koyo Chemical Co., Ltd. (Japan)
  • Hubei Yizhi Konjac Biotechnology Co., Ltd. (China)
  • Jangsu Maotai Konjac Biotechnology Co., Ltd. (China)
  • Fujian Longyan Zhuoyue Konjac Biotechnology Co., Ltd. (China)
  • Shanghai Brilliant Gum Co., Ltd. (China)
  • Taian Aoyou Konjac Biotech Co., Ltd. (China)
  • Shandong Jinruida Biotechnology Co., Ltd. (China)
  • Thailand Konjac International Co., Ltd. (Thailand)
  • B&G Foods, Inc. (United States)
  • DowDuPont Inc. (United States)
  • The Konjac Sponge Company (United Kingdom)
  • The Mushroom Company (United States)
  • Shaanxi Fuheng (FH) Biotechnology Co., Ltd. (China)
  • NOW Foods (United States)
  • KONNYAKU PARK Inc. (Japan)
  • Tianjin Konjac Biotechnology Co., Ltd. (China)
Customization scope

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Konjac Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Konjac Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Konjac Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Konjac Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Konjac Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Konjac Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Konjac Market size was valued at USD 3.20 billion in 2021 and is poised to grow from USD 3.90 billion in 2022 to USD 7.86 billion by 2030, growing at a CAGR of 10.5% in the forecast period (2023-2030).

The konjac market is characterized by a mix of established companies and emerging players. Market participants are focusing on research and development activities to enhance the efficiency and performance of konjacs. Additionally, strategic collaborations, partnerships, and mergers and acquisitions are prevalent strategies adopted by companies to expand their market presence. The competitive environment is further influenced by factors such as technological advancements, government regulations, and the ability to provide cost-effective and sustainable solutions. 'Amorphophallus Konjac Co., Ltd. (China)', 'Maruzen Pharmaceuticals Co., Ltd. (Japan)', 'Koyo Chemical Co., Ltd. (Japan)', 'Matsutani Chemical Industry Co., Ltd. (Japan)', 'Hubei Yizhi Konjac Biotechnology Co., Ltd. (China)', 'Jangsu Maotai Konjac Biotechnology Co., Ltd. (China)', 'Fujian Longyan Zhuoyue Konjac Biotechnology Co., Ltd. (China)', 'Beijing Jintai Konjac Biotechnology Co., Ltd. (China)', 'Shanghai Brilliant Gum Co., Ltd. (China)', 'Taian Aoyou Konjac Biotech Co., Ltd. (China)', 'Shandong Jinruida Biotechnology Co., Ltd. (China)', 'Thailand Konjac International Co., Ltd. (Thailand)', 'B&G Foods, Inc. (United States)', 'DowDuPont Inc. (United States)', 'The Konjac Sponge Company (United Kingdom)', 'The Mushroom Company (United States)', 'Shaanxi Fuheng (FH) Biotechnology Co., Ltd. (China)', 'NOW Foods (United States)', 'KONNYAKU PARK Inc. (Japan)', 'Tianjin Konjac Biotechnology Co., Ltd. (China)'

One driver of the market is the growing consumer demand for healthy and natural food products. Konjac is recognized for its low-calorie, high-fiber, and glucomannan-rich composition, making it popular among health-conscious individuals. The increasing awareness of Konjac's potential health benefits, such as weight management, blood sugar control, and improved digestion, is driving the market growth. Moreover, Konjac's versatility as a functional ingredient in various food applications, including noodles, snacks, and dietary supplements, further contributes to its market demand.

One key market trend in the konjac market is the growing demand for natural and healthy food ingredients. Consumers are increasingly seeking out plant-based and clean label products, and konjac fits this trend perfectly. Konjac is a natural fiber-rich ingredient that offers various health benefits, including promoting weight loss, improving digestion, and supporting blood sugar management. As consumers become more health-conscious and conscious of their dietary choices, the demand for konjac-based products such as noodles, snacks, and dietary supplements is expected to continue to rise. The market trend reflects the shift towards a healthier and more sustainable lifestyle, driving the growth of the konjac market.

One dominant region in the konjac market is Asia-Pacific. This region has a long history of Konjac cultivation and consumption, particularly in countries like China, Japan, and South Korea. Asia-Pacific accounts for a significant share of the konjac market due to its traditional use of Konjac in various food products, such as noodles, snacks, and dietary supplements. The region benefits from the availability of abundant Konjac resources and a strong cultural preference for natural and healthy ingredients.

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