Global lipstick market

Lipstick Market Size, Share, Growth Analysis, By Distribution Channels(Offline, Online), By Type(Sheer, Creamy, Matte, Glossy), By Region - Industry Forecast 2025-2032


Report ID: SQSG25J2006 | Region: Global | Published Date: April, 2024
Pages: 165 | Tables: 65 | Figures: 74

Lipstick Market Regional Insights

In 2021, Europe dominated the lipstick market, accounting for 31.0% of global income. The prominent markets in this region include Spain, Poland, the United Kingdom, Germany, France, and Italy. The shifting consumer preference for natural lip tones as a result of growing concerns about the negative effects of compound-based beautifying products is a primary driving force. Additionally, young clients' interest in lip tones is growing in this area as they strive for a trendy appearance.

From 2022 to 2028, Asia Pacific is anticipated to register the fastest CAGR of 11.0 percent. The demand for opulent personal consideration items has been driven by rapid urbanization in non-industrial countries like China, India, Malaysia, and Taiwan. Global brands are expected to start making inroads into the industry in the near future. Additionally, it is anticipated that creative and attractive bundling would increase the market's customer base in this sector.

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Global Lipstick Market size was valued at USD 9.57 billion in 2019 and is poised to grow from USD 10.08 billion in 2023 to USD 14.68 billion by 2031, growing at a CAGR of 5.5% in the forecast period (2024-2031).

The market participants are also making a significant contribution to the market's expansion by implementing a variety of strategies, such as mergers and acquisitions, geographic expansion, partnerships, collaborations, new product launches, and facility expansion, in order to increase their customer bases, boost their growth prospects, and maintain market competition. For instance, In January 2019, Avon Products Inc. established a partnership with Rappi Inc., a company that delivers on-demand services, and made over 100 products available to its customers in Sao Paulo, Brazil, and Bogota and Medellin, Columbia. 'L'Oreal S.A.', 'Estée Lauder Companies Inc.', 'Coty Inc.', 'Shiseido Company, Limited', 'Revlon Inc.', 'Avon Products Inc.', 'Christian Dior SE', 'Chanel S.A.', 'Johnson & Johnson Services, Inc.', 'Unilever Group', 'Kao Corporation', 'LVMH Moët Hennessy Louis Vuitton SE', 'Yves Saint Laurent SAS', 'Beiersdorf AG', 'Amway Corporation', 'Oriflame Holding AG', 'The Clorox Company', 'Mary Kay Inc.', 'The Procter & Gamble Company.'

Growing consumer health consciousness and knowledge of the advantages of organic cosmetics are boosting demand for natural and organic lip color products. High levels of antioxidants found in natural and organic products aid in healing damaged skin cells. It is anticipated that this advantageous feature would encourage product consumption soon. In 2018, businesses like Antipodes and Origins Natural Resources, Inc. released lip tints made from natural ingredients and flowers.

The most recent fashion in the lipstick industry is the usage of lip powder, particularly in matte lipsticks. Due to its matte appearance and smooth, creamy texture, it is greatly gaining popularity among women. It has nourishing components that keep the lips pigmented, such as vitamin E, glycerin, and coconut oil. It offers the lips a natural-looking appearance because it needs to be wiped on with a fingertip, leaving a lovely color stain.

In 2021, Europe dominated the lipstick market, accounting for 31.0% of global income. The prominent markets in this region include Spain, Poland, the United Kingdom, Germany, France, and Italy. The shifting consumer preference for natural lip tones as a result of growing concerns about the negative effects of compound-based beautifying products is a primary driving force. Additionally, young clients' interest in lip tones is growing in this area as they strive for a trendy appearance.

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Global lipstick market

Report ID: SQSG25J2006

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