Liquid Soap Market Size, Share, Growth Analysis, By Type(Natural or organic type and conventional type), By Product(Face wash, hand wash, body wash, surface cleaner), By Distribution Channel(Supermarkets or hypermarkets, specialty stores, drug stores, convenience stores), By Application(Commercial and household), By Region - Industry Forecast 2024-2031

North America dominated the global market. The outbreak of the coronavirus pandemic has increased consumer awareness of health and sanitary conditions, fueling safety trends in homes, offices, and other public areas. This is one of the important trends driving the growth of the market in this region. One of the most significant opportunities for liquid soap makers in this industry is to develop new product types that lessen skin-related issues while improving hygiene-related functionality.

Europe has the second-largest market share. It is the second-largest revenue contributor in the liquid soap market, owing to a growth in disposable income in the region, which has led to a surge in the demand for liquid soap to maintain cleanliness and hygiene. An increase in corporate and public investments to lower the danger of infection and provide a safer environment is a crucial trend that has contributed to an increase in demand for thesoap. Increased use of these soaps in hotels, restaurants, and other public places to keep them clean also adds to the growth of the market.

Asia-Pacific market grows at the fastest rate. The market is rapidly expanding as consumer disposable income and living standards rise. Because of the increased hygiene awareness in the region, Asia-Pacific is one of the key geographical regions in the market. Also, a growth in hygiene consciousness is expected to contribute to an increase in sales revenue, which will be driven by a growing population. People in the Asia-Pacific region prefer antibacterial liquid soaps with relaxing aromas and natural components. This is one of the major elements driving the growth of the Asia-Pacific market.