USD 4.49 billion
Mental Health Apps Market Size, Share, Growth Analysis, By Platform(Android, iOS, Others), By Application(Depression and Anxiety Management, Meditation Management, Stress Management, Wellness Management), By Region - Industry Forecast 2024-2031
Report ID:
SQMIG35G2122 |
Region:
Global |
Published Date: September, 2024
Pages:
242
|Tables:
61
|Figures:
75
Mental Health Apps Market Insights
Global Mental Health Apps Market size was valued at USD 5.3 billion in 2022 and is poised to grow from USD 6.28 billion in 2023 to USD 19.53 billion by 2031, growing at a CAGR of 15.24% during the forecast period (2024-2031).
Advancements in smartphone technology aimed to streamline mental health problem identification are foreseen to fuel market expansion. Additionally, the escalating prevalence of smartphones is another pivotal aspect anticipated to ease market growth. Furthermore, the spike in installations of mental health applications, especially throughout the COVID-19 pandemic, stands out as another noteworthy element that hastened market development.
Shifting trends from traditional care models have led many towards personalized approaches using mental health apps. Apps for meditation, anxiety and depression, as well as overall wellness support are valuable for maintaining one's psychological functioning and promoting a healthier lifestyle with less stress. The upsurge in suicide rates has propelled the expansion of the mental health apps industry. This growth stems from a rising awareness of mental health issues, heightening demands for promptly accessible assistance options. Such applications provide convenient early intervention alternatives like self-assessment tools and private counseling. These programs emphasize user confidentiality and prioritize privacy, motivating individuals to seek help for suicidal thoughts and a variety of mental health problems.
US Mental Health Apps Market is poised to grow at a sustainable CAGR for the next forecast year.
Market Snapshot - 2024-2031
Global Market Size
Largest Segment
iOS
Fastest Growth
iOS
Growth Rate
15.9% CAGR
Global Mental Health Apps Market ($ Bn)
Country Share for North America Region (%)
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Mental Health Apps Market Segmental Analysis
Global Mental Health Apps Market is segmented by Platform, Application, and Region. Based on Platform, the market is segmented into Android, iOS, Others. Based on Application, the market is segmented into Depression and Anxiety Management, Meditation Management, Stress Management, Wellness Management, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Mental Health Apps Market Analysis by Platform
Based on platform, the iOS segment held the largest share in the market regarding revenue due to the rising adoption of iOS among the consumers. The company has introduced new functionalities in iPadOS, iOS, and watchOS for human health, expanding its coverage on vision and mental health feature areas and providing unique tools and experiences across the platforms. The new feature of mental health allows users to log how they are feeling and daily mood, offers an insightful analysis, and allows them to take an assessment test and get quick access to resources. Therefore, these are the instances which symbolize the growth of the segment in the forecast period.
The android segment is projected to grow at the fastest CAGR over the forecast period. The high rate of usage of android based smartphones and the cost-effectiveness of android smartphones are the major factors that have contributed to the growth of this segment. A rise in the number of Android users will drive the market’s growth indicating a higher growth rate. In addition, 1.1 billion Android mobile devices were purchased in 2021. According to the statistics, there were over 2.6 million applications in google play, in 2023 and they were downloaded 113 billion times. Hence, such penetration rates will increase the most in the coming years.
Mental Health Apps Market Analysis by Application
Based on application, the depression and anxiety management segment accounted for the largest market share in 2023. The rising prevalence of anxiety and depression disorders and increasing awareness regarding mental health apps for the treatment of such disorders has been the major factor supporting the growth of the segment. As per an article published by WHO in 2023, depression was one of the global common mental health disorders and around 280 million people were suffered from it. The growing prevalence of the given diseases in the world served as a driving force for searching the effective options to treat them.
The stress management segment is expected to grow at the fastest rate during the forecast period. The increasing prevalence of stress & related disorders and the rising adoption of apps useful in stress reduction & management are the prime factors fueling the growth of the segment during the forecast period. Market players are taking measures to help users to manage stress with multiple initiatives. The incidence of various stress related disorders is escalating owing to work-life imbalance, long-term health conditions, and many other aspects. This factor is also accelerating the demand for effective ways to manage stress and, thereby, has boosted the growth of the segment.
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Mental Health Apps Market Regional Insights
The North America market dominated the market in 2023. Increasing usage of smartphones, advancements in network coverage, internet and social media penetration are the key factors for market growth. Countries like the U.S. is dominating the market globally. The growth is attributed to the increasing initiatives in integrating digital technology in the entire healthcare industry. Digital healthcare alternatives for patient’s mental healthcare are being adopted by a larger patient portion and practitioner share in North America. Attitudes regarding technology-facilitated wellbeing alternatives are progressively shifting, with an increasing portion of individuals being open to using digital means to manage and understand their psychological state and well-being.
Asia-Pacific is projected to be the fastest-growing regional market over the forecast period. Growing demand for connected devices and the increasing adoption of smartphones are the key reasons for market growth. In addition, various countries in the region have adopted digital and mobile health technologies, focusing on delivering better outcomes and managing healthcare delivery; these initiatives are expected to increase the adoption of mental health apps over the forecast period. According to the WHO, approximately 54 million people in China have depression, and almost 41 million have anxiety disorders. Furthermore, the WHO predicts that by 2030, 80% of patients with depression will seek treatment.
Global Mental Health Apps Market By Geography
- Largest
- Fastest
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Mental Health Apps Market Dynamics
Mental Health Apps Market Drivers
Growing Reported Cases of Anxiety
- The rise of neurological diseases has impacted millions internationally in recent years. As of late, statistics show over 324 million individuals globally experience anxiety. This growth of neurological issues including disorders, stress, and unease combined with heightened recognition of digital solutions has boosted requirement for mental health applications and stimulated expansion in the health apps industry.
Increasing Implementation of Digital Technology for Diagnosis
- Modern life is increasingly shifting and demanding, defined by a fast pace and never-ending connectivity. The relationship between society and healthcare has experienced significant changes with this transformation. This environment boosted the popularity and relevance of virtual treatment. As many people now own mobile phones, smart devices, and tablets, not only has the work process changed, but the shape of various industries. Millions of devices and people spending time online accelerate the growth of the industry. Also, people opting for virtual treatments receive assistance when they need it and where they need it.
Restraints
Lack of Professional Validity of the Digital Tools
- While the use of apps to monitor mental wellbeing has grown worldwide at a dramatic pace, certain issues have emerged with relying entirely on digital means for this delicate purpose. App malfunctions and privacy breaches present real risks to users seeking help remotely. Moreover, minimal research has evaluated whether these tools actually improve conditions in a clinically meaningful manner. Some apps seem to assume therapeutic validity without proper testing, leaving patients in an evaluative limbo regarding a technology's ability to truly aid them.
Lack of Network Connectivity
- Issues with network connectivity indeed pose a challenge for mental health applications to function properly, especially in developing economies where access remains limited. When data speeds are insufficient or connections fail altogether, the intended benefits cannot be fully realized no matter how well designed an application may be. For those struggling with mental health concerns, a lack of dependable infrastructure can unfortunately mean lost opportunities for support during times of need.
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Mental Health Apps Market Competitive Landscape
Companies within the mental health apps sector seek geographic expansion strategies to maintain their foothold in emerging markets, attracting customers from these regions. This diverse expansion may involve establishing tailored research and development offices in promising new locations, potentially partnering with local experts. Collaborations could unlock novel technologies or adaptation methods, amplifying their ability to aid those seeking help. The degree of innovation within the mental health applications market is tremendous. Technological advancements increasingly integrate artificial intelligence and machine learning into apps, resulting in novel approaches to care. Industry players implement varied strategies aiming to boost profits, fueling worldwide sector expansion. Numerous organizations undertake partnerships, mergers, and acquisitions while launching novel products to diversify offerings, further propelling industry growth.
Mental Health Apps Market Top Player’s Company Profiles
- Calm
- MoodMission Pty Ltd.
- Sanvello Health
- Headspace Inc.
- Youper, Inc.
- BetterHelp
- Talkspace
- 7 Cups
- Moodfit
- Happify
- Pacifica
- Shine
- Ginger
- Wysa
- Woebot
- Simple Habit
- Meditopia
- Happier
- Breethe
- Daylio
Mental Health Apps Market Recent Developments
- In August 2023, RChilli has released their new RCR, RChilli Candidate Recharge. With the help of RCR, the company can easily recharge the way applicant data is reprocessed in the Mental Health Apps.
- In June 2023, IBM Corporation announced the acquisition of Apptio Inc. The objective of this acquisition is to increase development of the IT automation potentials of the company.
- In March 2023, Jobvite launched their next generation of recruiting line, named Evolve Talent Acquisitions Suite. This will provide the users the most advanced set of solutions that can smoothen complex tasks.
Mental Health Apps Key Market Trends
- Incorporation of AI to Provide Better Personalization: With the introduction of artificial intelligence, mental health applications have been able to deeply analyze vast amounts of user data, such as interests, pace of change in behavior over time, and the adoption rate of different therapeutic methods. As a result, applications are able to offer personalized treatment options focusing on an individual’s specific requirements. Therefore, mental health apps work more effectively when solutions are tailored to people.
- Increasing Popularity of Digital Apps for Mental Health: In the field of mental health apps, increasing demand represents a great opportunity as well as a huge responsibility developer. There is a definite trend toward more people being concerned about their mental health and well-being. Accordingly, the market for such digital solutions is growing massively. It is highly likely that consumers will prefer using apps for privacy reasons, especially given the options for personalization.
Mental Health Apps Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the fields of mental health emphasize the importance of connectivity and connectedness by driving the development process of various mental health apps. These apps are constructed by psychologists, sociologists, and anthropologists, as well as medical experts in the field in question. They are part of the growing internet connectivity region and the subsequent concerns surrounding digital addiction. Several types of mental health apps exist and target a wide range of therapies, such as stress management and meditation management. They function by focusing on the Android sector and solving the issues of connectivity, while also promoting wellness management in the mobile health region.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 5.3 billion |
| Market size value in 2031 | USD 19.53 billion |
| Growth Rate | 15.24% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Mental Health Apps Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Mental Health Apps Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Mental Health Apps Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Mental Health Apps Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Mental Health Apps Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Mental Health Apps Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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