Mobile Analytics Market Size, Share, Growth Analysis, By Offering (Solution, and Service), By Application (Mobile advertisement, Marketing analytics), By Enterprise size (Large Enterprises, and SMEs), By Region - Industry Forecast 2024-2031

The explosion in smartphone device usage and the rise of mobile business emails are likely to drive significant growth in the Asia Pacific mobile analytics market over the forecast period. At the end of October of the previous year, there were 1170.45 million telecom subscribers in India. The growing Indian e-commerce and retail sectors offer a substantial opportunity for mobile analytics companies. As the country's internet infrastructure improves, the industries will continue to grow rapidly, offering huge possibilities for local providers. Cities like Delhi, Mumbai, Bangalore, Hyderabad, and others are becoming major centres for e-commerce and retail-driven mobile analytics solutions.

In terms of market share for web analytics and mobile apps, North America is anticipated to lead. Due to the region's developed economy and significant expenditures in Al-enabled infrastructure, both new and established businesses place a strong emphasis on creating cutting-edge Al-enabled solutions that can meet the needs of many industrial verticals. AS of established players, government regulations, the deployment of data management technology, and the willingness of businesses in using ML and Bl solutions, the region has had favorable conditions for market expansion. Significant growth is being seen in the global mobile analytics market, especially in Europe, Latin America, the Middle East, and Africa. This increase is explained by the growing number of people using smartphones, the rise in the use of mobile apps, and the growing significance of data-driven insights for companies doing business in these areas.