Moringa Ingredients Market Size, Share, Growth Analysis, By Source(Leaves, Seed, Root, Flowers), By Origin(Organic, Conventional), By Application(Food & Beverages, Pharmaceuticals, Cosmetics & Personal Care and Others), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30C2074 | Region: Global | Published Date: February, 2024
Pages: 242 |Tables: 91 |Figures: 78

Moringa Ingredients Market Insights

Moringa Ingredients Market size was valued at USD 7.3 billion in 2019 and is poised to grow from USD 8.03 billion in 2023 to USD 15 billion by 2031, growing at a CAGR of 10% in the forecast period (2024-2031).

The demand for moringa ingredients is driven by the availability of a wide variety of product applications across food & beverages, dietary supplements, pharmaceuticals, wastewater treatment, and animal feed industry along with their increasing consumption. Moringa ingredients contain the part such as moringa bark, seeds, pods, flowers, leaves and others which are derived from the moringa tree for their nutritive properties. These ingredients are a rich source of nutrients like proteins, carbohydrates, calcium, phosphorus, potassium, iron, vitamins, and other bioactive compounds. The market growth is supported by the continuously growing food & beverages sector. Also, the rising awareness about the nutritive properties of moringa ingredients is supporting its growth in the market. The market growth is also increasing due to increasing awareness among people about the health benefits of moringa consumed through a variety of products like dietary supplements, functional foods, tea, and others.

The moringa ingredients cultivation in the Indian market is estimated to exhibit potential growth over the forecast period. The market growth is supported by continuous advancing agricultural practices by farmers of the country due to expanding automotive reach and learnings in the agricultural sector. The farmers are upgrading their traditional practices of cultivation with advanced practices which are helping them in increasing their income value.

US Moringa Ingredients Market is poised to grow at a sustainable CAGR for the next forecast year.

Market Snapshot - 2024-2031

Global Market Size

USD 7.3 billion

Largest Segment

organic

Fastest Growth

organic

Growth Rate

10% CAGR

Global Moringa Ingredients Market 2021-2028 ($ Bn)
Country Share for Asia Pacific Region- 2021 (%)

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Moringa Ingredients Market Segmental Analysis

Moringa Ingredients Market is segmented based on Source, Origin, Application, and region. Based on Source the segment is divided into Leaves, Seed, Roots, Flowers, and others. Based on origin, it is segmented into Organic and Conventional. Based on Application, it is segmented as Food & Beverages, Pharmaceuticals, Cosmetics & Personal Care and Others. Based on the Region it is segmented as North America (USA, Canada, Mexico), Europe (UK, Germany, France, Italy, Spain), Asia Pacific (China, Japan, Australia, India), Middle East and Africa (South Africa, Saudi Arabia, UAE), Latin America (Brazil, Argentina).

Moringa Ingredients Market Analysis by Source

Based on Source the segment is divided into Leaves, Seed, Roots, Flowers, and others. The leaves segment dominates the market and accounted for the maximum revenue share of 45.2% in the base year 2021. As the leaves are rich in mineral, vitamins, and other essential phytochemical such as tannins, sterols, terpenoids, flavonoids, saponins, anthraquinones, and alkaloids, these nutritive properties are spreading awareness of leaves and its powder. The seed segment accounted for a revenue share of about 34.0% in 2021. These seeds are basically derived from the pods/fruits of the moringa tree. The moringa seed contains edible oil which is commercially known as “Ben oil” or “Behen oil.” This oil is used in salad dressing and cooking and can be used as a replacement for olive oil.

Moringa Ingredients Market Analysis by Origin

Based on origin, it is segmented into Organic and Conventional. The organic segment dominated the market and is projected to exhibit the fastest CAGR of 10.6%. The major ingredients contributing to the fastest growth of organically cultivated moringa are commonly inclusive of organically grown matured fruits/pods, leaves, flowers, and roots. The organic origin ingredients are safer for human consumption as compared to their conventional counterparts.

Moringa Ingredients Market Analysis by Application

Based on Application, it is segmented as Food & Beverages, Pharmaceuticals, Cosmetics & Personal Care and Others. The food & Beverage segment accounted for the maximum revenue share of 53.4% in 2021. The maximum share in the market is contributed by segments such as ready-to-cook product ranges such as moringa powder & moringa tea, and ready-to-eat like moringa chocolates, cakes, juices, and lattes. The growth in the food & Beverage sector is supported by the nutritional properties of moringa ingredients including pods/seeds, leaves, flowers, barks, honey, and roots. According to an article published by the US National Library of Medicine from the National Institutes of Health, moringa oleifera contains four times more calcium than milk, four times more vitamin A than carrots, Seven times more vitamin C than orange.

Global Moringa Ingredients Market By origin 2021 (%)

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Moringa Ingredients Market Regional Insights

Asia Pacific dominated the market and accounted for the largest revenue share of 45.8% in 2021. It is also anticipated to exhibit the fastest growth during the forecast period. Due to favourable weather conditions for moringa farming, India is the major country cultivating and supplying moringa in the global market. The rising learning practices among farmers along with the technological advancement in the agricultural practices are supporting the regional market value. In developing countries like China and India due to urbanization it drives demand for functional food. The growing awareness among the urban population about the health benefits associated with the moringa ingredients is contributing to the revenue share and continuous development. According to the minister, the Tamil Nadu State in India accounts for 24% of world moringa production and the state is home of six out of 13 popular moringa varieties across the globe.

Middle East & Africa follows the Asia Pacific and accounted for more than 17.9% of the revenue share in 2021. This is due to moringa-producing countries like Ethiopia, Sudan, Northern Kenya, Somalia, Ghana, Mozambique, these countries are having suitable weather and soil conditions for the cultivation of moringa. Due to unfavourable economic and weather conditions of some of the native countries for the import and production of other nutritional ingredients, the regional population has a high dependency on the moringa crop for income as well as nutrition. Europe is exhibiting tremendous growth opportunities owing to huge popularity for nutritional supplements among the consumers. North America is showcasing growth prospects, owing to the high adoption of dietary supplements and functional products to support overall health.

Global Moringa Ingredients Market By Geography, 2021-2028
  • Largest
  • Fastest

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Moringa Ingredients Market Dynamics

Moringa Ingredients Market Drivers

Rise of Conscious Consumption to Boost Market Growth

  • The main reason driving the market is due to growing consumer’s knowledge of numerous health benefits of moringa other than its traditional consumption as a vegetable in various Asian countries. Its wide utilization in various dietary supplements, cosmetics, and pharmaceutical products has also contributed to the market growth. The product is gaining significant popularity among health-conscious consumers along with gaining traction as a food fortification ingredient to curb malnutrition and hunger. The massive growth and increased demand observed in the organic products market, which is not limited to the food and beverage industry itself, are mainly due to a rise in awareness about the safety and benefits of the products than its conventional counterparts.

Moringa Ingredients Market Restraints

Lack of Awareness to Hinder Market Growth

  • The product has few entry restrictions regarding the quality, safety, and technological requirements for various products. The low awareness about the product in numerous emerging economics is likely to hamper the market growth.

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Moringa Ingredients Market Competitive Landscape

The moringa ingredients market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to the moringa ingredients market.

Moringa Ingredients Market Top Player's Company Profiles

  • Kuli Kuli Inc.
  • Organic India Pvt. Ltd.
  • Ancient Greenfields Pvt. Ltd.
  • Grenera Nutrients Pvt. Ltd.
  • Earth Expo Company
  • Herbs and Crops Overseas
  • Saosis
  • The Moringa Company
  • Genius Nature Herbs Pvt. Ltd.
  • Moringa Farms Inc.
  • Moringa Initiative Ltd.
  • BioG Moringa Oleifera GmbH
  • True Moringa
  • Moringa Wellness
  • The Moringa Tree Company
  • Green Era Foods and Nutraceutics
  • Ben Oil Ltd
  • Moringa Connect
  • Moringa Life
  • Moringa Garden Circle

Moringa Ingredients Market Recent Developments

  • In August 2021, the Minister for Agriculture MRK Panneerselvam had said in favor of moringa while presenting the budget that the moringa (drumstick) and its value-added products produced in Tamil Nadu have huge export potential in various foreign countries due to its high nutritional benefits.
  • In June 2021 – Vasu Healthcare Pvt. Ltd., an Ayurvedic and herbal products manufacturing company, launched a new range of herbal supplements called Vasu Safe Herbs. The product range consists of single herb vegetarian capsules such as holy basil, moringa, turmeric, and others.

Moringa Ingredients Key Market Trends

  • In moringa seeds it have medicinal properties as it helps in the treatment of hyperthyroidism, Crohn’s disease, anti herpes-simplex virus arthritis, rheumatism, gout, cramp, epilepsy, and sexually transmitted diseases, it can act as an antimicrobial and anti-inflammatory agent. The use of moringa ingredients by pharma companies has increased the market growth. Another reason for market growth is the natural and organic origin ingredients are also environment friendly because they do not contribute to environment pollution, and the manufacturers across the globe are inclining towards the use of naturally derived ingredients. The farmer also uses organic fertilizers to improve agricultural productivity by analysing the end-use market trends.

Moringa Ingredients Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.

According to our global Moringa Ingredients Market analysis, the annual consumption is expected to surpass 2.5 million tons by 2025. Increasing demand for food supplements owing to rising awareness about nutrition, growing geriatric population, hectic lifestyle and rising disposable income shall foster the moringa ingredients industry landscape.

Report Metric Details
Market size value in 2023 USD 7.3 billion
Market size value in 2031 USD 15 billion
Growth Rate 10%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Source
    • Leaves, Seed, Root, Flowers, others.
  • Origin
    • Organic, Conventional
  • Application
    • Food & Beverages, Pharmaceuticals, Cosmetics & Personal Care and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Kuli Kuli Inc.
  • Organic India Pvt. Ltd.
  • Ancient Greenfields Pvt. Ltd.
  • Grenera Nutrients Pvt. Ltd.
  • Earth Expo Company
  • Herbs and Crops Overseas
  • Saosis
  • The Moringa Company
  • Genius Nature Herbs Pvt. Ltd.
  • Moringa Farms Inc.
  • Moringa Initiative Ltd.
  • BioG Moringa Oleifera GmbH
  • True Moringa
  • Moringa Wellness
  • The Moringa Tree Company
  • Green Era Foods and Nutraceutics
  • Ben Oil Ltd
  • Moringa Connect
  • Moringa Life
  • Moringa Garden Circle

Moringa Ingredients Market Recent Developments

  • In August 2021, the Minister for Agriculture MRK Panneerselvam had said in favor of moringa while presenting the budget that the moringa (drumstick) and its value-added products produced in Tamil Nadu have huge export potential in various foreign countries due to its high nutritional benefits.
  • In June 2021 – Vasu Healthcare Pvt. Ltd., an Ayurvedic and herbal products manufacturing company, launched a new range of herbal supplements called Vasu Safe Herbs. The product range consists of single herb vegetarian capsules such as holy basil, moringa, turmeric, and others.
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Historical Year 2019

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Moringa Ingredients Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Moringa Ingredients Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Moringa Ingredients Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Moringa Ingredients Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Moringa Ingredients Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Moringa Ingredients Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

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FAQs

Moringa Ingredients Market size was valued at USD 7.3 billion in 2019 and is poised to grow from USD 8.03 billion in 2023 to USD 15 billion by 2031, growing at a CAGR of 10% in the forecast period (2024-2031).

The moringa ingredients market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to the moringa ingredients market. 'Kuli Kuli Inc.', 'Organic India Pvt. Ltd.', 'Ancient Greenfields Pvt. Ltd.', 'Grenera Nutrients Pvt. Ltd.', 'Earth Expo Company', 'Herbs and Crops Overseas', 'Saosis', 'The Moringa Company', 'Genius Nature Herbs Pvt. Ltd.', 'Moringa Farms Inc.', 'Moringa Initiative Ltd.', 'BioG Moringa Oleifera GmbH', 'True Moringa', 'Moringa Wellness', 'The Moringa Tree Company', 'Green Era Foods and Nutraceutics', 'Ben Oil Ltd', 'Moringa Connect', 'Moringa Life', 'Moringa Garden Circle', 'In August 2021, the Minister for Agriculture MRK Panneerselvam had said in favor of moringa while presenting the budget that the moringa (drumstick) and its value-added products produced in Tamil Nadu have huge export potential in various foreign countries due to its high nutritional benefits.', 'In June 2021 – Vasu Healthcare Pvt. Ltd., an Ayurvedic and herbal products manufacturing company, launched a new range of herbal supplements called Vasu Safe Herbs. The product range consists of single herb vegetarian capsules such as holy basil, moringa, turmeric, and others.'

The main reason driving the market is due to growing consumer’s knowledge of numerous health benefits of moringa other than its traditional consumption as a vegetable in various Asian countries. Its wide utilization in various dietary supplements, cosmetics, and pharmaceutical products has also contributed to the market growth. The product is gaining significant popularity among health-conscious consumers along with gaining traction as a food fortification ingredient to curb malnutrition and hunger. The massive growth and increased demand observed in the organic products market, which is not limited to the food and beverage industry itself, are mainly due to a rise in awareness about the safety and benefits of the products than its conventional counterparts.

In moringa seeds it have medicinal properties as it helps in the treatment of hyperthyroidism, Crohn’s disease, anti herpes-simplex virus arthritis, rheumatism, gout, cramp, epilepsy, and sexually transmitted diseases, it can act as an antimicrobial and anti-inflammatory agent. The use of moringa ingredients by pharma companies has increased the market growth. Another reason for market growth is the natural and organic origin ingredients are also environment friendly because they do not contribute to environment pollution, and the manufacturers across the globe are inclining towards the use of naturally derived ingredients. The farmer also uses organic fertilizers to improve agricultural productivity by analysing the end-use market trends.

Asia Pacific dominated the market and accounted for the largest revenue share of 45.8% in 2021. It is also anticipated to exhibit the fastest growth during the forecast period. Due to favourable weather conditions for moringa farming, India is the major country cultivating and supplying moringa in the market. The rising learning practices among farmers along with the technological advancement in the agricultural practices are supporting the regional market value. In developing countries like China and India due to urbanization it drives demand for functional food. The growing awareness among the urban population about the health benefits associated with the moringa ingredients is contributing to the revenue share and continuous development. According to the minister, the Tamil Nadu State in India accounts for 24% of world moringa production and the state is home of six out of 13 popular moringa varieties across the globe.

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