Morocco Cosmetics Market

Morocco Cosmetics Market Size, Share, Growth Analysis, By Product(Skin and Sun Care Products, Haircare Products, Deodorants & Fragrances, Makeup & Color Cosmetics and Others), By Distribution Channel(Online, Offline (Hypermarkets / Supermarkets, Specialty Stores)), By Gender(Male, Female), By Region - Industry Forecast 2024-2031


Report ID: SQSG30L2056 | Region: Global | Published Date: April, 2024
Pages: 157 | Tables: 91 | Figures: 76

Morocco Cosmetics Market Dynamics

Morocco Cosmetics Market Drivers

Growing Health Concerns Driving Market Growth

  • Concerns regarding body and well-being are continuously increasing due to changes in routine, lifestyles, eating habits. Cosmetic products can alter the living standards, cleanse, can beautify the external body parts that can help an individual to look more attractive and healthier. These are the factors which are flourishing the growth of Morocco Cosmetics Market.
  • In February 2020, L’Occitane Group launched its new personalized system of skincare, named ‘Doulab’, having artificial intelligence. This device can recognise skin condition of an individual and when required it provides a customized solution in the form of a freshly blended cream.

Morocco Cosmetics Market Restraints

Rising Awareness of Side Effects to Hinder Market Growth

  • As we know, many cosmetics products contain several types of synthetic chemicals in the form of preservatives, pigment molecules, and other additives, which might have some serious side effects on the body like allergic reactions, patches, discoloration and others. These factors are shifting consumers’ preference towards cosmetic surgeries, which can help them to alter their presence permanently and can help them to do reduce usage of cosmetic products. Therefore, rising awareness of side effects of cosmetic products on the body is expected to restrain the Morocco Cosmetics Market growth.
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Morocco Cosmetics Market size was valued at USD 1.25 billion in 2019 and is expected to grow from USD 1.35 billion and reach a value of USD 2.48 billion by 2031, at a CAGR of 7.92% over the forecast period (2024-2031).

Morocco Cosmetics Market is highly fragmented, having presence of many international and domestic players across the world. All major key players are focusing on developing natural and organic products to gain a strong foothold in the morocco cosmetics market. Manufacturers are focusing on attractive packaging promotional activities, and on the development of novel products to get attention of their customers. 'Unilever (London, U.K.)', 'Johnson & Johnson Services, Inc. (New Jersey, US)', 'L'Oréal (France)', 'Procter & Gamble Co. (US)', 'Estée Lauder Companies Inc. (US)', 'Shiseido Co. Ltd. (Japan)', 'Coty Inc. (US)', 'Avon Products Inc. (UK)', 'Beiersdorf AG (Germany)', 'Kao Corporation (Japan)', 'LVMH Moët Hennessy Louis Vuitton SE (France)', 'Colgate-Palmolive Company (US)', 'Revlon Inc. (US)', 'Mary Kay Inc. (US)', 'Amorepacific Corporation (South Korea)', 'Oriflame Cosmetics Global SA (Switzerland)', 'Yves Rocher (France)', 'Clarins (France)', 'Natura &Co (Brazil)', 'Amway Corporation (US)'

Concerns regarding body and well-being are continuously increasing due to changes in routine, lifestyles, eating habits. Cosmetic products can alter the living standards, cleanse, can beautify the external body parts that can help an individual to look more attractive and healthier. These are the factors which are flourishing the growth of Morocco Cosmetics Market.

Various key players in the Morocco Cosmetics Market are adopting digital marketing strategies, creating attractive advertisements, and making highly substantial to promote their products through online platforms for increasing products demand.

In terms of performance relative to other African nations, Morocco has consistently outperformed them according to various global retail indices. The country's relatively stable political environment and growing middle class population are giving the market a strong boost. The nation has advanced significantly in recent years in terms of infrastructure investment. An illustration of this would be expenditures made to upgrade the infrastructure in the Tangier free trade zone. Investors from around the world are drawn to the country as a result of these developments.

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Morocco Cosmetics Market

Report ID: SQSG30L2056

$3,500
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