Natural Hair Care Market
Report ID: SQSG30L2050
Natural Hair Care Market Size, Share, Growth Analysis, By Product Type(Shampoo, Conditioners, Hair Oil, Colorants), By Distribution Channels(Offline, Online Stores), By End-user(Male, Female), By Age Group(Gen Z, Millennials, Generation X, Baby Boomer), By Region - Industry Forecast 2024-2031
Report ID:
SQSG30L2050 |
Region:
Global |
Published Date: April, 2024
Pages:
157
|Tables:
117
|Figures:
77
Natural Hair Care Market Insights
Global Natural Hair Care Market size was valued at USD 9.67 billion in 2019 and is poised to grow from USD 10.3 billion in 2023 to USD 18.17 billion by 2031, growing at a CAGR of 6.51% in the forecast period (2024-2031).
Hair care is an overall term for hygiene and cosmetology involving the hair which grows from the human scalp, and to a lesser extent facial, pubic and other body hair. Hair care routines differ according to an individual's culture and the physical characteristics of one's hair. Natural hair care products nourish hair in a natural manner. Natural hair care products include shampoos, conditioners, oil & serum, and wax & gel. Shampoos and conditioners that are sulfate-free and paraben-free makes hair much more manageable. As people continue to work from home and practice social distancing, they also embrace more natural tendencies. Manufacturing companies are also expanding their online sales channels in various countries across the globe to increase sales of their exclusive range of natural care hair products.
The expansion of the natural hair care product market is being driven by a projected rise in the number of hair problems experienced by men and women, which may be attributed to a variety of factors including pollution, climate, diet, as well as extremes in temperature. The majority of natural hair care products contain antioxidants that contain Vitamin E, which nourishes the scalp and encourages hair development. Vitamin E is found in most natural hair care treatments. The negative impacts of using shampoos and conditioners containing chemicals, such as poor hair quality and a rough scalp, have encouraged customers to seek out alternatives made from natural ingredients. Because modern consumers are more aware of the ingredients in the goods they buy and are less likely to choose those that contain sulphates, parabens, mineral oil, or alcohol, the demand for natural hair care products has increased.
US Natural Hair Care Market is poised to grow at a sustainable CAGR for the next forecast year.
To get more reports on the above market click here to Buy The Report
Natural Hair Care Market Segmental Analysis
Global Natural Hair Care Market has been segmented based on product type, distribution channels, end user, age group, and region. Based on product type, global natural hair care market is segmented into shampoo, conditioners, hair oil, and colorants. On the basis of distribution channel, global natural hair care market is segmented into offline and online stores. According to end-user, global natural hair care market is segmented into men and women. Based on age group, the Natural Hair Care Market is segmented into Gen Z, millennials, generation X, baby boomer. Based on region, the Natural Hair Care Market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
Natural Hair Care Market Analysis by Product Type
By product type, hair oil segment registered highest CAGR and will be the largest contributor to the natural hair care market growth. The growing demand for hair oil is due to its benefits offered such as moisturizing the scalp, promoting hair growth, reducing dryness and removing hair fossils. Bumble & Bumble, a beauty brand, introduced Bb Hairdresser’s invisible oil balm-to-oil pre-shampoo masque covering a mixture of six natural oils, like coconut oil, argan oil, macadamia nut oil, sweet almond oil, safflower seed oil, & grape seed oil, for conscious customers. After hair oil, shampoo is the product segment that people most frequently choose. Natural oils on scalp are more frequently employed as cosmetics. During the forecast period, hair colorants will rank as the second popular product sub-segment. The market is being driven mostly by cosmetic reasons, such as covering grey or white hairs or switching to a hue deemed more attractive or fashionable.
Natural Hair Care Market Analysis by Distribution channel
In 2021, offline distribution channels dominated the market, accounting for 79.1% of global revenue. Brick and mortar stores, such as independent brand stores, department stores, multi-brand outlets, and hypermarkets, are quick to introduce popular natural beauty products to the market and offer exclusive deals to their customers, boosting sales growth. These stores have focused on providing natural and chemical-free category setups to pique customers' interest and allow them to choose from a variety of brands before making a purchase. For example, in 2018, the Sephora premium outlet launched a clean beauty category section that excluded products containing parabens, sulfates, and phthalates.
Over the forecast period, the online distribution channel is expected to grow the fastest. Because of a wider distribution network and increased product availability, the rising popularity of e-commerce channels is likely to lead to significant growth prospects for the natural hair care market. These factors have influenced both established and new manufacturers to sell their products online. Amazon.com, Inc., Sephora.com, Webuynatural.com, and naturalproductsonline.co.uk are some of the world's largest online retailers of natural products.
To get detailed analysis on other segments, Request For Free Sample Report
Natural Hair Care Market Regional Insights
Geographically, the global natural hair care product market can be divided into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and South America. North America accounted for major share of the global natural hair care product market in 2020. Growing demand for natural products and cosmetic brands that are replacing synthetic chemicals with natural ingredients is a key factor fuelling the market growth in the region. The market in North America is anticipated to grow at a moderate rate during the forecast period due to rising focus on personal grooming and hair care practices by men and women. Demand for natural hair care products is projected to surge in the U.S., Canada, and Mexico.
Europe, being the largest beauty and cosmetics region, opens doors of opportunities for various natural cosmetic manufactures. According to Cosmetics Europe, a European trade association for the cosmetics and personal care industry, the beauty and cosmetics market size was valued at certain US billion dollars. The high concentration of manufacturers in European countries, such as Germany and France, is expected to drive innovation in natural hair care products.
The natural hair care market in Asia Pacific is anticipated to expand at a significant growth rate during the forecast period due to rising awareness about the harmful effect of chemical based hair care products, besides the promotional initiatives undertaken by companies such as distribution of free samples of natural hair care products, awareness campaigns etc. in China, India, Japan, and other Southeast Asian countries. This is projected to surge the demand for natural hair care products in the Asia Pacific region. His growth is mainly attributed due to replacement of the synthetic products with natural/organic products. Also, being the largest beauty and cosmetic region, it is expected to drive the growth of the natural hair care product market.
To know more about the market opportunities by region and country, click here to
Buy The Complete Report
Natural Hair Care Market Dynamics
Natural Hair Care Market Drivers
- Rapid increase in awareness about natural hair care products in developing economies is anticipated to be a driving factor for the natural hair care product market during the forecasted timeline. Rise in usage of natural shampoos, conditioners, and oils & serum etc. is expected to propel the natural hair care product market. Some shampoos enhance the growth of hair, strengthen the hair follicles, and reduce the rate at which the strands fall off. These factors are estimated to increase the demand for natural hair care products.
- Increasing hair and scalp problems, large marketing campaigns for hair care products, growing popularity of herbal hair care products, technology innovations in product manufacturing, rising disposable income, and increasing spending on hair care are some of the key factors driving the growth of the global hair care products market. In addition, attractive packaging, increasing consumer awareness about hair care and a shift towards hair care and styling products are driving the market for hair care. However, high cost involved and economic slowdowns are some of the major factors restraining the global hair care products market growth.
Natural Hair Care Market Restraints
- Sulphates, parabens, and phthalates are the major chemicals used for the manufacturing of shampoos globally. Hair care products are used to give clean, shiny, bouncy, and smooth locks for hair; however, these short-term benefits come along with long-term ill effects ranging from cancer to hormone imbalance. For instance, In January 2021 a report published by Skin Craft Laboratories which is a hair care products manufacturer in India states that, the hair care products contains Surfactants such as SLS (sodium lauryl sulfate), SLES (sodium laureth sulfate), and ammonium lauryl sulfate present in shampoo can damage the hair, and parabens can lead to hormonal imbalance in female and cause breast cancer Phthalates used as an ingredient in hair care products increase the spreading ability of the product such as in hair serums and hair oils They are endocrine disruptors which means that they can cause early puberty in girls and reduce sperm count in men. The involvement of such hazardous chemicals in hair care products is hampering the market growth.
Request Free Customization of this report to help us to meet your business objectives.
Natural Hair Care Market Competitive Landscape
The natural hair care market has been characterized by the presence of both international and domestic market participants. Key market players focus on strategies, such as innovation and new product launches, to enhance their portfolio in the market. Market players are investing heavily on research & development to make new formulations of natural hair care products and launch a new range of innovative hair care products into the market. Companies are spreading awareness and conducting promotional drives to increase the demand for natural hair care products in emerging economies of the globe.
Top Players in the Global Natural Hair Care Market
- Amway Corporation
- The Body Shop International Limited
- Loreal S.A.
- Unilever plc
- Procter & Gamble Co.
- Estee Lauder Companies, Inc.
- Kao Corporation
- Henkel AG & Co. KGaA
- Aubrey Organics, Inc.
- Desert Essence
- Giovanni Cosmetics, Inc.
- Johnson & Johnson Services, Inc.
- Natura & Co. Holding S.A.
- Nature's Gate
- Himalaya Herbals
- The Honest Company, Inc.
- Shea Moisture
- Sundial Brands LLC
- The Hain Celestial Group, Inc.
- Burt's Bees
Natural Hair Care Market Recent Developments
- In February 2022, Mamaearth’s parent company, Honasa consumer Pvt. Ltd. (HCPL), announced that it had purchased the Bblunt brand of hair care, hair colour, and style products from Godrej Consumer Products Limited (GCPL), in addition to Bblunt salons run by Bhabani Blunt Hair Dressing Pvt. Ltd. In a separate regulatory filing, Godrej Consumer Products disclosed that it will earn a total of Rs 84.5 crore from the divestiture transaction.
- In October 2021, Launched by Lov'n Ur Hair, an all-natural hair growth system that promotes growth, health, education, and long-lasting results. For individuals who anticipate positive returns from careful investments, a hair care system experience.
- In May 2021, The Canadian company Deciem Cosmetics Group Inc., which owns brands including The Ordinary and Niod, has expanded its position from 29 percent to controlling ownership of around 76 percent, according to an announcement made by American’ beauty behemoth The Estée Lauder Companies Inc.(ELC).
Natural Hair Care Key Market Trends
- Hair coloring is one of the trending fashion statements. Often done by hairdressers or independently, there are generally two types of hair colors – organic and synthetic. The risk of skin cancer and different hypersensitivities due to chemicals present in synthetic hair color is highly influencing the demand for organic hair color. Organic hair color is produced by utilizing natural ingredients. Hair coloring is the latest trend in the global hair care products market. Hair color made with organic and vegan ingredients are in high demand. Numerous advantages of organic substances in hair coloring products are luring newer customers to the market. Shampoo held the largest revenue share of 26.1% in the global hair care products market. Rising hair related problems among all age group of people are likely to drive the market growth. For instance, the journal of ‘Drug Invention Today’ published a questionnaire-based study ‘general awareness about seborrheic dermatitis/dandruff among dental students’ in which it was evidenced that more than 65% of survey respondents experience dandruff problems. The majority of participants use an anti-dandruff shampoo to cure the problems. The rising trend of owning colored hair among the youth population is expected to fuel the demand for dyes and colors, among female population. For instance, the data released by Breast Cancer.Org in December 2019 declares that in the United State 33 percent of women aged 18above are assessed to color their hair, out of which about 75 percent are from black ethnicity. Besides, the rising trend adoption of multiple hairstyling among men has resulted in spiking the consumption of hair styling products.
Natural Hair Care Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our global natural hair care market analysis, consumers' proactive approach to purchasing and switching to complicated hair care regimes, such as using pre-shampoo masks, after-shower hair gel, hair shampoo, and conditioners, is driving brands to innovate, develop, and market new natural products to keep up with such consumer dynamics.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 9.67 billion |
| Market size value in 2031 | USD 18.17 billion |
| Growth Rate | 6.51% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
To get a free trial access to our platform which is a one stop solution for all your data requirements for quicker decision making. This platform allows you to compare markets, competitors who are prominent in the market, and mega trends that are influencing the dynamics in the market. Also, get access to detailed SkyQuest exclusive matrix.
Buy The Complete Report to read the analyzed strategies adopted by the top vendors either to retain or gain market share
Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Natural Hair Care Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Natural Hair Care Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Natural Hair Care Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Natural Hair Care Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Natural Hair Care Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Natural Hair Care Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
USA (+1) 351-333-4748
