Global Natural Sweeteners Market

Natural Sweeteners Market Size, Share, Growth Analysis, By Product Type(Sucrose, High-Fructose Corn Syrup, Polyol Sweeteners/Sugar Alcohols, High Intensity Sweeteners), By Application(Bakery & Confectionery, Beverages, Dairy & Frozen Desserts, Pharmaceuticals and Others), By Form(Solid and Liquid), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30I2263 | Region: Global | Published Date: March, 2024
Pages: 198 | Tables: 93 | Figures: 76

Natural Sweeteners Market Competitive Landscape

The global natural sweeteners market is highly competitive and comprises a mix of established players and emerging companies. These companies compete in terms of product offerings, quality, price, distribution channels, and innovation to gain a competitive edge in the market. The global natural sweeteners market has a competitive landscape with a mix of established players and emerging companies. These companies compete through product innovation, quality, pricing, and distribution channels. Research and development, strategic collaborations, and acquisitions are common strategies adopted by market players to maintain their competitive edge. As the demand for natural sweeteners continues to grow, the competitive landscape is expected to evolve with new entrants and innovative offerings.

Natural Sweeteners Market Top Player’s Company Profiles

  • Archer Daniels Midland Company (US)
  • Ingredion Incorporated (US)
  • DuPont Nutrition & Biosciences (US)
  • Stevia Corp. (US)
  • GLG Life Tech Corporation (Canada)
  • SweeGen Inc. (US)
  • Monk Fruit Corp. (US)
  • Biovittoria Limited (New Zealand)
  • Pyure Brands LLC (US)
  • Madhava Natural Sweeteners (US)
  • Sunwin Stevia International Inc. (China)
  • Stevia First Corporation (US)
  • S&W Seed Company (US)
  • Layn Natural Ingredients Corp. (China)
  • Morita Kagaku Kogyo Co., Ltd. (Japan)
  • Purevia (US)
  • Truvia Company LLC (US)

Natural Sweeteners Market Recent Development

  • In May 2024, MycoTechnology, Inc. has accelerated its journey towards commercialising a novel sweet protein sourced from honey truffles. Leveraging its expertise in food technology and innovation, the company has surpassed expectations, demonstrating the potential of this discovery as a game-changing alternative to sugar and existing sweeteners.
  • In March 2024, Scotty's Everyday, a trusted name in gluten-free, 0-1g net carb, 0g sugar, no-nut-flour baking mixes, announced the launch of their new Allulose & Monk Fruit Zero Calorie Sugar Replacement, the sweetener blend used in their popular products. 
  • In January 2024, North Carolina-based Elo Life Systems closed a $20.5 million Series A2 round to accelerate the development of a natural high-intensity sweetener and Cavendish bananas engineered to resist the devastating Fusarium wilt fungal disease (TR4). 
  • In February 2023, Sweet Harvest Foods Holdings (SHFH), the leader in the U.S. natural sweetener industry, acquired Sweet River Honey, a leading beekeeping business based in Texas.  
  • In May 2022, Tate & Lyle launched a new low-calorie sweetener called Dolcia Prima® Allulose. It provides the taste and functionality of sugar but with significantly fewer calories. This innovation offers food and beverage manufacturers a natural and low-calorie option for reducing sugar content in their products. 
  •  In March 2022, PureCircle introduced a new range of natural sweeteners derived from stevia called Sigma-T™. These sweeteners have improved taste profiles and are specifically designed for use in food and beverage applications, catering to the increasing consumer demand for healthier alternatives.  
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Global Natural Sweeteners Market size was valued at USD 3.15 Billion in 2023 and is poised to grow from USD 3.34 Billion in 2024 to USD 5.06 Billion by 2031, at a CAGR of 6.1% during the forecast period (2024-2031).

The global natural sweeteners market is highly competitive and comprises a mix of established players and emerging companies. These companies compete in terms of product offerings, quality, price, distribution channels, and innovation to gain a competitive edge in the market. The global natural sweeteners market has a competitive landscape with a mix of established players and emerging companies. These companies compete through product innovation, quality, pricing, and distribution channels. Research and development, strategic collaborations, and acquisitions are common strategies adopted by market players to maintain their competitive edge. As the demand for natural sweeteners continues to grow, the competitive landscape is expected to evolve with new entrants and innovative offerings. 'Cargill Incorporated (US)', 'PureCircle Limited (UK)', 'Tate & Lyle PLC (UK)', 'Archer Daniels Midland Company (US)', 'Ingredion Incorporated (US)', 'DuPont Nutrition & Biosciences (US)', 'Stevia Corp. (US)', 'GLG Life Tech Corporation (Canada)', 'SweeGen Inc. (US)', 'Monk Fruit Corp. (US)', 'Biovittoria Limited (New Zealand)', 'Pyure Brands LLC (US)', 'Madhava Natural Sweeteners (US)', 'Sunwin Stevia International Inc. (China)', 'Stevia First Corporation (US)', 'S&W Seed Company (US)', 'Layn Natural Ingredients Corp. (China)', 'Morita Kagaku Kogyo Co., Ltd. (Japan)', 'Purevia (US)', 'Truvia Company LLC (US)'

The growing awareness among consumers about the health risks associated with excessive sugar consumption is a major driver for the natural sweeteners market. As individuals seek healthier alternatives, natural sweeteners are gaining traction due to their reduced caloric content and perceived health benefits.

Expansion of Product Portfolio: Market players are focused on expanding their product portfolios to offer a wide range of natural sweeteners to meet diverse consumer preferences. This includes the development of new sweeteners, improvements in taste profiles, and the introduction of blends that combine different sweeteners for enhanced functionality.

In 2021, Asia Pacific held a dominant share of over 30.0% of the market. Because the region is home to some of the fastest-growing economies in the world, including China and India, it has a significant growth potential for the food and beverage industry. The region's younger population is heavily impacted by western diets. 

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Global Natural Sweeteners Market

Report ID: SQMIG30I2263

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