USD 87.92 million
Report ID:
SQMIG30G2014 |
Region:
Global |
Published Date: April, 2024
Pages:
198
|Tables:
59
|Figures:
75
Nitro-Infused Beverages Market size was valued at USD 106.03 Million in 2023 and is poised to grow from USD 127.87 Million in 2024 to USD 572.22 Million by 2032, growing at a CAGR of 20.60% during the forecast period (2025-2032).
Nitro-infused beverages are infused with nitrogen gas, giving them a unique texture and taste. This process involves adding nitrogen gas to the beverage under high pressure, which creates tiny bubbles that give the drink a creamy and smooth texture. Common examples of nitro-infused beverages include nitro coffee, nitro tea, and nitro beer. Nitro coffee has become especially popular in recent years, as the nitrogen gas enhances the coffee's natural sweetness and reduces its bitterness, resulting in a more balanced flavor profile.
North America is the largest market for nitro-infused beverages, followed by Europe and the Asia Pacific. The United States holds the largest market share in North America due to the high demand for coffee and other nitro-infused beverages. Countries like the United Kingdom, Germany, and France are leading the market in Europe due to the growing demand for nitro-infused alcoholic beverages. The Asia Pacific region is expected to grow fastest, with countries like China, India, and Japan driving market growth.
US Nitro-Infused Beverages Market is poised to grow at a sustainable CAGR for the next forecast year.
Global Market Size
USD 87.92 million
Largest Segment
Coffee
Fastest Growth
Coffee
Growth Rate
20.60% CAGR
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Global Nitro-Infused Beverages Market is segmented by product type, distribution channel, and region. Based on type, the market can be segmented into coffee, and tea. Based on distribution channel, the market is segmented into online retail, and offline retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Nitro-Infused Beverages Market Analysis by Product Type
By product type the nitro-infused beverages market can be segmented into coffee and tea. Coffee is expected to dominate the nitro-infused beverage market due to its high consumer demand and popularity. Nitro-infused coffee has a creamy and smooth texture that is achieved by infusing nitrogen gas into the coffee, making it a unique and premium offering that appeals to coffee lovers. Additionally, coffee shops and cafes offering nitro-infused coffee have gained popularity in recent years, increasing the demand for the product.
Conversely, tea is expected to be the fastest-growing segment in the nitro-infused beverage market. Nitro-infused tea is a relatively new offering in the market and is gaining popularity among health-conscious consumers who seek a refreshing, low-calorie, and unique beverage option. The nitro infusion process enhances the flavor and texture of tea, making it a premium offering in the market. Furthermore, tea has numerous health benefits, and with the increasing trend of healthy beverage consumption, nitro-infused tea is expected to witness significant growth in the coming years.
Nitro-Infused Beverages Market Analysis by Distribution Channel
By distribution channel, the nitro-infused beverages market can be segmented into offline retail and online retail. Offline retail dominated the nitro-infused beverage market owing to the established brick-and-mortar retail infrastructure and consumer preference for physically examining and purchasing products. Offline retail channels include supermarkets, convenience stores, and specialty stores, where consumers can browse and purchase nitro-infused beverages. Additionally, offline retail channels offer the opportunity for manufacturers to build relationships with retailers and increase the visibility of their products.
Online retail, however, is expected to be the fastest-growing segment in the nitro-infused beverage market. The increasing popularity of e-commerce and the convenience of purchasing products from home is driving the growth of online retail channels. Moreover, online retail channels give manufacturers a broader reach, allowing them to target consumers beyond their local areas. Additionally, online retail channels allow for the personalization of marketing and a wider range of product offerings, making them attractive to consumers.
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In North America, the United States dominated the nitro-infused beverages market due to the high demand for coffee and other nitro-infused beverages. The market growth is driven by the increasing consumer preference for unique and innovative beverages and the growing popularity of nitro coffee among millennials. Additionally, the presence of major players such as Starbucks and Dunkin' Donuts in the region contributes to market growth.
Asia Pacific region is expected to be the fastest-growing market for nitro-infused beverages. The nitro-infused beverages market growth is driven by the growing popularity of coffee and other nitro-infused beverages among the younger population and the increasing number of cafes and coffee shops in the region. Japan and Australia are also significant markets for nitro-infused beverages in the Asia Pacific region, with a growing demand for nitro-infused alcoholic beverages.
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Nitro-Infused Beverages Market Drivers
Increasing demand for unique and innovative beverages
Nitro-Infused Beverages Market Restraints
High cost associated with producing and distributing products
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The nitro-infused beverages market is highly fragmented and competitive, with a large number of regional and global players operating in the market. The market players are increasingly focused on expanding their product portfolio and geographical presence through product launches, collaborations, and partnerships. They also invest in marketing and promotional activities to create awareness and increase their customer base. The intense competition in the market is driving innovation and product differentiation among players, with a focus on offering unique and premium nitro-infused beverage products to gain a competitive edge.
Nitro-Infused Beverages Market Top Player’s Company Profiles
Nitro-Infused Beverages Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
Accroding to our global nitro-infused beverages market analysis, the market is witnessing significant growth due to the increasing demand for unique and innovative beverages, particularly nitro coffee, among millennials. The market is highly fragmented and competitive, with players investing in product differentiation and expanding their geographical presence through partnerships and collaborations. The high cost associated with producing and distributing nitro-infused beverages is a key restraint in the market. One of the key trends is the growing demand for nitro-infused alcoholic beverages, driven by the popularity of nitro beer and the demand for premium and artisanal alcoholic beverages.
Report Metric | Details |
---|---|
Market size value in 2022 | USD 87.92 million |
Market size value in 2031 | USD 474.48 million |
Growth Rate | 20.60% |
Base year | 2023 |
Forecast period | 2024-2031 |
Forecast Unit (Value) | USD Million |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Nitro-Infused Beverages Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Nitro-Infused Beverages Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Nitro-Infused Beverages Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Nitro-Infused Beverages Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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Report ID: SQMIG30G2014
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