USD 38.72 billion
Online Education Market Size, Share, Growth Analysis, By Learning Type(Self-Paced and Instructor-Led), By Component(Laptop, Mobile, PC), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG25R2015 |
Region:
Global |
Published Date: April, 2024
Pages:
223
|Tables:
61
|Figures:
77
Online Education Market Insights
Online Education Market size was valued at USD 48.05 Billion in 2023 and is poised to grow from USD 59.63 Billion in 2024 to USD 335.47 Billion by 2032, growing at a CAGR of 24.10% during the forecast period (2025-2032).
Global internet usage is rising, which will support industrial expansion. The burgeoning telecom and bandwidth industries have increased access to reasonably priced internet solutions. In order to satisfy the growing demand, many companies are focusing on offering specialised learning solutions. By 2028, we predict that more than 64% of all sales in the online education/e-learning sector would be made up of hardware. The digitization of education has increased the usage of cutting-edge hardware computing technologies in the educational process, including smartphones. Due to its better interoperability with different software solutions including assessment tools, apps, and games, tablets are predicted to be the device that is utilised in education the most. Nearly 300 million people, according to GSMA Intelligence, made their first internet connection. According to a GSMA report titled "State of the Mobile Internet Connectivity - 2022," 4.3 billion people would have access to mobile internet by the end of 2022, an increase of about 300 million customers/users. The recession, among other causes, caused funding to dry up for startups, which led to workforce reductions at digital education companies, which were the most severely impacted of all startups. One-third of individuals employed in the digital education sector, or approximately 10,000 workers, were let go by Indian startups between July 2022 and March 2023. End consumers are embracing online learning more frequently as a result of the availability of free information, and ed-tech companies see this as a new potential to make money. For instance, since making content freely available, BYJU, one of the most valuable Edtech start-ups in India, has added 7.5 million new users to its platform.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Self-Paced
Fastest Growth
Self-Paced
Growth Rate
24.10% CAGR
Global Online Education Market 2022-2030 ($ Bn)
Country Share for North America Region- 2022 (%)
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Online Education Market Segmental Analysis
Global Online Education Market is segmented on the basis of learning type, component, software, end user and region. By end user, the market is segmented into academic institutions & individuals and enterprises. By learning type, market is segmented into self-paced and instructor-led. By component, the market is segmented into laptop, mobile, pc. By software, the market is segmented into world class, course play, yuja. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Online Education Market Analysis by Learning Type
In 2022, the self-paced market category held the top spot with a 65% market share worldwide. The benefits of self-paced learning include lower pressure during live training, the ability to set one's own schedule, less distraction, convenience for various learning styles, and lower cost. For instance, a large source of self-paced educational content is YouTube. Brain Pop and Brain Pop Jr., Education Galaxy, Gimkit, GrammarFlip, Kialo Edu, and Knoword are other resources that support self-paced learning.
During the forecast period, the segment that includes instructor-led classes is anticipated to grow at the highest CAGR. Instructor-led and self-paced learning styles are the market segments. The term "instructor-led learning" refers to education that is provided by one or more instructors in the form of lectures, presentations, demonstrations, and conversations in addition to other methods like face-to-face instruction. Although one-on-one training is less common and more expensive in comparison, the instructor typically addresses groups. To enhance the digital learning experience, the instructor-led training is credited with using a number of approaches, including games, exercises, and role-playing.
Online Education Market Analysis by End User
Over 80% of global revenue was generated by the academic institutions and individuals’ segment in 2022, which led the market. The market is segmented by end-users into individuals, businesses, and academic institutions. Adopting digital education as one of their offerings gives them a competitive advantage over academic institutions. During the epidemic, institutions that only operated offline were affected by the limits put in place; those who saw this as an opportunity and began providing online services will inevitably succeed where others fail.
In order for businesses to survive, they must use the digital medium. The best services must be offered to customers in order to meet their constantly changing expectations. The pandemic's aftermath has also greatly altered expectations. In order to succeed as a business, organizations must be able to meet these expectations and adapt to the new operating environment.
Global Online Education Market Size By Learning Type 2022(%)
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Online Education Market Regional Insights
By accounting for more than 38% of global revenue in 2022, North America will dominate the market. This is a result of the rapid product and geographic expansion strategy employed by market vendors to gain a competitive edge. The North American market, on the other hand, is anticipated to exhibit a consistent growth trend during the forecast period. Furthermore, it is anticipated that the North American region's digital education will improve as a result of the increased focus on infrastructure, network, and connectivity.
Over the forecast period, the Asia Pacific market is anticipated to have the highest CAGR. Due to the high smartphone ownership rates in emerging economies in the Asia Pacific region, there is considerable potential for the broad adoption of digital education. This is one of the key elements that experts believe will soon increase demand for digital education in this area. For instance, Nirmala Sitharaman, the union finance minister, introduced the PM eVidya Programme in India in May 2022 with the goal of promoting digital education in that country. It was decided to give teachers and students unrestricted access to digital learning.
Global Online Education Market Size By Geography, 2022-2030
- Largest
- Fastest
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Online Education Market Dynamics
Online Education Market Drivers
Increasing Internet Penetration to Bolster market growth
- The growing number of internet users worldwide has significantly contributed to the growth of the online education market. According to a report by the United Nations, more than half of the world's population is now connected to the internet. This has opened up new opportunities for online education providers to reach a broader audience and offer their services globally.
- The traditional education system is often rigid and may not cater to the needs of all students, especially those who have work or family commitments. Online education, on the other hand, offers greater flexibility and accessibility to learners, allowing them to study at their own pace and from any location. This has led to a surge in demand for online education, particularly in developing countries where access to traditional education is limited.
Online Education Market Restraints
Regulatory Hurdles to Hinder market growth
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Regulatory hurdles to slow down market growth in the online education market address the problems and barriers made by governments’ rules and legal orders against advancement in online education. The regulatory barriers might come in various forms, such as accreditation criteria, licensing processes, and compliance regulations that the online education suppliers are expected to meet. These barriers can have a significant impact on market growth as they increase the costs of entry, hinder other players from entering the market, and create cumbersome bureaucratic processes for existing firms. Also, inconsistent regulatory environments in diverse regions/countries may result in fragmentation of the market with respect to on-line education, thereby hindering expansion prospects and opportunities. In summary, such challenges make it difficult for both providers and consumers to participate in online education activities.
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Online Education Market Competitive Landscape
- The global market is a sector that is rapidly expanding, with businesses ranging from early-stage start-ups to publicly traded firms. Particularly in the K-12, higher education, and corporate learning sectors, the market is drawing a lot of interest from both seasoned industry players and generalist investors. Each industry is distinct, with various end users, customers, and funding sources. Industry vendors are undertaking a number of strategic efforts, including alliances, acquisitions, and mergers with other significant industry participants.
Top Player’s Company Profiles in Online Education Market
- LinkedIn Learning (USA)
- Skillshare (USA)
- Pluralsight (USA)
- FutureLearn (UK)
- 2U (USA)
- Udacity (USA)
- Codecademy (USA)
- Simplilearn (India)
- Alison (Ireland)
- MasterClass (USA)
- Kadenze (USA)
- Teachable (USA)
- OpenLearning (Australia)
- BitDegree (Lithuania)
- NovoEd (USA)
- Skillsoft (USA)
- Treehouse (USA)
- WizIQ (India)
- Duolingo (USA)
Online Education Market Recent Developments
- In November 2023, Udemy and Google Cloud will collaborate to provide approved content for cloud experts. Access to top-notch courses on cutting-edge technology like generative AI is made available to learners. In a tech ecosystem that is continually expanding, the collaboration enables certification preparation and skill assessment. The platform offered by Udemy enables flexible learning, empowering people and companies all over the world.
- In August 2023, McGraw Hill announced the launch of McGraw Hill Edge, built in association with Edmingle. McGraw Hill Edge is a comprehensive digital learning solution that provides students with the guidance and resources they need to prepare for and excel in competitive exams like the CAT, UPSC, CTET, JEE, and NEET.
- In June 2023, Verizon and McGraw Hill improve their augmented reality smartphone app by adding more collaborative tools and a wider range of subjects. Short interactive exercises are offered by the McGraw Hill AR app for K–12 students, and lesson plans are obtainable through Verizon Innovative Learning HQ. New social studies exercises, web editions, compatibility for several languages, and geographical mapping for an immersive experience are among the changes.
Online Education Key Market Trends
- The reach in the market of online education symbolizes the ability of various online education portals and educational institutions to go beyond geographic limitations, thereby providing learners globally a chance to study courses that differ in nature. The Internet facilitated this trend and changed traditional education, rendering physical limitations irrelevant. This allows students from far-flung or disadvantaged regions as well as various nations to join courseware/courses made available by various institutes worldwide. Such a phenomenon promotes culture exchange, culture convergence, and transnational cooperation in order to make learners adaptable to globalization. More so, professionals and lifelong learners gain specialized skills and knowledge from experts across the globe, leading not only to enhanced employability but also personal growth. Despite remaining challenges such as the digital divide, the pervasiveness of online education signals a revolutionary turn towards an inclusive and inter-connected educational landscape.
Online Education Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to our analyses, the global online education market has experienced significant growth in recent years, driven by the increasing demand for flexible, accessible, and affordable education options. The market is highly competitive, with numerous players offering a wide range of courses, programs, and certifications in various subject areas. The market is also highly fragmented, with no single provider dominating the industry. Key drivers of the online education market include the increasing adoption of mobile devices, rising demand for upskilling and reskilling in the workforce, growing acceptance of online education by employers and educational institutions, and the increasing availability of high-speed internet and advanced technology. The global online education market is expected to continue to grow at a significant pace in the coming years, driven by the increasing demand for accessible, affordable, and flexible education options. However, providers must adapt to evolving learner needs and preferences, while also addressing key challenges such as quality assurance, accreditation, and learner engagement.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 38.72 billion |
| Market size value in 2031 | USD 270.32 billion |
| Growth Rate | 24.10% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Online Education Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Online Education Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Online Education Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Online Education Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Online Education Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Online Education Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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