USD 68.27 Billion
Report ID:
SQMIG30I2284 |
Region:
Global |
Published Date: March, 2024
Pages:
198
|Tables:
64
|Figures:
75
Global Organic Infant Formula Market size was valued at USD 68.27 Billion in 2022 and is poised to grow from USD 74.99 Billion in 2023 to USD 158.88 Billion by 2031, at a CAGR of 9.84% during the forecast period (2024-2031).
The global organic infant formula market is experiencing robust growth, driven by increasing consumer demand for natural and organic products for infants. Parents are becoming more aware of the potential health benefits of organic infant formula, which is free from chemicals, hormones, and pesticides. This awareness, coupled with rising disposable incomes and a growing preference for healthier food options, has fueled the market's expansion. The market has witnessed significant growth opportunities, including the increasing consumer awareness about the advantages of organic products and the emergence of new markets in developing regions. As more parents become educated about the potential risks associated with conventional infant formula, they are opting for organic alternatives, contributing to market growth. Additionally, countries in Asia-Pacific and Latin America, experiencing economic development and urbanization, present significant growth potential for organic infant formula due to changing consumer preferences and increasing awareness.
However, the market also faces certain challenges. One such challenge is the higher cost of organic infant formula production compared to conventional formula. The strict standards and quality control measures required for organic certification result in increased production costs, limiting affordability for some consumer segments. Moreover, the limited availability of organic ingredients can pose challenges, as supply chain disruptions and weather conditions can impact sourcing and production. Another challenge is ensuring regulatory compliance with organic standards. Manufacturers must adhere to stringent regulations and certifications, which can be complex and time-consuming. Meeting these requirements may pose barriers to entry for new players in the market. Consumer skepticism is also a challenge, as some parents may question the true benefits of organic infant formula compared to traditional options. Building trust in the organic product category and educating consumers about the value and safety of organic formulas is essential for sustained market growth. Despite these challenges, the global organic infant formula market is expected to continue its upward trajectory. Growing consumer demand for natural and organic products, along with favorable market trends and opportunities, will drive the market's expansion in the coming years.
US Organic Infant Formula Market is poised to grow at a sustainable CAGR for the next forecast year
Global Market Size
USD 68.27 Billion
Largest Segment
Offline
Fastest Growth
Offline
Growth Rate
9.84% CAGR
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The global organic infant formula market is segmented on the basis of source, distribution channel, and region. By source, the market is segmented into plants (soy and others), protein hydrolysates, milk (cow, camel, goat, and others). By distribution channel, the market is segmented into offline and online. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Analysis By Source
The global market for organic infant formula can be categorized into different types of sources, namely plants (such as soy and others), protein hydrolysates, and milk (including cattle, camel, goat, and others). The milk segment dominated the market, primarily due to the widespread availability of dairy milk worldwide, unlike alternatives like soy milk which have gained popularity more recently. Cow milk contains various high-quality proteins, vitamins, and minerals like riboflavin, calcium, and B12 that help prevent bone abnormalities in infants, enhance the absorption of amino acids, and stabilize blood pressure. On the other hand, camel milk promotes rapid body growth and helps prevent conditions like autism spectrum disorder.
However, plant-based formulas and protein hydrolysates are projected to experience the highest growth rates, with a compound annual growth rate (CAGR) of 9.8% during the forecast period. This growth is attributed to the increasing prevalence of lactose intolerance in infants. Additionally, protein hydrolysates facilitate better nutrient absorption by assisting in the proper uptake of amino acids in infants' bodies.
Analysis Distribution Channel
The global organic infant formula market can be further divided based on the mode of conveyance. The offline segment held the majority share. Offline channels, represented by physical stores, have a widespread presence in both urban and rural areas, and have been the primary means of purchasing for several decades. Although e-commerce sales have gained some market share in urban areas, their reach is limited due to inadequate infrastructure and connectivity in impoverished regions. This limitation has inadvertently benefited offline distribution channels.
However, the online segment is projected to be the fastest-growing segment, with a CAGR of 9.1% during the forecast period. This growth can be attributed to technological advancements that have made online retail operations more feasible. Services like Google maps and e-banking have greatly facilitated online shopping. Additionally, the increasing trend of working from home and people's busy lifestyles have contributed to the growing popularity of online shopping.
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North America held the largest share, accounting for 36% of the overall market. The growth in this region can be attributed to various factors, such as negative attitudes toward breastfeeding, a high level of women's participation in household responsibilities, which leaves them with limited time for breastfeeding, inadequate workplace setups or supportive environments for breastfeeding, high disposable incomes, and a lack of awareness regarding the benefits of breastfeeding.
Asia-Pacific is expected to be the fastest-growing segment during the forecast period. This growth can be attributed to rapid urbanization, higher fertility rates compared to western countries, increasing disposable incomes due to growing economic prosperity, western influences, strengthening retail infrastructure, and the presence of expanding market players facilitated by ease of doing business.
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Drivers
Growing Health Problems such as Cancer in Women are Anticipated to Boost Market Demand.
Restraints
Strict Production Process, Inflation, and Hampered Business Activities may Hamper Growth
The production of organic infant formula follows a stringent manufacturing process to ensure it is completely free from chemicals, hormones, and pesticides. As a result, the production cost of organic formula is higher compared to conventional infant formula. This increased cost may lead to customer aversion towards purchasing organic formula due to the higher price point. Additionally, production activities have been hampered by government restrictions aimed at reducing the spread of viruses, disrupting the balance between supply and demand. Inflation rates have soared in both high-income and low-income countries following the pandemic. For instance, in Pakistan, the annual inflation rate reached an overwhelming 12.2%. Similarly, Indian consumers are facing the burden of an 8-month high inflation rate of 6.07%.
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The global organic infant formula market is characterized by intense competition, with players striving to gain a competitive edge. Key factors driving competition include product innovation, quality, pricing, distribution networks, and marketing strategies. Partnerships, acquisitions, and collaborations are common strategies employed to expand product portfolios and geographic reach. The competitive landscape is dynamic, influenced by evolving consumer preferences, regulatory developments, and market trends. Companies must continuously adapt their strategies to maintain competitiveness and meet the growing demand for organic infant formula.
Top Player’s Company Profile
Recent Developments
The newborn nutrition firm ByHeart announced the release of their infant formula in August 2023. According to the manufacturer, their infant formula is the closest thing to breastmilk available.
Groupe Danone, a French firm, entered the US market in March 2023 with its hypoallergenic Pepticate baby formula. For babies who have allergies, a hypoallergenic formula has been particularly created.
In September 2022, Nestle discovered a new element called myelin, a nutrient combination present in breast milk. The company first introduced Nutrilearn Connect, an infant formula with this unique ingredient, in Hong Kong before bringing it to other regions.
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyzes the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our analyses, the global organic infant formula market is witnessing substantial growth and transformations, with North America emerging as the dominant region and Asia-Pacific as the fastest-growing market. Increasing consumer awareness about the benefits of organic products and a preference for natural and chemical-free options are driving the demand for organic infant formula. North America holds a significant market share, fuelled by factors such as negative attitudes towards breastfeeding, changing lifestyles, and high disposable incomes. On the other hand, the Asia-Pacific region presents immense growth potential due to rapid urbanization, increasing disposable incomes, and changing consumer preferences. However, challenges such as higher production costs and limited availability of organic ingredients need to be addressed. Regulatory compliance, product innovation, and building consumer trust will remain crucial for market players. With a focus on innovation, sustainability, and meeting evolving consumer demands, the global organic infant formula market is poised for continued expansion in the coming years.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 68.27 Billion |
Market size value in 2031 | USD 158.88 Billion |
Growth Rate | 9.84% |
Forecast period | 2024-2031 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Organic Infant Formula Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Organic Infant Formula Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Organic Infant Formula Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Organic Infant Formula Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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Report ID: SQMIG30I2284
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