USD 18.78 billion
Report ID:
SQMIG30I2260 |
Region:
Global |
Published Date: August, 2024
Pages:
198
|Tables:
64
|Figures:
77
Global Organic Meat Market size was valued at USD 18.78 Billion in 2022 and is poised to grow from USD 20.27 Billion in 2023 to USD 37.39 Billion by 2031, at a CAGR of 7.95% during the forecast period (2024-2031).
Health consciousness and rising awareness regarding the benefits of organic food consumption are slated to bolster the demand for organic meat on a global level. Rising emphasis on the adoption of ethical and sustainable farming practices is also creating new opportunities for organic meat suppliers. Rising number of meat providers acquiring organic certification and increasing acceptance of organic products are also slated to boost market growth across the study period and beyond. North America will be leading organic meat consumption whereas rise of veganism in European countries could slow down global organic meat demand outlook in the future Developed countries are projected to spearhead organic meat consumption owing to their high spending potential and easy accessibility to the product. On the contrary, lack of awareness, limited availability, and competition from alternative protein sources will slow down market development in the future. The rising popularity of veganism and plant-based food is a major threat for organic meat companies.
US Organic Meat Market is poised to grow at sustainable CAGR for the next forecast year.
Global Market Size
USD 18.78 billion
Largest Segment
Supermarkets
Fastest Growth
Hypermarkets
Growth Rate
7.95% CAGR
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The Global Organic Meat Market is segmented based on Meat Type, Product Type, Distribution Channel, and Region. Based on Meat Type, the market is segmented into Poultry, Beef, Pork, and Other Meats. Based on Product Type, the market is segmented into Chilled, Preserved, and Frozen. Based on Distribution Channel, market is segmented into Hypermarkets, Online Markets, Retailers, and Natural Food Stores. By region, the market is segmented into North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America.
Analysis by Meat Type
Beef is projected to account for a substantial chunk of the global market share owing to its high popularity among meat consumers. The comparatively low price of beef as compared to other meat products and its high protein content allows it to hold a dominant stance. Growing health consciousness is pushing the demand for organic beef on a global level thereby driving market growth via this segment.
Meanwhile, the fastest-growing segment is pork. Rising consumption of pork in developed and developing countries and the growing popularity of pork products such as bacon, ham, and sausages are helping this segment boost market growth. Hygiene concerns regarding traditional pork meat have led to the high popularity of organic pork products. Increasing willingness of consumers to spend more on organic pork will also help boost market development in the future.
Analysis by Product Type
Frozen organic meat is projected to account for a dominant share of the global market. Longer shelf life and ease of use are key factors that are projected to bolster the demand for frozen organic meat in the future. Retention of nutritional value and taste that is very similar to fresh meat is also a key factor that is estimated to help boost the demand for frozen organic meat around the world through 2031 and beyond.
On the other hand, the demand for preserved organic meat is slated to increase at a robust pace over the coming years. Evolving consumer preferences, rising popularity of preserved meat flavors, and growing availability of preserved meat products are all expected to help boost market growth via this segment in the long run.
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The high number of meat consumers in the North American region allow it to become the dominant market for market players. Canada and the United States will primarily augment the demand for organic meat in this region. High availability of organic meat products, high consumer spending potential, and growing health consciousness among consumers are key factors helping the dominance of this segment. The presence of key organic meat providers and an established retail infrastructure are also slated to benefit market growth in this region.
Evolving consumer preferences and rising disposable income are making the Asia-Pacific region the most opportune market for organic meat companies around the world. Emphasis on implementing better food safety mandates and rising awareness regarding organic food consumption benefits are also expected to boost sales of organic meat in the future. China, Japan, and Australia are estimated to be the leading markets for organic meat providers looking to make a mark in this region. Urbanizations and the influence of Western culture will also play a vital role in augmenting the demand for organic meat in this region.
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Drivers
People are more aware of what they consume these days, and this is why they are preferring meat of animals that are raised completely naturally without the use of harmful chemicals that could lead to complications in humans post consumption. This awareness is projected to bolster the demand for organic meat going forward.
As awareness of animal cruelty increases, the demand for ethically sourced animal products is surging worldwide. This led to the adoption of sustainable and organic practices in animal husbandry, creating opportunities for organic meat providers.
Restraints
Organic farming and animal rearing are quite expensive as compared to the traditional approach. This results in pricey end products, that are not accessible to all people thereby impeding organic meat market growth potential.
The vegan and plant-based trends have gained quite traction in recent years, and this has emerged as a major threat to the organic meat as well as regular meat industries. With more people opting for plant-based protein sources the sales of organic meat are slated to be hampered going forward.
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Organic meat manufacturers should focus on locally sourcing their produce and work closely with local farmers and farms to maximize their business. Drafting creative marketing strategies will also be a major strategy for organic meat companies to expand their sales potential. Providing supply chain transparency will also help organic meat brands gain consumer trust and improve their overall market presence as well.
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Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, growing awareness regarding the benefits of organic meat consumption and rising health consciousness among consumers are key factors promoting the demand for organic meat. However, high costs and competition from other protein sources will hamper sales of organic meat products in the future. North America is estimated to emerge as the top consumer of organic meat owing to high spending potential and presence of a more aware consumer base in this region. Local sourcing of meat from local farmers and farms could drastically reduce operating expenses for market players and help them provide the best quality products as per consumer preferences as well.
Report Metric | Details |
---|---|
Market size value in 2022 | USD 18.78 Billion |
Market size value in 2031 | USD 37.39 Billion |
Growth Rate | 7.95% |
Base year | 2023 |
Forecast period | 2024-2031 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Organic Meat Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Organic Meat Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Organic Meat Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Organic Meat Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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Report ID: SQMIG30I2260
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