Organic Wine Market
Report ID: SQMIG30F2030
Organic Wine Market Size, Share, Growth Analysis, By Type(Red Organic Wine, White Organic Wine), By Packaging(Bottles, Cans), By Distribution Channel(Supermarkets, Hypermarkets, Convenience Stores, Online Retail), By Region - Industry Forecast 2024-2031
Report ID:
SQMIG30F2030 |
Region:
Global |
Published Date: April, 2024
Pages:
242
|Tables:
90
|Figures:
76
Organic Wine Market Insights
Organic Wine Market size was valued at USD 8.9 billion in 2019 and is poised to grow from USD 9.81 billion in 2023 to USD 23.51 billion by 2031, growing at a CAGR of 10.2% in the forecast period (2024-2031).
Organically grown and vinified grapes are used to make organic wine. This indicates that no artificial chemical fertilizers, pesticides, fungicides, or herbicides are utilized in the farming techniques used to grow the grapes. When producing organic wines, chemicals like "Mega-Purple," which are frequently used in conventional wines to intensify the color of red wines, are not allowed in the winery.
The lockdown and travel restrictions have greatly benefitted the wine business in several areas. The wine was consumed by consumers for a wider variety of domestic events. For instance, Wine Intelligence estimates that between 2019 and 2020, the Brazilian wine industry added almost three million regular wine consumers (those who consume wine at least once per month). Global demand for organic products is rising, which has a big influence on the wine business. There are two main categories of organic wine on the market: red and white. Red organic wines are quite popular with customers due to their availability and health advantages. Red organic wines thus have a better market penetration than other varieties.
Sales of organic foods topped USD 56.0 billion in 2019, rising 12.8% from the prior year, according to OTA. The worldwide organic wine market is anticipated to be driven by the increase in organic goods. Many European societies now place a high value on wine, which is frequently served as a side dish at both lunch and supper. According to research done in 2019 by the European Association of Wine Economists and the ChaireVins et Spiritueux de INSEEC U, wine consumption has increased significantly during the period of home isolation as a result of the coronavirus outbreak in Spain and other European nations.
US Organic Wine Market is poised to grow at a sustainable CAGR for the next forecast year.
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Organic Wine Market Segmental Analysis
Global organic wine market is segmented based on the type, packaging, distribution channel, and region. Based on type, the global organic wine is segmented into red and white. Based on packaging type, the global organic wine is segmented into bottles and cans. Based on distribution channel, the global organic wine is segmented into supermarkets and hypermarkets, convenience stores, online retail, and direct selling. Based on region, it is categorized into North America, Europe, Asia-Pacific, Latin America, and MEA.
Organic Wine Market Analysis by Type
In 2021, the red organic wine category led the organic wine market and accounted for 62% of total sales. Red organic wines are produced by fermenting red or black grapes with yeast. In vineyards with organic certification, the grapes are farmed organically. The European area is where the majority of the vineyards are found. Most of the world's organic vineyards are located in nations like Italy, France, and Germany. In the EU, grapes were planted on 3.2 million hectares in 2020, or almost 45% of all wine-growing regions worldwide. In 2020, there were 2.2 million wine-related vineyard holdings in the EU, 83.3% of which had fewer than 1 hectare of vines. Together, Spain, France, and Italy accounted for nearly two-fifths (36.7%) of vineyard holdings and seventy-four percent (74.9%) of the EU's planted grape area in 2020. Red wine consumption is probably going to decrease cholesterol and prevent cancer in people.
Over the projection period, the white organic wine market is anticipated to see a CAGR of 10.1%. When compared to organic red wines, white wines are drank less frequently. One of the most widely drank white wines in the world is Chardonnay Champagne. The world's biggest market for white organic wine is Germany. About 35% of the wine drank in Germany comes from the 100,000 hectares of vines that make up German wine production. Wines from France and Italy make up between 15 and 18 percent. Around 10% of the wine sold in Germany comes from Spain, the third-largest producer of Mediterranean wines in Europe and the country with the largest vineyard area in the world. The remaining 10% to 15% comes from the USA/California, Chile, South Africa, and Australia, as well as much smaller shares from Austria, Portugal, and Greece. Compared to red organic wines, white organic wines are less costly, but they are less healthful.
Organic Wine Market Analysis by Packaging
In 2021, the bottles category dominated the organic wine market and accounted for 92% of total sales. For organic wines, glass bottles are the preferred packaging type. Additionally, they are often utilized in beverage packaging. The third most popular packing material worldwide is glass. Since glass is recyclable, reusable, and inert, it is frequently used for wine packaging. Unlike plastic bottles and cans, it can keep wine for a long period due to its inert nature.
Over the projection period, the cans sector is anticipated to grow at a CAGR of more than 14%. In the beverage business, cans are being used more and more. Cans made of metal, such as steel and aluminum, are frequently used in the packaging of carbonated beverages. Because cans are more portable and practical than bottles, canned wines are becoming increasingly popular. Aluminum cans are lighter than glass bottles, which reduces the amount of carbon dioxide released during transportation from the vineyard to the distributors. In response, this has increased the demand for organic wine packaging that is environmentally friendly.
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Organic Wine Market Regional Insights
In 2021, Europe dominated the global market and had a revenue share of more than 75%. A small number of European nations held over 50% of the market. The country that consumes the most organic wine is Germany. Germany, France, and the U.K. were the top three markets, accounting for around 25%, 15%, and 10% of the world's consumption of organic wine, respectively, according to International Wines and Spirits Record (IWSR). The largest market for organic wine continues to be in Europe. Consumption of organic products is higher in Europe than in other parts of the world because local customers are more aware of them.
Over the projected period, the organic wine market in North America is expected to see a CAGR of more than 9.5% in terms of value. The second-largest market in the world for organic wines in North America. As the third-largest consumer of organic red wine in the world after France and Germany, the United States topped the market for organic wine in 2021. American consumers are switching from conventional to organic items. According to the Organic Trade Association (OTA), sales of organic goods will increase by more than 11.5% in the United States in 2020. In the United States, sales of organic goods totaled USD 60 billion in 2020.
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Organic Wine Market Dynamics
Organic Wine Market Driver
- Globally, the consumption of organic wines has increased significantly. Their appeal is due to their exquisite taste and health advantages. Consumers from all around the world may now access it thanks to e-commerce or internet retail. It appears that traditional wine consumption is steadily declining globally. However, there is a large passion for organic wines. Particularly among millennials (20 to 35 years old), a group that is very conscious of environmental and social values, European nations led the market.
- Growing consumer demand for specialized goods like organic and natural items in the food and beverage industry is propelling the organic wine market expansion for organic wine. Organic wines are made utilizing native yeasts and are devoid of chemicals like sulfur, yeast nutrition, and fine. Wines that are preservative-free, biodynamic, carbon-neutral, and vegan-friendly are just a few of the prominent trends anticipated to drive market expansion throughout the projection period. The market for organic wine is also anticipated to increase as a result of rising demand from a variety of sectors, such as nutraceuticals, pharmaceuticals, confectionary, and bakery goods throughout a number of continents, including North America, Europe, Asia Pacific, and Central & South America.
Organic Wine Market Restraint
- Wine produced organically has a greater production cost than wine produced conventionally. Grapes cultivated naturally and organically are used to make organic wines. When growing wine grapes, the vineyards need to be certified organic and maintained properly. Additionally, no pesticides or agrochemicals are used in the organically certified vineyards to boost yield and productivity. As a result, it takes longer for the grapes to mature and ripen. Additionally, it costs more to use natural yeasts for fermentation than wild or ordinary yeasts. These variables collectively drive up the price of organic wine by raising its production costs.
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Organic Wine Market Competitive Landscape
The global organic wine market is relatively fragmented, with a high level of competition. The prominent players operating in the market are constantly adopting various growth strategies to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, and intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive market. The key market players are also constantly focused on R&D to supply industries with the most efficient and cost-effective solutions.
Top Players in the Global Organic Wine Market
- Emiliana Organic Vineyards
- Frey Vineyards
- Grgich Hills Estate
- Bonterra Vineyards
- The Organic Wine Company
- Cono Sur Vineyards & Winery
- Stellar Organics
- Château Maris
- Coturri Winery
- Domaine de la Romanée-Conti
- Domaine Zind-Humbrecht
- Giribaldi
- Quivira Vineyards
- Medici Ermete & Figli
- Lapostolle Wines
- Bodegas Matarromera
- La Rocca Vineyards
- Château Pontet-Canet
- Golan Heights Winery
- Pago de Carraovejas
Organic Wine Market Recent Developments
- In May 2022, PiWOSA welcomed Avondale Wine Estate as the organization's twelfth member. PiWOSA, or Premium Independent Wineries of South Africa, is a group of independent wine producers with similar goals who are dedicated to marketing top-quality South African wines abroad.
- In April 2022, King Estate Winery sold out of the Onip Pinot Gris within four days of its release as a limited edition to benefit Ukrainian rescue groups. Pronounced The Ukrainian term for resistance is Oh-peer or Onip. This is the second time King Estate has offered its assistance to the Ukrainian rescue effort. On March 4, King Estate made the announcement that it will be giving $50,000 to CARE, Save the Children, and Voices for Children, three relief groups.
Organic Wine Key Market Trends
- People's changing social mores and way of life are what's driving the demand for organic drinks like organic wine nowadays. The availability of diverse items thanks to digital technologies has increased the demand for organic wine. For example, red wine, white wine, and rose wine are packed in various-sized bottles and cans, giving consumers more alternatives. Organic wine is also available in a wide variety of flavors. Additionally, the production of organic wine has expanded as a result of the rising number of government programs in support of sustainable agriculture. The demand for organic wine is greatly influenced by the increased availability of the beverage and consumer knowledge of its advantages.
Organic Wine Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by the robust Secondary Desk research.
According to our global organic wine market analysis, in terms of type, the red organic wine segment held the largest share in the market as it is expected to decrease cholesterol and prevent cancer in people. By packaging, the bottles segment held the largest share in the market. For organic wines, glass bottles are the preferred packaging type. Additionally, they are often utilized in beverage packaging. The third most popular packing material worldwide is glass. Since glass is recyclable, reusable, and inert, it is frequently used for wine packaging. And by region, Europe held the largest share of the global market. Consumption of organic products is higher in Europe than in other parts of the world because local customers are more aware of the orgaic products.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 8.9 billion |
| Market size value in 2031 | USD 23.51 billion |
| Growth Rate | 10.2% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Organic Wine Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Organic Wine Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Organic Wine Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Organic Wine Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Organic Wine Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Organic Wine Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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