Outdoor Apparel Market Size, Share, Growth Analysis, By Apparel(Casual Wear, Fashion Wear, Sports & Activity Wear, Rainy Wear), By Distribution Channel(Online, Offline (Supermarket/ Hypermarket, Retail Stores, Others)), By Fabric Type(Polyester, Nylon, Cotton, Others), By Product Type(Top Wear, Bottom Wear, Others), By End User(Men, Women, Kids), By Region(North America, Europe, Asia-Pacific, Latin America), By Region - Industry Forecast 2024-2031


Report ID: SQSG25K2010 | Region: Global | Published Date: April, 2024
Pages: 165 |Tables: 62 |Figures: 75

Outdoor Apparel Market Insights

Outdoor Apparel Market size was valued at USD 14.9 billion in 2019 and is poised to grow from USD 15.72 billion in 2023 to USD 22.8 billion by 2031, growing at a CAGR of 5.45% in the forecast period (2024-2031).

As more people are drawn to the availability of different materials developed specifically to handle specific scenarios, which enhance the flexibility and simplicity of use when engaging in outdoor sports, the market for outdoor wear is expanding at an accelerating rate. The product's capacity to provide superior body protection to everyday clothing, lessen pain, and boost performance has contributed to a rise in consumer demand.

Around the world, there are more and more individuals engaging in physical activity, which has increased the demand for outdoor clothing and is fueling the outdoor apparel market's expansion. In addition, parents are progressively allowing their kids to participate in a variety of outdoor activities like hiking, biking, kayaking, and others.

US Outdoor Apparel Market is poised to grow at a sustainable CAGR for the next forecast year.

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Outdoor Apparel Market Segmental Analysis

Global Outdoor Apparel Market is segmented by Apparel, Distribution Channel, Fabric Type, Product Type, End User, and region. Based on Apparel, the market can be segmented into Casual Wear, Fashion Wear, Sports & Activity Wear, Rainy Wear, Promotional Apparel, Recreational Wear, Others. Based on Distribution Channel, the market can be segmented into Online, Offline (Supermarket/ Hypermarket, Retail Stores, Others). Based on Fabric Type, the market can be segmented into Polyester, Nylon, Cotton, Others. Based on Product Type, the market can be segmented into Top Wear, Bottom Wear, Others. Based on End User , the market is segmented into Men, Women, Kids. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Outdoor Apparel Market Analysis by Product

In 2021, the sector for bottom wear accounted for the highest market share and is expected to experience the largest CAGR during the forecast period. Shorts, trousers, and tights & leggings are the subcategories of bottom wear outdoor apparel products. Companies that produce outdoor clothing are concentrating on giving clients comfortable bottom wear gear and maintaining a proper microclimate between the body and the garment.

Outdoor Apparel Market Analysis by End-Use

In 2021, the men segment generated the highest outdoor apparel market revenue. Attributed to the reason that men's outdoor involvement has been steadily rising over the course of the projected period, the men's category held the biggest market share. Furthermore, industry participants have started introducing men's lightweight and cozy clothing. These have wicking qualities and are constructed of stretchy fabric components.

It is expected that the women's market will expand briskly over the projection period. Women's natural preference for unusual and exotic vacations as well as the rising popularity of outdoor sports and activities are the main drivers supporting the growth of this market throughout the forthcoming years.

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Outdoor Apparel Market Regional Insights

In 2021, the largest outdoor apparel market share belongs to North America. The growth of the US area is fueled by a stable economic environment and rising income levels. The widespread availability of new, performance-improving sports gear encourages consumers to purchase more upscale goods, and continuous initiatives will expand the market in this area.

The Asia Pacific is projected to grow significantly during the projection period. In APAC, China is the major region for outdoor clothing. The market in the area will grow more quickly than the market in other places. The expansion of the outdoor apparel market in Asia pacific will be aided by the rising Millennials, rising disposable income, and increased public awareness of physical fitness.

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Outdoor Apparel Market Dynamics

Outdoor Apparel Market Driver

  • A healthy feeling of excitement for the natural world and the opportunity to learn techniques for leading healthy and happy lives are motivating a variety of people to participate in outdoor activities. The market for outdoor wear is expanding as a result of the rising popularity of sports and physical activity. The inclination of the client for apparel in various settings is the most important decision factor since specialized clothing optimizes comfort and quality. Consumers who are more likely to favor branded, sustainable items are urban consumers, who make up a significant percentage of the outdoor wear market.
  • Due to an increase in celebrity sponsorships of outdoor apparel manufacturers, the global demand for this particular type of clothing is expected to increase. A large international producer of outdoor and sports apparel is hiring celebrities to market its products.

Outdoor Apparel Market Restraint

  • The expansion of the global outdoor apparel market is being hampered by local companies' rising manufacturing of counterfeit goods. The distribution route is being hampered by these counterfeit goods, which is hurting the market's overall expansion. In addition, the production of genuine goods is hampered by the sale of counterfeit goods, which also slows down national economies. Products of poor quality are frequently offered to customers at exorbitant costs.

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Outdoor Apparel Market Competitive Landscape

To capture a sizable portion of the outdoor apparel market, the top firms in the sector concentrate on offering clients personalized solutions. The top players have also benefited from strategies like product launches and acquisitions to increase their market share in the world for outdoor gear. For instance, in February 2021, in order to cater to consumers in China, Hanesbrands Inc. and Belle International entered into a licensing deal to launch a line of shoes and accessories under the Champion brand.

Top Players in the Global Outdoor Apparel Market

  • The North Face
  • Patagonia
  • Columbia Sportswear
  • Arc'teryx
  • Black Diamond Equipment
  • Marmot
  • Outdoor Research
  • Mountain Hardwear
  • Mammut Sports Group
  • Jack Wolfskin
  • Salomon
  • Helly Hansen
  • Fjällräven
  • Rab
  • Haglöfs
  • Vaude
  • Berghaus
  • Icebreaker
  • Smartwool
  • Montane

Outdoor Apparel Market Recent Development

  • In April 2022, the plus-size women's outdoor clothing line for the Spring 2022 season was formally introduced by Outdoor Research, a maker of outdoor clothing with headquarters in Seattle. The assortment of technical clothing includes hiking and climbing pants, fleece, synthetic insulation, waterproof rain shells, sun layers, and base layers. It is made to allow women of all sizes to walk with comfort on the route.

Outdoor Apparel Key Market Trends

  • Customers now want value-added outdoor clothing that is loaded with technological advancements and functionality. More than just comfort, watertight assurance, and breathability are what they seek. Urban populations make up a sizable share of customers of outdoor clothing, and they tend to favor branded and sustainable products. Customers that care about the planet frequently choose novel products manufactured from recycled raw materials. One of the key elements boosting the market for outdoor apparel across various distribution channels is the entrance of fresh, cutting-edge designs paired with rising customer knowledge of chic, up-to-date lifestyles.

Outdoor Apparel Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, the industry for bottom wear has the largest market share in 2021 and is expected to grow at the highest CAGR during the projected period. Men's clothing made up the largest portion of the Outdoor Apparel industry in terms of market revenue in 2021. North America will hold the biggest market share in 2021.

Report Metric Details
Market size value in 2019 USD 14.9 billion
Market size value in 2031 USD 22.8 billion
Growth Rate 5.45%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Apparel
    • Casual Wear, Fashion Wear, Sports & Activity Wear, Rainy Wear, Promotional Apparel, Recreational Wear, Others
  • Distribution Channel
    • Online, Offline (Supermarket/ Hypermarket, Retail Stores, Others)
  • Fabric Type
    • Polyester, Nylon, Cotton, Others
  • Product Type
    • Top Wear, Bottom Wear, Others
  • End User
    • Men, Women, Kids
  • Region
    • North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • The North Face
  • Patagonia
  • Columbia Sportswear
  • Arc'teryx
  • Black Diamond Equipment
  • Marmot
  • Outdoor Research
  • Mountain Hardwear
  • Mammut Sports Group
  • Jack Wolfskin
  • Salomon
  • Helly Hansen
  • Fjällräven
  • Rab
  • Haglöfs
  • Vaude
  • Berghaus
  • Icebreaker
  • Smartwool
  • Montane
Customization scope

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  • Segments by type, application, etc
  • Company profile
  • Market dynamics & outlook
  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Outdoor Apparel Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Outdoor Apparel Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Outdoor Apparel Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Outdoor Apparel Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Outdoor Apparel Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Outdoor Apparel Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Outdoor Apparel Market size was valued at USD 14.9 billion in 2019 and is poised to grow from USD 15.72 billion in 2023 to USD 22.8 billion by 2031, growing at a CAGR of 5.45% in the forecast period (2024-2031).

To capture a sizable portion of the outdoor apparel market, the top firms in the sector concentrate on offering clients personalized solutions. The top players have also benefited from strategies like product launches and acquisitions to increase their market share in the world for outdoor gear. For instance, in February 2021, in order to cater to consumers in China, Hanesbrands Inc. and Belle International entered into a licensing deal to launch a line of shoes and accessories under the Champion brand. 'The North Face', 'Patagonia', 'Columbia Sportswear', 'Arc'teryx', 'Black Diamond Equipment', 'Marmot', 'Outdoor Research', 'Mountain Hardwear', 'Mammut Sports Group', 'Jack Wolfskin', 'Salomon', 'Helly Hansen', 'Fjällräven', 'Rab', 'Haglöfs', 'Vaude', 'Berghaus', 'Icebreaker', 'Smartwool', 'Montane'

A healthy feeling of excitement for the natural world and the opportunity to learn techniques for leading healthy and happy lives are motivating a variety of people to participate in outdoor activities. The market for outdoor wear is expanding as a result of the rising popularity of sports and physical activity. The inclination of the client for apparel in various settings is the most important decision factor since specialized clothing optimizes comfort and quality. Consumers who are more likely to favor branded, sustainable items are urban consumers, who make up a significant percentage of the outdoor wear market.

Customers now want value-added outdoor clothing that is loaded with technological advancements and functionality. More than just comfort, watertight assurance, and breathability are what they seek. Urban populations make up a sizable share of customers of outdoor clothing, and they tend to favor branded and sustainable products. Customers that care about the planet frequently choose novel products manufactured from recycled raw materials. One of the key elements boosting the market for outdoor apparel across various distribution channels is the entrance of fresh, cutting-edge designs paired with rising customer knowledge of chic, up-to-date lifestyles.

In 2021, the largest outdoor apparel market share belongs to North America. The growth of the US area is fueled by a stable economic environment and rising income levels. The widespread availability of new, performance-improving sports gear encourages consumers to purchase more upscale goods, and continuous initiatives will expand the market in this area.

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Outdoor Apparel Market

Report ID: SQSG25K2010

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