Prescriptive Analytics Market Size, Share, Growth Analysis, By Component(Software, Services (Professional Services, Managed Services)), By Deployment Mode(Cloud, On-premises), By Organization size(Large Enterprises, Small & Medium Enterprises (SMEs)), By Application(Risk Management, Operation Management, Revenue Management, Network Management), By Business function(HR, Sales, Marketing, Finance), By Data type(Unstructured, Semi-structured, Structured), By Vertical(BFSI, Retail and eCommerce, Media and Entertainment, Manufacturing), By Region - Industry Forecast 2024-2031

North America accounted for a significant market share of over 45% of the worldwide advanced analytics market. This can be linked to the availability of the infrastructure necessary for the application of cutting-edge analytics and to the rise in the use of cutting-edge technologies like AI and machine learning. For example, Microsoft Corporation recently announced a partnership with Consumer Value Store (CVS) Health, a provider of healthcare solutions, to create cutting-edge solutions to assist consumers in improving their health. To automate operations, CVS Health would use cognitive services from Azure including Computer Vision and Text Analytics for Health. By increasing CVS Health's multi-cloud presence to more than 1,500 new and current business apps on its cloud, the Azure services will hasten the company's digital transformation. 

Over the course of the projected period, the Asia Pacific market is anticipated to display a significant CAGR of 23.5%. The widespread usage of big data analytics tools and solutions in the region is what is fueling the regional market's expansion. Additionally, several businesses in the area are making significant investments in customer analytics to boost productivity and efficiency. Additionally, local tour operators like China Ways LLC, TNT Korea Travel, and Trafalgar are putting analytical technologies to work in traffic management, train breakdowns, and the monitoring of bus and train schedules.