Report ID: SQMIG50X2002
Report ID:
SQMIG50X2002 |
Region:
Global |
Published Date: March, 2024
Pages:
177
|
Tables:
61 |
Figures:
75
Global Print Newspapers and Magazines Market size was valued at USD 124.70 billion in 2022 and expected to grow from USD 121.83 billion in 2023 to reach USD 101.14 billion by 2031, at a CAGR of -2.3 % during the forecast period (2024-2031).
The industry is witnessing market growth due to diversified business models, strategic partnerships, changing distribution channels, and convergent platforms. Print newspapers and magazines continue to be an attractive platform for premium segment readers and image advertisers globally, contributing to the market growth. Additionally, advancements in printing technology such as augmented printing and technological development in paper manufacturing have led to a significant increase in market growth. However, the rising penetration rate of smartphones and affordable internet is accelerating online media platforms, leading to the restraining of market growth. Moreover, strict government regulations regarding print newspapers and magazines are expected to continue to hinder market growth.
The newspaper and magazine industry has been facing a decline in customers for years. In recent times, the trend has been driven by consumers shifting towards free or more affordable substitute media like online publications, thereby impeding market growth. However, there has been an increase in digital newspaper and magazine subscriptions, hindering the market growth in the forecast period. For instance, The New York Times has reported that 39% of its subscribers have opted for the digital newspaper. Additionally, the decline in print media circulation across the globe is a major factor that restricts market growth. On the other hand, the growing investment in print advertising by industry verticals to build trust and maintain relationships with existing customers is propelling market growth. Newspaper and magazine advertising is gaining popularity in the advertising world as it creates brand awareness and complements the brand’s advertising campaigns on other channels. Despite this, the rapid increase in digitalization and people shifting from print to digital content is hindering market growth. Furthermore, various print newspaper organizations are reducing print newspaper circulations by adopting online platforms to offer news content.
US Print Newspapers and Magazines Market is poised to grow at sustainable CAGR for the next forecast year.
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Report ID: SQMIG50X2002