Global Razor Market

Razor Market Size, Share, Growth Analysis, By Product Type(Cartridge Razors, Electric Razors, Disposable Razors, Others), By Distribution Channel(Hypermarkets & Supermarkets, Online Stores, Convenience Stores, Others), By Segment(Mass, standard, and premium), By Blade type(stainless steel and carbon steel), By consumer(Men and Women), By Region - Industry Forecast 2024-2031


Report ID: SQSG30L2022 | Region: Global | Published Date: February, 2024
Pages: 157 | Tables: 142 | Figures: 78

Razor Market Dynamics

Razor Market Driver

  • An excessive number of men seek expert advice on shaving and haircutting at male-focused spas and salons, which are quickly becoming fashionable. The public convenience grooming industry has been redefined as a result of rising consumer spending on attention and the expanding significance of male grooming in numerous industries, including fashion, aviation, and the business, creating enormous opportunities for many businesses dealing in such goods across global razor market. To ensure proper bodily cleanliness and general hygiene, personal grooming is completed. Men are more aware of their appearance, with a specific haircut and beard, as culture's impact grows. Men, especially those in the comparatively younger age groups, are driving demand for products that specialize in improving physical appearance.
  • The increased global emphasis on personal grooming is one of the key factors driving the growth of the razor market. Women are more concerned with how they appear and how they smell. They are inspired to produce razors and razor blades in order to remove unwanted hair as a result. This is one of the main factors influencing the growth of the female segment of the razor blade industry. Sometimes girls with dark facial hair have underlying medical or genetic issues. They are forced to accept the razor blades by this. Consequently, it is projected that in the upcoming years, the female phase would expand the fastest.

Razor Market Restraint

  • There are some misconceptions and concepts that prevent the razor market from expanding, such as the idea that hair growth will be regular and that you will need to shave frequently. Regrown hair sometimes looks stubbly and darker, especially if the natural hair is thick. A shadow effect may result if the hair is significantly darker than the skin. Razor burns and ingrowths can result from improper shaving.
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Razor Market size was valued at USD 17405.4 million in 2019 and is poised to grow from USD 17753.51 million in 2023 to USD 21217.09 million by 2031, growing at a CAGR of 2% in the forecast period (2024-2031).

razor market is relatively fragmented, with a high level of competition. Companies are working on new product launches and other initiatives to provide better equipment to their customers and expand their company globally. These industry leaders are expanding their client base in a variety of ways, and many organizations are forming strategic and creative partnerships with other start-up businesses in order to increase market share and profitability. 'Gillette (a subsidiary of Procter & Gamble)', 'Schick (a subsidiary of Edgewell Personal Care)', 'BIC Group', 'Super-Max', 'Harry's Inc.', 'Dorco Co. Ltd.', 'Feather Safety Razor Co., Ltd.', 'Kai Corporation', 'Beiersdorf AG', 'The Body Shop International Limited', 'Laser Razor Blades Industries', 'Lion Corporation', 'Energizer Holdings, Inc.', 'The Himalaya Drug Company', 'Remington Products Company', 'Wilkinson Sword (a subsidiary of Edgewell Personal Care)', 'King of Shaves Company Ltd.', 'Mandom Corporation', 'Personna American Safety Razor Company', 'Zhejiang Ningbo Jiali Plastics Co. Ltd.'

An excessive number of men seek expert advice on shaving and haircutting at male-focused spas and salons, which are quickly becoming fashionable. The public convenience grooming industry has been redefined as a result of rising consumer spending on attention and the expanding significance of male grooming in numerous industries, including fashion, aviation, and the business, creating enormous opportunities for many businesses dealing in such goods across razor market. To ensure proper bodily cleanliness and general hygiene, personal grooming is completed. Men are more aware of their appearance, with a specific haircut and beard, as culture's impact grows. Men, especially those in the comparatively younger age groups, are driving demand for products that specialize in improving physical appearance.

Disposable razor market is expanding as a result of rising aesthetic awareness and rising personal grooming product consumption, particularly among millennial and Gen-Z consumers. This is because disposable razor blades are simple to use, which is helping the market to grow through recreational use.

Asia Pacific is dominating the razor market and this trend is expected to continue in the coming years. China, India, and Indonesia are some of the most populous nations in APAC, and due to their rapidly increasing populations, rapid urbanization, and rising purchasing power of consumers for personal care products, the region is anticipated to experience the highest growth rate over the coming years.

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Global Razor Market

Report ID: SQSG30L2022

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