USD 70.30 billion
Scooter Market Size, Share, Growth Analysis, By Product Type (Electric Scooter, Normal Scooter), By Electric Scooter Type, By Region - Industry Forecast 2025-2032
Report ID:
SQMIG25C2154 |
Region:
Global |
Published Date: December, 2024
Pages:
179
|Tables:
0
|Figures:
0
Scooter Market Insights
Scooter Market size was valued at USD 80.84 Billion in 2023 and is poised to grow from USD 86.09 Billion in 2024 to USD 133.79 Billion by 2032, growing at a CAGR of 6.50% during the forecast period (2025-2032).
Rapid urbanization and improving road connectivity in the emerging economies led to high transportation demand. The absence of public vehicles in far-flung places encourages buyers to buy individual automobiles. Scooters are the most popular because consumers want lightweight, easy-to-drive & operate, and economical vehicles. This can be attributed to the wide availability of battery electric scooters, which do not require any fuel and are pollution-free vehicles, thus accelerating the growth of this market.
Road connectivity is vital for the economic development of a country. Emerging nations are also spending on developing secure and safe roads. The investment made towards supporting road construction also opened up a new window of growth for the transportation and logistics sector. Logistics open the doors in the market and many of the people doing business now started setting up their firms or connecting with already existing such firms. Thus, they want things to be delivered at minimum time and cost and for this scooter is one of the vehicles which are preferred by them. Scooters can easily pass through the traffic and consume lesser fuel than bikes, mopeds, and cars. Also, manufacturing companies are mainly focusing on the new technology of vehicles where they want to use the maximum speed using minimal power and making it budget-friendly for customers. In addition, electric scooter OEMS has launched multiple scooters in developing nations.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Normal scooter
Fastest Growth
Electric scooter
Growth Rate
6.20% CAGR
Global Scooter Market ($ Bn)
Country Share for Asia Pacific Region (%)
To get more reports on the above market click here to Buy The Report
Scooter Market Segmental Analysis
Global Scooter Market is segmented by Product Type, Electric Scooter Type, and Region. Based on Product Type, the market is segmented into Electric Scooter, Normal Scooter. Based on Electric Scooter Type, the market is segmented into Conventional Electric Scooter, Swappable Electric Scooter. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis by Product
According to scooter market analysis, in 2023, the normal scooter segment had the greatest market share revenue. Rising disposable income and interest towards purchasing of personal transport vehicles are expected to determine the higher demand of the scooter segment Such a vehicle must also ensure an extremely comfortable ride, be equipped with gearless (hence easy-to-use) driving systems, and cost very little to run, all of which is increasing the price of standard scooters. Also, a regular scooter has a body that is robust and enhances agility and provides decent mileage which makes this segment lead the market with high share.
By the forecast period, the electric scooter segment will witness the fastest growth with maximum scooter market share. The growth of the segment is attributed to the growing consciousness among individuals for eco-friendly substitutes in the choice of rides. When used as a vehicle to meet your daily transportation needs, electric scooters achieve many benefits because they cost-effective and environmentally friendly means of transport. Electric scooters are becoming increasingly popular as a means of transport specifically for the daily commute due to their practical and environmentally friendly natures.
Analysis by Sales Channel
According to scooter market analysis, the offline sales segment is dominating the market with the largest market share. This is because there is certain advantage to in-person sales, leading to the growth of this segment. While purchasing a scooter in shops customers want to take a closer look at the scooters, take test rides and get advice from knowledgeable employees about the features of the scooter. Furthermore, conventional dealers and retail places still provide on-the spot financing options, after-sales support, and an atmosphere that encourages the belief of customers about the value of the scooter. Such a hands-on method attracts people who have never purchased a scooter before and prefer the tangible experience of picking a scooter up in person. These factors reinstate the dominance of the market, leading to the growth of the scoot market size.
According to scooter market forecast, the online sales have become the most popular because of the comfort and flexible mode that it offers. It is the fastest growing segment in the market, leading to the growth of the scooter market share. This increased with a boom in e-commerce technology where customers can view various models, compare and then buy them from the comfort of their homes. With the help of virtual showrooms, AR, and detailed product information, people can make better decisions without physical visits. Also, many of the online platforms offer competitive pricing and discounts and flexible delivery options, further appealing to urban consumers that are tech-savvy in particular the younger generation looking for a seamless digital purchase experience. The fast-paced digital transformation puts online sales as one of the prominent growth boosters in scooter market.
To get detailed analysis on other segments, Request For Free Sample Report
Scooter Market Regional Insights
In 2023, Asia Pacific dominated the market with the largest scooter market share. Such significant market share is being capitalized due to the increasing discretionary income of the consumers in the region. Instead of public buses, users go for independent vehicles to save time and hustle. Not to mention the electric scooter is cheap both in terms of initial purchase price, and operational costs when contrasting them with electric motorcycles and electric mopeds. Electric vehicles are powered by batteries and so, ease consumers from the surge in oil prices in the region.
According to the scooter market forecast, North America will witness a substantial growth in the market. The rising preference for electric scooters which are pollution-free is projected to lead the demand for scooter market. In addition, the increased use of advanced technology by nearly all industries is likely to drive demand for scooter market in North America. The change in consumers preference to rent electric scooters instead of two-wheeler has been one of the major contributors that are helping in the expansion of North America scooter market growth.
Global Scooter Market By Geography
- Largest
- Fastest
To know more about the market opportunities by region and country, click here to
Buy The Complete Report
Scooter Market Dynamics
Scooter Market Drivers
Favorable Government Initiatives Boosting Demand for Electric Scooters
- As governments started investing heavily on charging infrastructure as well offering multiple consumer incentives, OEMs would have scope for expanding revenue stream and geographical range. Developed economies in Europe are implementing strict regulations to control emission from vehicles while in developing economies such as India, Government is increasing its budget for electric charging station infrastructure.
Growing Funding of Scooter Research Projects
- With a growing population of over 7.6 billion people, the cities around the world are facing problems like traffic jams, air pollution, minimal parking facilities and that is when people realized the need for eco-friendly alternatives to transportation technology. Electric scooters – as they run on clean energy sources and emit no emissions during operation – can be an attractive solution to these issues. Electric scooters are perfect for short distance urban travel, providing commuters with a quick and low-cost option to get past the traffic jams, as well as having to deal with parking their vehicles at crowded areas.
Scooter Market Restraints
Poor Charging Infrastructure
- Charging infrastructure is going to be the biggest roadblock to the e-scooter market growth. For all the users before buying any one of the electric two-wheelers, the most crucial thing is charging that vehicle anywhere & anytime. In contrast to developed nations, most of these developing countries have no charge stations.
Low Power Capacity of Scooters, Especially for Electric Scooters
- The market growth is expected to be challenged due to the low power capacity of electric scooters. Electric scooters have a very low power capacity, and it does not travel as long as any other fuel-powered vehicle can. However, electric scooters are strongly priced compared to other two-wheelers and it takes longer time for big electric scooters to charge.
Request Free Customization of this report to help us to meet your business objectives.
Scooter Market Competitive Landscape
Diversified product portfolio and significant distribution network of large companies with a strong hold on developed as well as developing countries has led to the consolidated nature of the scooter industry. On the product level, the key market players are focusing on R&D efforts. Strategic initiatives are being noted among the market players which include regional expansion, merger & acquisition, partnership and collaboration in order to maintain their place in the industry. For the vast majority of the incumbent players within the market, organic growth is still the primary strategy. In developing nations, the manufacturers dealing in electric scooters emphasize product launching activities.
Top Player’s Company Profile
- Yadea Technology Group Co. Ltd
- Zhejiang Luyuan Electric Vehicle Co Ltd
- Niu Technologies
- Mahendra GenZe
- Hero Electric
- Vmoto Limited
- GOTRAX
- Govecs Group
- BMW Motorrad International
- Gogoro Inc.
- OKAI Inc.
- Razor USA LLC.
Recent Developments
- In February 2023, Ola Electric, one of the bigger players in India when it comes to electric vehicles (EVs), launched a new series of e-scooters under the brand name Ola S1 Air. This one will be available in three variants, which includes 2KWh, 3KWh and 4KWh. The company also launched a new 2KWh S1 model.
- In January 2023, Yadea Technology Group Co. Ltd launched the Yadea Keeness VFD at the Consumer Electronics Show (CES) in Las Vegas, Nevada. The Keeness VFD model has a 10KW mid-mounted high-performance motor, which gives it a top speed of 100 km/h and can accelerate from 0 to 50 km/h in less than four seconds.
- In January 2023, Hero Electric had entered a multi-year deal with Maxwell Inc. for supply of cutting-edge battery management technologies. As part of this agreement, Maxwell was to provide Hero Electric with more than 10 lakh Battery Management Systems (BMS) before 2026.
Scooter Key Market Trends
- Increasing Investment on R&D for Developing Improved Battery and Charging Technology: Ongoing R&D developments made in battery technology have increased storage capacity while decreasing the cost of batteries like lithium-ion batteries provide, making them great for mobile, low-cost applications seen in products such as electric kick scooters. R&D developments will continue to enhance electric vehicle range and lessen overall weight, charging time even minimize the carbon footprints which is expected to create high revenue-generating possibilities for affordable mobility scooter market.
- Improving Road Infrastructure: The market for scooters is supported by the investment on road construction. Road construction serves to repair, maintain and build new roads for ease of transportation. Better roads allow the vehicles, especially the two wheelers to glide over them without jerking and jostling. Well-constructed roads help scooters function better. Date: Countries are working on building roads to help transport facilities. As a result, booting investment will boost the scooter market.
Scooter Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the trend of micromobility worldwide will continue to drive growth in scooter industry going forward. Micromobility is a form of transportation that consists of small, low-speed, and lightweight vehicles. Usually, it works for short-distance travel within cities or dense urban environments. By associating two-wheeled transport with environmental motives the micromobility sector stimulates an even wider take up of eScooters, particularly in urban areas. Road Development is pushing the scooter market. Road construction is the process of repairing, maintaining and constructing new roads for transportation purposes. Better roads help vehicles, especially two-wheelers move efficiently without a jerk and hindrances.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 70.30 billion |
| Market size value in 2031 | USD 120.80 billion |
| Growth Rate | 6.20% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
To get a free trial access to our platform which is a one stop solution for all your data requirements for quicker decision making. This platform allows you to compare markets, competitors who are prominent in the market, and mega trends that are influencing the dynamics in the market. Also, get access to detailed SkyQuest exclusive matrix.
Buy The Complete Report to read the analyzed strategies adopted by the top vendors either to retain or gain market share
Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Scooter Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Scooter Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Scooter Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Scooter Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Scooter Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Scooter Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
USA (+1) 351-333-4748
